PSA
Public Service
Announcements
Definition:
PUBLIC SERVICE ANNOUNCEMENT
“Defined by the Federal
Communications Commission as an
unpaid announcement that
promotes the programs of
government or voluntary agencies
or that serves the public interest.
PSAs can be produced for television
and radio broadcast.”
aba.org
Definition:
PUBLIC SERVICE ANNOUNCEMENT
“Announcements that inform the
public about safety and health
information, community services
or public affairs. Produced and
programmed much like
commercials, but usually not
produced for profit.”
PBS.org
PSA Examples
Successful PSAs:
• Tell a story
• Use a voiceover
• Gives facts
• Refer viewer to a resource
for additional information.
Public Service Announcement:
You will individually:
•Select a topic
•Research the topic
•Write script
•Voice the PSA
•Complete by adding Music Bed
Public Service Announcement:
WILL BE AIRED ON
COURSE WEBSITE, WCA-
TV, & WHS WEBSITES
Public Service Announcement:
Your assignment is to create 2
60 second PSA(s) INCLUDING A
SCRIPTED CLASS ID.
PSA Topics
Pick one of the
following:
Smoking
PSA Topics
Health Consequences
Social Consequences
Jobs-Hiring
Dating
Drug Abuse
PSA Topics
Health Consequences
Legal Consequences
Psychological Issues
Prescription
Drug Abuse
PSA Topics
Health Consequences
Legal Consequences
Psychological Issues
Personal
Safety
PSA Topics
• Tips for keeping safe
from crime.
• How to get additional
information
Eating
Disorders
PSA Topics
• How to identify if you
Have a problem.
• Where to seek additional
information
Alcohol Abuse
PSA Topics
Depression
PSA Topics
•Symptoms
•Treatable
•Resources for help
Teen Drunk Driving
Consequences
PSA Topics
• Legal consequences
• Deaths and injuries
Pollution/Littering
PSA Topics
Campus Littering
PSA Topics
PSA Topics
Household
Chemical
Disposal
Pet
Adoption
PSA Topics
Steroid
Use
PSA Topics
Stereotypes
PSA Topics
Stay in
School
PSA Topics
Peer
Pressure
PSA Topics
Sexual Harassment
PSA Topics
Teen Dating
Violence
PSA Topics
Domestic Violence
PSA Topics
Suicide Prevention
Hotline
PSA Topics
Study Habits
PSA Topics
Texting or
cell phone
use while
driving
PSA Topics
Distracted Driving
Personal Fitness
PSA Topics
Healthy Eating
Choices
PSA Topics
Benefits of
Breakfast
PSA Topics
Safety on the
Internet
PSA Topics
Online
Bullying
PSA Topics
Goal
Setting
PSA Topics
Student Ideas?
Discuss unlisted
ideas with your
teacher for pre-
approval
PSA Topics
Preproduction
 Teacher presents topics
Teacher presents topics
 Students commit to one
Students commit to one
 Student pitches idea to teacher
Student pitches idea to teacher
 Students begin research of topic
Students begin research of topic
 Students brainstorm ideas
Students brainstorm ideas
Preproduction
 Students pitch concept to teacher
Students pitch concept to teacher
 Students write concept:
Students write concept:
 Your name
Your name,
, period
period and
and date
date in the upper
in the upper
right hand corner.
right hand corner.
·
· Topic:
Topic: (selected from the list)
(selected from the list)
·
· Hook:
Hook: (what is going to keep you audience
(what is going to keep you audience
from changing the channel?)
from changing the channel?)
·
· Facts:
Facts: (what do you want your audience to
(what do you want your audience to
know about this issue you are presenting)
know about this issue you are presenting)
Production
 Record narration track in Radio Studios
Record narration track in Radio Studios

psa_presentation_4 for beginner media.ppt