The document discusses potential media institutions to distribute a new British thriller film. It suggests distributing through a British company like Entertainment Film Distributors, the largest UK distributor known for films like The Lord of the Rings trilogy. Working Title Films, a British production company, could help finance the film. For a small independent British thriller, Metrodome Distribution may distribute it through their microwave scheme that funds low-budget UK films. The film could be viewed digitally or online, and viral marketing through social media and emails would help promote the small-scale film in a cost-effective way.

1. Question 3.
What kind of media institution
might distribute your media
product and why?

2. • Our film is an British film which will be
distributed by a an British distributor. It’s in
the thriller genre which is highly influenced
by films such as Se7en, The Sixth Sense,
Pulp Fiction and Phone Booth.
• Films like this would have the same target
audience as we are trying to reach out to,
so we would be looking at the same
distribution companies as these films.

3. Film classification
• Since our film is a British film it can be
categorised as to how much of the
resources that were using in the
production and distribution were British.
• After looking into this we decided that our
film would be in Category A this is due to
our product being fully financed by people
in Britain as well as being produced in
Britain.

4. Se7en – Entertainment Film
Distributors.
• Entertainment is the UK’s leading distributor. The
company was founded in 1978 and has showed
continuing growth and success since that time
distributing a wide range of products and building a
significant film library.
• Highlights for the company have been the release of The
Lord of the Rings Trilogy, one of the most thrilling epic
adventures in motion picture history.
• Since the millennium the company’s releases have
totalled a remarkable thirty-eight Oscar wins and twenty-
two BAFTAs ,encompassing a diverse range of genre.

5. • Working Title Film is British production company.
• In the past they have made films like ‘love
actually’ which is a romantic comedy which isn’t
our genre; so this is unlikely to distribute our
film.
• However, they make pure British films which is
what ours is, therefore they would most likely
might interested in helping to finance our
film and some of that money would be spend
on the distribution.

6. • In the UK our thriller ‘The Last Rose’ could
be distributed by such companies such as
Metrodome via the microwave scheme
who give small British films a chance to be
made with a budget of £100,000 and 18
days to make it. This would be good for
our thriller as it would be a small
British made thriller, which is what we
want.

7. How would it be viewed?
• Our thriller could be viewed through the use of
digital cinema or via the internet on our website.
• To market our film we would use viral marketing
through the use of social networking sites which
creates a viral spread. We would also use viral
emails which allows the audience to click on a link
and watch the trailer and pass it onto friends.
• The reason for using viral marketing and through the
use of distribution companies because its small
scale we will not have enough money to market the
film whilst viral marketing is cheap.