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PwC_Project_Manager_Sarath Chandra Gokul S.pptx
1. Digital Project Manager
Resume
Name :
Sarath Chandra Gokul S,
Prince2 Certified
Competency : Project
Management
Profile Brief
Sarath is a Digital Project Manager with 8.6 years of work experience, currently working with PwC
India with a strong expertise in IT Project Management, , IT Service Management, IT Digital
Strategy, Service Transition and Digital Transformation, Service Delivery and Operations.
Throughout his career he has worked with Fortune 500 companies and delivered crucial IT Projects.
He has significant experience in delivering IT/Digital Projects for companies that performs business
in a highly dynamin, strictly compliant and competitive global market
Expertise
• Project Management
• Project Management using
Agile Methodology (Scrum).
• Project Design, Development,
Testing and Delivery.
• Campaign Management
• Multi-Channel relationship
management
• Veeva CRM
• Content Management Systems
(AEM)
• Internal and external
Stakeholders Engagement and
Management.
• Organizational Change
management.
• Risk and Problem
Management.
• Business and Data Analytics.
• Customer relationship
Management.
KEY EXPERIENCE GAINED:
Digital Lead for India Market at AstraZeneca Pharma India Ltd.
• As a Digital Lead managing Digital marketing projects and implementing digital solutions for AZ India business
• Drive the organization's global digital strategy and define Digital strategy for India market, to ensure Digital transformation is achieved in the
way how our field force interacts with HCP's, how we touch the life of our patients and also how as an organization we transform digitally
• Successfully implemented MCRM through Adobe Campaign Management and performing the role of MCRM PM to execute marketing
campaigns along with Brand managers and Business Unit heads
• Derive marketing insights from campaigns executed and suggest best digital marketing practice to marketers to achieve key message delivery
to customers through an omni-channel approach
• Planned, designed and Launched a Patient companion app for Heart Patients, enabling patients to adhere to medication and know more about
heart disease management
• Successfully launched a patient facing website for Prostate cancer patients and strategically place “Call to action” content to track user
engagement on the website
• Designed a workflow, identified a solution and implemented a new digital capability for “HCP consent capture” using Veeva CRM thus
enabling a new channel for marketing products to doctors at AZ India and Asia Area
• Conceptualized a new touchpoint with HCPs through sales reps by implementing Veeva Approved E-mail at AZ India and Asia Area
Project Manager at Novo Nordisk Global to roll-out CLM application in various markets across the globe
• Driven end-to-end Project Management for a Global CLM application right from conceptualization to Go-Live by closely tracking Project
timelines, Cost and Quality of deliverables.
• Held kick-off meetings with Country Presidents in various markets, identity key stakeholders in the country, update progress to stakeholders
and finally launch & train Marketing heads, Field Force on the CLM application on-site
• Hand hold business and set KPIs for better adoption until process transitioned to stakeholders in respective markets
• Successfully launched the CLM application in 6 countries during my tenure with a CSS score of 4+ from key stakeholders and country heads
for project delivery
• Conducted Gate review meetings and shared project updates until successful launch to International Region Heads
Educational Qualifications
• MBA in Marketing,
Pondicherry University
• Bachelor of Engineering in
Electrical and Electronics
Engineering, Anna University
2. Digital Project Manager - Resume
KEY EXPERIENCE GAINED:
Project Manager at Novo Nordisk Global to implement Global CLM Insights dashboard
• Conceptualised, designed, conducted testing/UAT and went LIVE with a Global CLM Dashboard in 45 countries built on QlikView,
enabling marketers to derive insights from the CLM application to achieve benefits of “Closed Loop Marketing”
• Coordinated with Global Product Managers, Global Marketing Heads to understand requirement from the lens of a marketer
• Designed and delivered a self-help dashboard which must also adhere to local legal & compliance standards for data privacy and data
usage
• Conducted weekly project update meetings to Global Key Stakeholders to provide status, highlight risks and discuss mitigation plan
• After go-live track adoption and report to key stakeholders on project milestones
• Analyze and accept change requests, present to CAB, implement changes and sign-off UAT before deploying changes in Production
Business Analyst at Novo Nordisk Global
• Handled operations of a global CLM application that was Live in 45 countries
• Performed as a Subject Matter Expert for the CLM application that had a front-end which is an iPad based app used by sales force in
various countries and at the back end marketing content was stored/published/un-published on the CMS which was AEM
• Understand workflows, components, Tagging, User roles on AEM and be the face of Novo Nordisk for Global/Local Digital agencies
that are operating in various parts of the world
• On-board Digital agencies, conduct AEM training and help them create content on AEM until approved in Veeva Vault and published to
the sales rep app
• Track KPIs on sales reps call reporting and share weekly reports with stakeholders across the globe
• Analyze CRs from various countries and accept change requests based on business value, present to CAB, implement changes, sign-off
UAT before deploying changes in Production and finally train platform users on the new changes
Technical Lead at Cognizant Technology Solutions for a US based Pharmaceutical client
• Handled operations of a CLM application which was a iPad based application used by sales reps in front end with Adobe InDesign for
creative content creation and Adobe Digital Publishing Suite for content publishing in the backend
• Worked with digital agencies to create interactive detail aids, assign the content to appropriate brand teams and finally publish the
approved content to sales reps CLM app on their iPads
• Handled domain purchase, DNS configurations and DNS change requests for upcoming/existing brand websites
• Independent contributor and coordinated with Global Brand Managers/Global Marketing Heads as stakeholders for task completion
Expertise
• Project Management
• Project Management using
Agile Methodology (Scrum).
• Project Design, Development,
Testing and Delivery.
• Campaign Management
• Multi-Channel relationship
management
• Veeva CRM
• Content Management Systems
(AEM)
• Internal and external
Stakeholders Engagement and
Management.
• Organizational Change
management.
• Risk and Problem
Management.
• Business and Data Analytics.
• Customer relationship
Management.
Educational Qualifications
• MBA in Marketing,
Pondicherry University
• Bachelor of Engineering in
Electrical and Electronics
Engineering, Anna University