The document discusses how the researchers addressed their target audience when creating a movie clip. They conducted a questionnaire that asked the audience about their preferences in action movies. They found the audience preferred the movie "Taken" and researched its popular features. They then incorporated those features from "Taken" and other audience preferences into their own movie clip to best appeal to their target audience.

1. HOW DID YOU ATTRACT/ADDRESS
YOUR AUDIENCE?

2. DECONSTRUCTION RESEARCH.
This is an annotation of
one of the
deconstructions. It
shows various features
in which could be
incorporated into our
movie clip, helping us to
please our target
audience the best we
could.

3. From this question we established that our
target audience preferred ‘taken’ out of all
the action movies. We researched into
taken and used various features that it
had used and added it into out movie clip.
QUESTIONNAIRE RESEARCH. This was our method with all questions in
the questionnaire.
By having detailed
annotations of each
question asked in our
questionnaire that
was based on what
our target audience
liked the most in the
action movies they
watch, we were able
to establish different
areas and features
that individuals prefer
to see in action
movies. We then took
this information and
added it into our
movie clip the best we
possibly could.