The  Aspects of Quality Hosted by  ASQ 1515 American Society for Quality of Greater Palm Beach  September 28, 2010 Palm Beach Florida   Hidden   The Psychology Behind the Processes   Solutions Performance Through Culture
Th e Ag e nda Introduction & Ice Breaker   Part A: What is Quality and Psychology Part B: The Challenge of Implementing Quality Systems Part C: The Measurement of Success  Part D: Hands On Experience  Q&A, Conclusions and Feedback  Solutions Performance Through Culture
Y o urself Intr o duce  Solutions Performance Through Culture
Before we begin…… Solutions Performance Through Culture
Film, Photos……… Solutions Performance Through Culture
Remember Polaroid? Instant Photos!   Solutions Performance Through Culture
Remember the Walk-Man?  Solutions Performance Through Culture
Solutions Performance Through Culture
Perfection? Consistency? Eliminating waste? Fast delivery? Compliance with policies and procedures? Providing a good, usable product? Doing it right the first time? Free of defects?  Total customer service and satisfaction? What is Quality? Delighting or pleasing customers? The Right Price? Solutions Performance Through Culture
What Is Quality?  Quality  is all about addressing effectively and accurately the …  expectation gap ! Solutions Performance Through Culture
What is  Psychology Industrial-Organizational Psychology  is the area of psychology that uses psychological research to enhance work performance, select employee, improve product design, and enhance usability. Source:  http://psychology.about.com/od/psychology101/f/psychfaq.htm Psychology  is both an applied and academic field that studies the human mind and behavior. Research in psychology seeks to understand and explain thought, emotion, and behavior. Applications of psychology include mental health treatment, performance enhancement, self-help, ergonomics, and many other areas affecting health and daily life. Source:  http://en.wikipedia.org/wiki/Psychology
To the   R elevant V alue Delive S take holders   R ing Solutions Performance Through Culture
h i nk i ng  Versus  Behav i or   T Solutions Performance Through Culture
The Body of Knowledge of Quality Manager Basics of Quality Principles Leadership Organizational and HR Issues Strategic Planning Customer and Market Focus Information and Analysis Process Management Solutions Performance Through Culture
Loyalty versus Satisfaction  Solutions Performance Through Culture
An increase in customer loyalty  7 to 10   times more to the cost of recruiting a new customer than to keep an existing one!  5% An increase in loyalty of just  95% Lifts lifetime profits per customer by as much as 95%. 10% 2% in some sectors, equivalent to a cost reduction of Source:  http:// www.brandkeys.com/whoweare /
Loyalty versus Satisfaction  Virtual Absenteeism   Knowledge Migration
The Challenges of Implementing and embedding  quality as a culture What is  culture ?
Organizational Culture  Define   Develop   Cultivate   Sustain   Measure
Resistance Motivation   Demographics
What is  Success… … or  Failure ? Solutions Performance Through Culture
Measuring  Success  (or  Failure )? Solutions Performance Through Culture
Next  ?   What’s Solutions Performance Through Culture
The Natural Leader…  Solutions Performance Through Culture
Theor i es Embrac i ng  Solutions Performance Through Culture
questio n s? A n y Solutions Performance Through Culture
Feedback Survey Solutions Performance Through Culture
Thank you!  D o r o n Z i lbershte i n Solutions Performance Through Culture

Psychology of Quality - Updated version

  • 1.
    The Aspectsof Quality Hosted by ASQ 1515 American Society for Quality of Greater Palm Beach September 28, 2010 Palm Beach Florida Hidden The Psychology Behind the Processes Solutions Performance Through Culture
  • 2.
    Th e Age nda Introduction & Ice Breaker Part A: What is Quality and Psychology Part B: The Challenge of Implementing Quality Systems Part C: The Measurement of Success Part D: Hands On Experience Q&A, Conclusions and Feedback Solutions Performance Through Culture
  • 3.
    Y o urselfIntr o duce Solutions Performance Through Culture
  • 4.
    Before we begin……Solutions Performance Through Culture
  • 5.
    Film, Photos……… SolutionsPerformance Through Culture
  • 6.
    Remember Polaroid? InstantPhotos! Solutions Performance Through Culture
  • 7.
    Remember the Walk-Man? Solutions Performance Through Culture
  • 8.
  • 9.
    Perfection? Consistency? Eliminatingwaste? Fast delivery? Compliance with policies and procedures? Providing a good, usable product? Doing it right the first time? Free of defects? Total customer service and satisfaction? What is Quality? Delighting or pleasing customers? The Right Price? Solutions Performance Through Culture
  • 10.
    What Is Quality? Quality is all about addressing effectively and accurately the … expectation gap ! Solutions Performance Through Culture
  • 11.
    What is Psychology Industrial-Organizational Psychology is the area of psychology that uses psychological research to enhance work performance, select employee, improve product design, and enhance usability. Source: http://psychology.about.com/od/psychology101/f/psychfaq.htm Psychology is both an applied and academic field that studies the human mind and behavior. Research in psychology seeks to understand and explain thought, emotion, and behavior. Applications of psychology include mental health treatment, performance enhancement, self-help, ergonomics, and many other areas affecting health and daily life. Source: http://en.wikipedia.org/wiki/Psychology
  • 12.
    To the R elevant V alue Delive S take holders R ing Solutions Performance Through Culture
  • 13.
    h i nki ng Versus Behav i or T Solutions Performance Through Culture
  • 14.
    The Body ofKnowledge of Quality Manager Basics of Quality Principles Leadership Organizational and HR Issues Strategic Planning Customer and Market Focus Information and Analysis Process Management Solutions Performance Through Culture
  • 15.
    Loyalty versus Satisfaction Solutions Performance Through Culture
  • 16.
    An increase incustomer loyalty 7 to 10 times more to the cost of recruiting a new customer than to keep an existing one! 5% An increase in loyalty of just 95% Lifts lifetime profits per customer by as much as 95%. 10% 2% in some sectors, equivalent to a cost reduction of Source: http:// www.brandkeys.com/whoweare /
  • 17.
    Loyalty versus Satisfaction Virtual Absenteeism Knowledge Migration
  • 18.
    The Challenges ofImplementing and embedding quality as a culture What is culture ?
  • 19.
    Organizational Culture Define Develop Cultivate Sustain Measure
  • 20.
  • 21.
    What is Success… … or Failure ? Solutions Performance Through Culture
  • 22.
    Measuring Success (or Failure )? Solutions Performance Through Culture
  • 23.
    Next ? What’s Solutions Performance Through Culture
  • 24.
    The Natural Leader… Solutions Performance Through Culture
  • 25.
    Theor i esEmbrac i ng Solutions Performance Through Culture
  • 26.
    questio n s?A n y Solutions Performance Through Culture
  • 27.
    Feedback Survey SolutionsPerformance Through Culture
  • 28.
    Thank you! D o r o n Z i lbershte i n Solutions Performance Through Culture