Sonico is a social media platform popular in Latin America and other regions, with over 41 million registered users. The document discusses Sonico's audience breakdown by country, with most users from Brazil, Mexico, and Colombia. It also outlines Sonico's features for public pages that allow brands and organizations to connect with users. Public pages provide analytics and ways to engage audiences through polls, videos, photos and other tools. The goal is for public pages to have natural interactions with users through one centralized brand or organization presence on the site.

1. September 2009 Public Pages

2. Sonico Timeline Spanish Speaking CountriesReach Portuguese Speaking Countries Reach Global Reach W ith English Version

4. www.sonico.com The Audience www.sonico.com Latin America users: +34 Million *September 2009 # Users Over 41.000.000 registered users. Brazil Mexico Colombia Peru Argentina Venezuela Spain Chile USA 8,733,830 6,838,754 5,026,072 3,748,955 3,460,574 2,966,206 1,853,879 1,565,498 1,194,722

5. Demographics

6. The Brands

7. Brands already advertised in Sonico

8. Latam: Advertising Landscape Advertising expenditure Million USD Source: CACEM (Argentina), Intermeios (Brazil), CICOM (Mexico), ZenithOptiMedia, press clippings. Internet advertising Million USD Internet represents 3.2% of total advertising expenditure Internet represents 3.5% of total advertising expenditure Internet represents 2.8% of total advertising expenditure * * * +25% +26% +9%

9. The Sonico Platform

10. Your Life Online PERSONAL (friends & family) PROFESSIONAL (recruiters, work relations) PUBLIC (brands, politicians, other) Organizing your life online Sonico is a social communications platform that merges social utility and social entertainment to keep in touch and communicate with your real friends from school, university and work . Sonico allows you to organize your personal, professional and public life online.

11. Public Pages

16. Anatomy of a Public Page Your Logo / photo Your Blogs Your wall showing activity and stuff Basic Info Your Fans Your Twitter feed

17. Anatomy of a Public Page (cont.) Your Forums Your videos in Sonico Comments from your followers Users videos Your pics Followers pics Your favorites public pages Adicional content

19. Customize yourself in Sonico

20. Thank You! www. sonico .com