Project Specification
                  Course BTEC LEVEL 2 DIPLOMA IN MEDIA PRODUCTION
   Project Number &Title 2: E.W.A
        Learning Event/s Expert student workshops, educational

                   Start Date 31st October 2011                 Interim Feedback 21st November 2011                          End Date 07th December 2011
                                                                          Date/s
                              Unit 10 Animation Techniques
             Staff Involved Tutor:   Nina Clutton    Rachel Matthews       Learning Mentor:   Mark Waites              Learning Coach: Charles Rawnsley


What you will be doing

You have formed a small production crew and will be working with artists to create a 40 second piece of experimental animation that will
be screened to a live audience at the C.F.A. Groups will be no larger than 4 people and will contain a mix of Art & Design and media
students. You must develop an experimental approach to animation that fuses the use of contemporary digital video production
techniques, mark making and concept materials. You will have the option of submitting your completed animation for an animation
competition of your choice. You will also have the opportunity to complete work on a student services theme.


Learning Event/s                                    What types of learning opportunity will be available within    Possible Evidence                Assessment
                                                    this project?                                                                                   Criteria

Visit to animation exhibition                       Week 1- (1 day)                                                Photo journal                    Unit 10
Competition launch                                  Mandatory: Project launch competition choice, expert           Mind map                         P1,M1, D1
                                                    student animation workshop, expert student Art & Design        Meeting minutes
                                                    mark making & drawing techniques workshop,                     Notes
                                                    Optional:                                                      Sketches
                                                    student services collaboration , cross-college events          Handout of animation
                                                    Learner led:                                                   techniques
                                                    Group meetings, allocate roles and responsibilities, initial   Animations
                                                    response to brief                                              Drawings
Week 2 (1 day)                                                Mind maps, sketches,         Unit 10
                       Mandatory:                                                    photo journal, drawings,     P1,M1, D1
                       Industry specialist animator creative ideas workshop          storyboards, mood boards     P2, M2, D2
                       Optional:
                       student services collaboration , cross-college events

                       Learner led:
                       Creative thinking, planning, pre-production templates used
                       and understood, researching other products, idea
                       generation, initial audience research


Animation Workshops,   Week 3 (1 day)                                                Production schedule,         Unit 10
                       Mandatory:                                                    shot-list, storyboard,       P1,M1, D1
                       Planning, ideas and preparation workshop. All pre-            soundtrack list, script,     P2, M2, D2
                       production to be signed off by tutors.                        minutes from meeting,
                       (pre-production = planning, research, audience research,      client brief, mind-map,
                       paperwork, drafts, location bookings)                         analysis framework and
                       optional:                                                     notes, video clips diary
                       extra experimental sessions, working with unusual materials   with commentary , drafts,
                                                                                     sketches, production logs,
                       Learner Lead:                                                 production notes,
                       Animation research and analysis, sketching, planning          research notes,
                       meeting,                                                      production paperwork
                       Planning & ideas workshop, pre-production completed

Production stage       Week 4 (2 – days + home based prep)                           Call sheets, action plans,   Unit 10
                       Learner led:                                                  production log, photo        P3, M3, D3
                       Filming on location                                           journal, footage, audio
                       Filming in the studio                                         files
                       Recording audio in the studio & on location
Post-production   Week 5 (2 days)                                     Rough cut, screen dumps,    Unit 10
                  Learner led:                                        editors log, 40 second      P3, M3, D3
                  Editing image and audio, applying post-production   animation
                  techniques
                  Optional:
                  Editing techniques re-cap podcast from workshop




E.W.A             Week 6 (1 session)                                  Edit of final product,      Unit 10
                  Learner Lead:                                       relevant post-production    P4, M4, D4
                  Submit animation for competition                    paperwork ,editing
                  Screening finished product                          choices lists, screen
                  Audience feedback and evaluation                    dumps, editors notes ,
                                                                      post-production video log
Assessment/ Grading Criteria Covered
 Unit 10 Animation techniques                                                                                    Complete   WT   Date
 Criteria Criteria Detail
      P1 Outline techniques employed in animation
      P2 Present an idea for an animation sequence[CT]
      P3 Use animation techniques to create an animation sequence that partially realises intentions
          [SM]
      P4 Review strengths and weaknesses of own animation production work. [RL]
     M1 Describe techniques employed in animation with some detail and with reference to appropriate
          illustrative examples
     M2 Present a developed idea for an animation sequence
     M3 Use animation techniques competently to create an animation sequence that mainly realises intentions
     M4 Describe strengths and weaknesses of own animation production work with some detail and with
          reference to appropriate illustrative examples.

     D1 Evaluate techniques employed in animation with reference to precise and detailed illustrative examples
     D2 Present an imaginative idea for an animation sequence
     D3 Use animation techniques skilfully to create an animation sequence that clearly realises
        intentions
     D4 Evaluate strengths and weaknesses of own animation production work with reference to precise and
        detailed illustrative examples.




How will this Learning Event help you to develop?
It is important that you reflect on these six categories in terms of your personal development and record in your eILP how these areas have been developed
during the event. Below, are examples of potential areas where development can take place.
Independent Enquirers             Will have the opportunity to research different animation techniques and question their suitability for proposed responses
                                  to the brief
Creative Thinkers                 Will have the opportunity to develop ideas for a creative project including choices for animation technique, material to use,
                                  sound and creative editing
Reflective Learners               Will be able to reflect on the success of their project during the screening for the public

Team Workers                      Will be working as part of production team throughout the project and during the workshops, making group decisions,
                                  allocating tasks to individuals and fulfilling their given role within that group

Self-Managers                     Will be responsible for organising times for briefings, meeting with their group, shooting on locations, organising materials
                                  and producing and following a production schedule

Effective Participators           Will be taking part in a series of technical workshops that will develop the required skills for the project that follows



What wider outcomes might be achieved by participating in this Project?
Equality and        Animators studied/ exemplar materials will be taken from a diverse cultural background
Diversity

Every Learner             Students will have the opportunity to work with student services on a theme that includes a topic from the every learner matters
Matters                   agenda

Functional Skills         Communicating with specialists, using ICT and technology, creative writing
Development

Sustainability            Resources will be made available online to cut back on paper and printing costs

Project specification btec level 2 2.animation

  • 1.
    Project Specification Course BTEC LEVEL 2 DIPLOMA IN MEDIA PRODUCTION Project Number &Title 2: E.W.A Learning Event/s Expert student workshops, educational Start Date 31st October 2011 Interim Feedback 21st November 2011 End Date 07th December 2011 Date/s Unit 10 Animation Techniques Staff Involved Tutor: Nina Clutton Rachel Matthews Learning Mentor: Mark Waites Learning Coach: Charles Rawnsley What you will be doing You have formed a small production crew and will be working with artists to create a 40 second piece of experimental animation that will be screened to a live audience at the C.F.A. Groups will be no larger than 4 people and will contain a mix of Art & Design and media students. You must develop an experimental approach to animation that fuses the use of contemporary digital video production techniques, mark making and concept materials. You will have the option of submitting your completed animation for an animation competition of your choice. You will also have the opportunity to complete work on a student services theme. Learning Event/s What types of learning opportunity will be available within Possible Evidence Assessment this project? Criteria Visit to animation exhibition Week 1- (1 day) Photo journal Unit 10 Competition launch Mandatory: Project launch competition choice, expert Mind map P1,M1, D1 student animation workshop, expert student Art & Design Meeting minutes mark making & drawing techniques workshop, Notes Optional: Sketches student services collaboration , cross-college events Handout of animation Learner led: techniques Group meetings, allocate roles and responsibilities, initial Animations response to brief Drawings
  • 2.
    Week 2 (1day) Mind maps, sketches, Unit 10 Mandatory: photo journal, drawings, P1,M1, D1 Industry specialist animator creative ideas workshop storyboards, mood boards P2, M2, D2 Optional: student services collaboration , cross-college events Learner led: Creative thinking, planning, pre-production templates used and understood, researching other products, idea generation, initial audience research Animation Workshops, Week 3 (1 day) Production schedule, Unit 10 Mandatory: shot-list, storyboard, P1,M1, D1 Planning, ideas and preparation workshop. All pre- soundtrack list, script, P2, M2, D2 production to be signed off by tutors. minutes from meeting, (pre-production = planning, research, audience research, client brief, mind-map, paperwork, drafts, location bookings) analysis framework and optional: notes, video clips diary extra experimental sessions, working with unusual materials with commentary , drafts, sketches, production logs, Learner Lead: production notes, Animation research and analysis, sketching, planning research notes, meeting, production paperwork Planning & ideas workshop, pre-production completed Production stage Week 4 (2 – days + home based prep) Call sheets, action plans, Unit 10 Learner led: production log, photo P3, M3, D3 Filming on location journal, footage, audio Filming in the studio files Recording audio in the studio & on location
  • 3.
    Post-production Week 5 (2 days) Rough cut, screen dumps, Unit 10 Learner led: editors log, 40 second P3, M3, D3 Editing image and audio, applying post-production animation techniques Optional: Editing techniques re-cap podcast from workshop E.W.A Week 6 (1 session) Edit of final product, Unit 10 Learner Lead: relevant post-production P4, M4, D4 Submit animation for competition paperwork ,editing Screening finished product choices lists, screen Audience feedback and evaluation dumps, editors notes , post-production video log
  • 4.
    Assessment/ Grading CriteriaCovered Unit 10 Animation techniques Complete WT Date Criteria Criteria Detail P1 Outline techniques employed in animation P2 Present an idea for an animation sequence[CT] P3 Use animation techniques to create an animation sequence that partially realises intentions [SM] P4 Review strengths and weaknesses of own animation production work. [RL] M1 Describe techniques employed in animation with some detail and with reference to appropriate illustrative examples M2 Present a developed idea for an animation sequence M3 Use animation techniques competently to create an animation sequence that mainly realises intentions M4 Describe strengths and weaknesses of own animation production work with some detail and with reference to appropriate illustrative examples. D1 Evaluate techniques employed in animation with reference to precise and detailed illustrative examples D2 Present an imaginative idea for an animation sequence D3 Use animation techniques skilfully to create an animation sequence that clearly realises intentions D4 Evaluate strengths and weaknesses of own animation production work with reference to precise and detailed illustrative examples. How will this Learning Event help you to develop?
  • 5.
    It is importantthat you reflect on these six categories in terms of your personal development and record in your eILP how these areas have been developed during the event. Below, are examples of potential areas where development can take place. Independent Enquirers Will have the opportunity to research different animation techniques and question their suitability for proposed responses to the brief Creative Thinkers Will have the opportunity to develop ideas for a creative project including choices for animation technique, material to use, sound and creative editing Reflective Learners Will be able to reflect on the success of their project during the screening for the public Team Workers Will be working as part of production team throughout the project and during the workshops, making group decisions, allocating tasks to individuals and fulfilling their given role within that group Self-Managers Will be responsible for organising times for briefings, meeting with their group, shooting on locations, organising materials and producing and following a production schedule Effective Participators Will be taking part in a series of technical workshops that will develop the required skills for the project that follows What wider outcomes might be achieved by participating in this Project? Equality and Animators studied/ exemplar materials will be taken from a diverse cultural background Diversity Every Learner Students will have the opportunity to work with student services on a theme that includes a topic from the every learner matters Matters agenda Functional Skills Communicating with specialists, using ICT and technology, creative writing Development Sustainability Resources will be made available online to cut back on paper and printing costs