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This document discusses Porter's five forces model as it applies to the bottled water industry. It finds that the threat of new entry and competitive rivalry are high due to annual growth rates over 38%, many competitors, and low barriers to exit. The threat of substitution is also high because there are many close substitutes for bottled water including pouches, coconut water, and water from vending machines. Supplier power is moderate to low and buyer power is moderate.
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Sse cola wars_group#4a_2011
The concentrate industry is highly profitable and attractive due to relatively high bargaining power of suppliers and buyers, high barriers to entry for competitors, and low switching costs for consumers despite potential emotional costs to change brands. In contrast, the bottling industry has relatively low profitability and attractiveness due to high bargaining power of buyers, high barriers to entry, and high switching costs for retailers. The two major concentrate producers, Coca-Cola and Pepsi, control prices in both industries, with the concentrate market having low competition and the bottling industry facing high competition.
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This document analyzes the soft drinks industry. It identifies the major companies in the industry, including PepsiCo, Coca-Cola, Parle Agro, Dabur, and Dr Pepper Snapple Group. It then discusses aspects of the industry such as its oligopolistic structure, barriers to entry, and relationships with suppliers, buyers, and substitutes. The analysis finds that high capital requirements and need for distribution networks create significant barriers to entry, while steady industry growth makes it an attractive one for investment.
Sse cola_wars_6a_2011
The document analyzes the competitive environment of the soft drink concentrate and bottling industries using Porter's Five Forces framework. It finds:
1) The threat of new entrants is high for concentrates due to low barriers but lower for bottlers due to capital requirements.
2) Rivalry is high in both industries as customers have many options.
3) Supplier power is low for concentrates but higher for bottlers who depend on concentrate producers.
4) The threat of substitutes is high given low switching costs and many alternative beverages.
5) Buyer power varies but is overall increasing with more information and retail consolidation.
Sse cola_wars_6a_2011
The document analyzes the competitive environment of the soft drink concentrate and bottling industries using Porter's Five Forces framework. It finds that:
1) The threat of new entrants is high for concentrates due to low barriers to entry, but lower for bottlers which require more capital.
2) Rivalry is high in both industries as many competitors battle for market share.
3) Supplier power is low for concentrates which have multiple suppliers, but higher for bottlers dependent on concentrate brands.
4) The threat of substitutes is high given many alternative beverages and new consumption methods.
5) Buyer power varies but is overall increasing with more retail and consumer options.
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In this project i have compared two mineral water bottle company's one is Evian from United Kingdom and Bisleri from India where i have compared the marketing strategies of both the companies and a SWOT analysis, porters 5 force analysis and recommendations for both the companies.
Sse cola wars_group2b_2011
This document analyzes the Coca-Cola and PepsiCo concentrate producer and bottler industries using Porter's Five Forces framework. It finds that the concentrate producer industry exhibits a duopoly between Coca-Cola and PepsiCo, with high barriers to entry. The bottler industry has consolidated considerably and bottlers have weak bargaining power against concentrate producers. Both industries face challenges from stagnating carbonated soft drink consumption and increasing costs, driving both to diversify into new products and markets like Asia to maintain profitability.
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This document provides an overview of the packaged water and packaged fruit juice industries in India. It discusses the growth trends, major players, market share and segmentation in each industry. The packaged water industry is growing at 15-25% annually and is dominated by national brands like Bisleri and Kinley. The fruit juice industry is growing even faster at 30% annually, and Dabur holds the largest market share at 50%. Both industries have opportunities for growth through functional variants, differentiated packaging and expanding availability in rural areas.
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1) The document analyzes the attractiveness of the mineral water industry in Bangladesh using Porter's Five Forces model. It examines the industry across large, medium, and small firms.
2) Buyer bargaining power is assessed to be low for large firms and high for small firms, as large firms have established brands and small firms have many competitors. Supplier bargaining power is low overall due to readily available water and low switching costs.
3) Regulations are strictest for large firms but small firms benefit from tax rebates. Industry rivalry is highest for large firms due to their dominant market share, while small firms face less competition.
Sse cola wars_group2b_2011
This document analyzes the soft drink concentrate and bottling industries using Porter's Five Forces framework. It finds that the concentrate industry exhibits a duopoly between Coca-Cola and PepsiCo, with high barriers to entry. The bottling industry also has high consolidation and bottlers have limited choice of concentrate producers. While the carbonated soft drink market is declining, it still represents 40% of the soft drink market, and the big companies are focusing on value-added products and investing in growing markets like Asia to counter pressures in mature markets.
Packaged drinking water industry in UAE
This document provides a marketing plan for a packaged drinking water business in Dubai. It includes an acknowledgment, executive summary, index, introduction, SWOT analysis, objectives, market analysis including target markets, positioning, and entry strategies. It also discusses pricing, distribution channels, the manufacturing process including raw materials and machinery, and problems faced by the industry. The plan aims to gain 50% market share by providing high quality mineral water and building strong supplier relationships.
Marketing plane
PURITY is launching a new coconut water product in the urban market. Coconut water meets consumers' demands for natural, additive-free beverages. PURITY's target markets are health conscious individuals (32%), sick people (43%), tourists (3%), and the general public (22%). Marketing will emphasize the product's quality, price, and taste. The objectives are to increase market share and sales while achieving profitability within 15 months. The marketing mix includes competitive pricing, nationwide distribution, television and print advertising, and good customer service. Research shows the product has potential for success due to its innovation and ability to meet consumer needs.
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This document discusses demand, supply, and elasticity. It specifically discusses:
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- Starbucks as an example company, discussing their global presence and a past price increase decision.
- Formal analysis of why increasing prices for inelastic goods can increase profits.
- Application to fertilizer markets - demand is increasing due to population and biofuel growth, while supply is inelastic, causing price increases that ultimately raise food prices too.
SSE ColaWars Group5
This document discusses the Coca Cola concentrate and bottling businesses using Porter's Five Forces analysis. It finds that the concentrate business has high barriers to entry due to costly R&D and manufacturing. Competition is intense between Coca Cola and Pepsi who dominate the duopoly market. For bottlers, barriers to entry are also high due to capital requirements and exclusive territories. Competition is more limited for bottlers linked to concentrate producers. Overall, both the concentrate producers and bottlers are profitable but to different extents, with concentrate producers adding more value through branding and recipes.
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This document discusses the cola wars between Pepsi and Coca-Cola and analyzes the profitability and attractiveness of the concentrate and bottling industries. It finds that while the concentrate industry remains profitable due to its duopoly structure and low costs, the bottling industry's attractiveness varies over time and by region due to challenges like health debates, environmental issues, and changing industry dynamics. The cola wars had mixed effects, hurting profits initially but later spurring innovation and growth as prices rose after the price war ended.
Analysis of Mineral Water Industry in BD through 5 forces model of michael po...
Mineral water is water from underground springs that contains minerals. It can be still or sparkling depending on mineral content. Historically, mineral water was consumed directly at the source for health benefits. Now it is more common for mineral water to be bottled at the source for wider distribution. There are over 4,000 commercially available mineral water brands worldwide.
An analysis of Bangladesh's mineral water industry using Porter's Five Forces model finds: 1) Moderate competition among producers due to undifferentiated products and low switching costs. 2) High threat of new entry given low barriers. 3) Strong competition from substitute beverages readily available. 4) Suppliers like WASA have high bargaining power due to limited water supply
ERR_PRMW
Primo Water Corporation sells water dispensers and provides refill services through exchange and fill-it-yourself centers across the US. They focus on innovative dispenser designs and see potential for growth as their brand becomes more recognized. While small-cap stocks are riskier, Primo has room for substantial revenue growth. The water industry benefits from trends toward healthy living and environmentalism. Primo faces competition but has no direct substitutes providing large-scale water distribution and reuse services.
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This document provides information about Frugua, a newly introduced flavored water brand in Pakistan. It includes the mission statement, ingredients, flavors offered, and details about the product's benefits such as being energizing and helping to maintain a proper diet. It also discusses Frugua's target market of health conscious consumers aged 10-45, and analyzes the market size, competitors, strengths, weaknesses and opportunities. The marketing mix of product, price, place, and promotion strategies are outlined.
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Detail Classification of Textile Yarn with the detail explanation of each and having photograph of each to identify the type.
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This document analyzes the soft drinks industry. It identifies the major companies in the industry, including PepsiCo, Coca-Cola, Parle Agro, Dabur, and Dr Pepper Snapple Group. It then discusses aspects of the industry such as its oligopolistic structure, barriers to entry, and relationships with suppliers, buyers, and substitutes. The analysis finds that high capital requirements and need for distribution networks create significant barriers to entry, while steady industry growth makes it an attractive one for investment.
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The document analyzes the competitive environment of the soft drink concentrate and bottling industries using Porter's Five Forces framework. It finds:
1) The threat of new entrants is high for concentrates due to low barriers but lower for bottlers due to capital requirements.
2) Rivalry is high in both industries as customers have many options.
3) Supplier power is low for concentrates but higher for bottlers who depend on concentrate producers.
4) The threat of substitutes is high given low switching costs and many alternative beverages.
5) Buyer power varies but is overall increasing with more information and retail consolidation.
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The document analyzes the competitive environment of the soft drink concentrate and bottling industries using Porter's Five Forces framework. It finds that:
1) The threat of new entrants is high for concentrates due to low barriers to entry, but lower for bottlers which require more capital.
2) Rivalry is high in both industries as many competitors battle for market share.
3) Supplier power is low for concentrates which have multiple suppliers, but higher for bottlers dependent on concentrate brands.
4) The threat of substitutes is high given many alternative beverages and new consumption methods.
5) Buyer power varies but is overall increasing with more retail and consumer options.
Country report on EVIAN in the UNITED KINGDOM vs BISLERI in INDIA
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This document analyzes the Coca-Cola and PepsiCo concentrate producer and bottler industries using Porter's Five Forces framework. It finds that the concentrate producer industry exhibits a duopoly between Coca-Cola and PepsiCo, with high barriers to entry. The bottler industry has consolidated considerably and bottlers have weak bargaining power against concentrate producers. Both industries face challenges from stagnating carbonated soft drink consumption and increasing costs, driving both to diversify into new products and markets like Asia to maintain profitability.
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The document analyzes Coca Cola using various frameworks including PESTEL, Porter's Five Forces, and an industry analysis. Under PESTEL, it notes factors like developing economies, inflation, nutrition concerns, and environmental monitoring affect Coca Cola's business. The industry is very competitive with success dependent on pricing, distribution, marketing, and brand portfolio. Porter's Five Forces analyzes the threat of new entrants as low due to brand strength, and supplier power as low while buyer power and threats of substitution are high given alternatives.
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The document analyzes the cola wars between Coke and Pepsi using Porter's five forces model. It finds that the bargaining power of suppliers and substitutes is low due to the dominance of Coke and Pepsi in concentrate production and their diversification efforts. The bargaining power of buyers is also low as retailers need Coke and Pepsi products to meet consumer demand. Barriers to entry are high due to the strong brands and distribution relationships of Coke and Pepsi. Rivalry between the two companies is high as they compete for market share leadership. Challenges for the future include maintaining their brand images and exploring growth in new markets and product categories beyond carbonated soft drinks.
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Market mapping of packaged water & juice in india
This document provides an overview of the packaged water and packaged fruit juice industries in India. It discusses the growth trends, major players, market share and segmentation in each industry. The packaged water industry is growing at 15-25% annually and is dominated by national brands like Bisleri and Kinley. The fruit juice industry is growing even faster at 30% annually, and Dabur holds the largest market share at 50%. Both industries have opportunities for growth through functional variants, differentiated packaging and expanding availability in rural areas.
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1) The document analyzes the attractiveness of the mineral water industry in Bangladesh using Porter's Five Forces model. It examines the industry across large, medium, and small firms.
2) Buyer bargaining power is assessed to be low for large firms and high for small firms, as large firms have established brands and small firms have many competitors. Supplier bargaining power is low overall due to readily available water and low switching costs.
3) Regulations are strictest for large firms but small firms benefit from tax rebates. Industry rivalry is highest for large firms due to their dominant market share, while small firms face less competition.
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This document analyzes the soft drink concentrate and bottling industries using Porter's Five Forces framework. It finds that the concentrate industry exhibits a duopoly between Coca-Cola and PepsiCo, with high barriers to entry. The bottling industry also has high consolidation and bottlers have limited choice of concentrate producers. While the carbonated soft drink market is declining, it still represents 40% of the soft drink market, and the big companies are focusing on value-added products and investing in growing markets like Asia to counter pressures in mature markets.
Packaged drinking water industry in UAE
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Marketing plane
PURITY is launching a new coconut water product in the urban market. Coconut water meets consumers' demands for natural, additive-free beverages. PURITY's target markets are health conscious individuals (32%), sick people (43%), tourists (3%), and the general public (22%). Marketing will emphasize the product's quality, price, and taste. The objectives are to increase market share and sales while achieving profitability within 15 months. The marketing mix includes competitive pricing, nationwide distribution, television and print advertising, and good customer service. Research shows the product has potential for success due to its innovation and ability to meet consumer needs.
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- The law of demand and factors that influence demand elasticity like substitutes and proportion of income spent.
- Starbucks as an example company, discussing their global presence and a past price increase decision.
- Formal analysis of why increasing prices for inelastic goods can increase profits.
- Application to fertilizer markets - demand is increasing due to population and biofuel growth, while supply is inelastic, causing price increases that ultimately raise food prices too.
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This document discusses the cola wars between Pepsi and Coca-Cola and analyzes the profitability and attractiveness of the concentrate and bottling industries. It finds that while the concentrate industry remains profitable due to its duopoly structure and low costs, the bottling industry's attractiveness varies over time and by region due to challenges like health debates, environmental issues, and changing industry dynamics. The cola wars had mixed effects, hurting profits initially but later spurring innovation and growth as prices rose after the price war ended.
Analysis of Mineral Water Industry in BD through 5 forces model of michael po...
Mineral water is water from underground springs that contains minerals. It can be still or sparkling depending on mineral content. Historically, mineral water was consumed directly at the source for health benefits. Now it is more common for mineral water to be bottled at the source for wider distribution. There are over 4,000 commercially available mineral water brands worldwide.
An analysis of Bangladesh's mineral water industry using Porter's Five Forces model finds: 1) Moderate competition among producers due to undifferentiated products and low switching costs. 2) High threat of new entry given low barriers. 3) Strong competition from substitute beverages readily available. 4) Suppliers like WASA have high bargaining power due to limited water supply
ERR_PRMW
Primo Water Corporation sells water dispensers and provides refill services through exchange and fill-it-yourself centers across the US. They focus on innovative dispenser designs and see potential for growth as their brand becomes more recognized. While small-cap stocks are riskier, Primo has room for substantial revenue growth. The water industry benefits from trends toward healthy living and environmentalism. Primo faces competition but has no direct substitutes providing large-scale water distribution and reuse services.
Frugua
This document provides information about Frugua, a newly introduced flavored water brand in Pakistan. It includes the mission statement, ingredients, flavors offered, and details about the product's benefits such as being energizing and helping to maintain a proper diet. It also discusses Frugua's target market of health conscious consumers aged 10-45, and analyzes the market size, competitors, strengths, weaknesses and opportunities. The marketing mix of product, price, place, and promotion strategies are outlined.
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popular canines. The French Bulldog is the new top dog in the
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https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
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In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
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Best Forex Brokers Comparison in INDIA 2024
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
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Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
The Genesis of BriansClub.cm Famous Dark WEb Platform
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The latest Heat Pump Manual from Newentide
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Qua mineral water
- 2. Porter’s five forces THREAT OF NEW ENTRY. SUPPLIER POWER. COMPETITIVE RIVALRY. BUYER POWER. THREAT OF SUBSTITUTION.
- 3. Threat to new entry - High Annual growth rate more than 38%. The fastest-growing and most attractive beverage category in the world. Large pool of buyers but no one accounts for a significant fraction of overall market demand.
- 4. Continued.. Low investment at initial stage. Government policy Enhance waters offered higher margins. More number of substitute available in market.
- 5. Supplier power – Moderate to Low Bulk buying from supplier. Manufacturer purchase bottle or raw data in a bulk quantity so it increase the bargaining power of buyer. Low differentiate in raw material Supplier not differentiate raw material of bottled water so they not attract more buyer from the market and for this reason supplier not bargain with buyer but try to provide raw data as per buyer need. PET Supplier Govt has taken decision to use PET bottle only with the benefit of recycling but due to there is a less supplier available in market, the bargaining power of supplier is high Water Availability There is a huge no of water supplier available in market so buyer can bargain with supplier
- 6. Competitive rivalry- High COMPETITORS – Parle's Bisleri Coca Cola with its brand Kinley PepsiCo with its brand AquaFina Manikchand with its brand Oxyrich K.K.Beverages with its brand Kingfisher QUA Product Differentiation – UV Technology safe and effective. – does not add any chemicals – no harmful byproducts – High quality carbon block pre-filter – improves taste & odour of water
- 7. Continued.. Switching cost Switching cost for customer is nearer to zero in bottled water market and beverages industry. Low exit barrier Investment in bottled water technology is not that much high.
- 8. Buyer power- Moderate Generally water is viewed to be of equal quality. So, consumers view all the companies as the same. Purchased in low quantity-All Buyers are purchase in low quantity like 1 liter or 2 liter so they not bargain with manufacturer. Buyers included supermarkets, natural food stores, whole- seller, convenience stores and restaurants etc. Product Information - People do not have full data of all brands so they do not compare with other brands and bargain with dealers. Price sensitivity - When buyers are more price sensitive than it increase bargaining power of buyer.
- 9. Threat of substitution - High Close Substitute: a) Pouches water b) Coconut water c) Vending machines d) Water purifier Far substitute: a) Cold coffee b) Tea c) Milk and Buttermilk d) Fruit juice e) Carbonated soft drink