The document discusses the various technologies used during different stages of creating a music video. In pre-production, Wordle was used to create a collage of words for planning and YouTube was helpful for watching tutorials. A Canon 700d camera was used for production and filming. Blogger was used for organization. Premiere Pro was used for editing in post-production, allowing effects like isolating color and cross dissolves. Photoshop was challenging but useful for creating ancillary texts like posters. Lightroom was discovered late but made photos look professional. Prezi and PowerPoint were used for evaluation and presentation.

1. QUESTION 4

2. PRE PRODUCTION
I used Wordle in the pre production stage once
I gathered some feedback and thoughts to the
song that I had chose to create a video for.
Wordle allowed me to create a collage of words
that I could refer back to when in the planning
stages of my music video.
YouTube helped me in this stage as I would
watch videos/tutorials on editing and filming
techniques that I could use in my video. Due to
the large size of the platform, it meant that
there was loads of videos out there for me to
watch and learn from. I think YouTube was the
most useful technologies in terms of the most I
learnt from.

3. PRODUCTION
To shoot my video, I used the Canon 700d. Through
experimentation and watching videos I learnt how
to best shoot the sort of style that I wanted. I
enjoyed filming with this camera and felt more
comfortable shooting on it.
I used Blogger throughout the whole of my work as
the platform allowed me to organise and keep check
on tasks I had completed. I found blogger easy to
use whilst being effective as I could post my
work, whatever technology, whenever.

4. POST PRODUCTION
I edited my video on Premiere Pro. I am
comfortable using this technology from the
previous year learning and studying media. This
along with learning a lot over the course of the
project this year, through watching tutorials
and experimenting, allowed me to go into editing
knowing what to do. An example of an effect I
achieved through experimenting would be how I
managed to isolate the colour purple against
black and white footage. This then became one of
the main features of my video and created a
unique look. Another effect I used in Premiere
Pro would be cross dissolves that allowed my
clips to flow seemingly from one another which
was really effective.

5. ANCILLARY TEXTS
Photoshop was another big technology that I used
predominantly for my digipak and poster. I found
it to be the most challenging of all the
technologies to used as the program is industry
standard and therefore, is very extensive in the
amount of different features it has. However, I
still managed to achieve good results and
photoshop was very useful in creating my
ancillary texts.
Lightroom was a software that I only discovered
during the end of this project yet, I found it
really easy to enhance my photos so that they
looked more professional. Going forward, I can
see myself using Lightroom to edit photos in the
future as a result of its simplicity.

6. EVALUATION
During the evaluation stage, I used Prezi
as one of my four technologies. I enjoyed
using this technology and found it easy to
use. One think I like about using Prezi is
that it offers a creative way to present
projects whilst still looking professional.
Finally, the technology that I am using to
answer this question, PowerPoint.
PowerPoint is very simplistic yet still
presents projects in an effective and
visually pleasing way. I feel very
comfortable using it and plan on using it
in the future due to its easy nature.