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This document provides examples of professional work by James S. Corne, including websites, eMarketing cases, marketing analytics cases, press releases, newsletters, presentations, and additional resources. Visitors to his website at www.jamescorne.com can find an immense cache of materials on marketing, branding, and analytics. Contact information is provided.
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Recommended
I phone presentation
The document summarizes new features of the iPhone 4s, including Siri, the virtual personal assistant; iOS 5 with over 200 new features; 4G Facetime video calling; the dual-core A5 processor for faster performance; AirPlay and wireless printing; an 8 megapixel camera; iCloud for wireless syncing and backup; and iMessage for unlimited messaging between iOS devices. The iPhone 4s is available in 4GB, 8GB, 16GB, and 32GB models starting at $199 with a dual-core processor, two antennas for faster data speeds, and is assembled in China while designed by Apple in the US.
Smartphone Apps for the Smart Business Owner
This document discusses smartphone apps that can help business owners by making processes more efficient, adding value for customers, and providing useful tools for tasks like dictation and note-taking. It recommends five "must-have" apps, including Trip Cubby for travel and WorldCard Mobile for contacts, and also lists apps in categories like social networking, travel research, and productivity. The document concludes by naming additional useful apps in areas such as project tracking, file storage, document editing, time tracking, music, and tasks related to printing, groceries, and accounting.
Rock'in with Russ & Xamarin Forms (FBI Deck)
Rock’in with Russ, Raygun, App Studio & Xamarin Forms Join MVP Russ Fustino in this hot off the metal session as he shares insights into the trials, tribulations and joy of building the Endorsed Jethro Tull App. Share the excitement as Russ “tells all” about creating his Jethro Tull app. The app is now published for Android and iOS, Windows Store and Windows Phone. How did he do it? Is Xamarin Forms the real deal? Topics covered include:
• Microsoft App Studio
• Images
• Custom Renderers
• Embedded Resources
• XAML
• Third party controls and plugins
• Building for Phone and Tablet
• Dependency Injection
• Store app review process
• Third Party Endorsement Proof
• Raygun Error Reporting
WordCamp Lancaster - Choosing WordPress Themes and Plugins
This document provides guidance on making good decisions when choosing WordPress themes and plugins. It recommends selecting themes and plugins from WordPress.org, reputable developers, and marketplaces to minimize risks. Some reputable plugin developers mentioned include Gravity Forms, WP Migrate DB Pro, and SearchWP. Recommended theme developers include StudioPress, ThemeFoundry, and WooThemes. The document stresses choosing options from trusted sources to avoid issues down the road.
Visual Content Marketing
The creation, tagging and distribution of multimedia content with the purpose of engaging current and prospective customers via the Internet; the motivation behind content marketing is the belief that educating the customer results brand recognition as a thought leader and industry expert.
Marketers may use content marketing as a means of achieving a variety of business goals. These may include: thought leadership, lead generation, increasing direct sales, introducing specific brand language and improving customer retention.
Websites Made Easy
Want to design a website, but don't know where to start? Have a website and want to start over?
All Businesses need an online presence and "Websites Made Easy" will help you create a winning site. This 3 hour workshop will help you to do the following:
Review multiple site options
Understand the differences in Blogs, Traditional Sites, and Landing Pages
Create content that uses keywords and reinforces SEO
Analyze good design that you can implement
The Next Frontier: Amazon Alexa - April 2, 2019
Slides from the Atlanta SEO Meetup on April 2, 2019
Is voice the next frontier?
Publishing an Alexa Skill for your company could become as ubiquitous as having a website.
Amazon has spent millions in people and resources to sell and put an Amazon Alexa in every household in the US.
https://www.emarketer.com/Article/Alexa-Say-What-Voice-Enabled-Speaker-Usage-Grow-Nearly-130-This-Year/1015812
This year, 35.6 million Americans will use a voice-activated assistant device at least once a month. That’s a jump of 128.9% over last year.
Amazon’s Echo speaker will have 70.6% of users. Meanwhile, Google Home will trail far behind with just 23.8% of the market.
https://www.campaignlive.co.uk/article/just-say-it-future-search-voice-personal-digital-assistants/1392459
In fact, ComScore says that by 2020, 50 per cent of all searches will be voice searches.
https://www.wordstream.com/blog/ws/2018/04/10/voice-search-statistics-2018
3. 13% of all households in the United States owned a smart speaker in 2017, per OC&C Strategy Consultants. That number is predicted to rise to 55% by 2022.
How to get started:
How to get your AWS hosting for free: https://developer.amazon.com/alexa-skills-kit/alexa-aws-credits
Testing
https://echosim.io/welcome
Blueprints are a way for users to create Alexa Skills without coding. Users simply select from a menu of templates ranging from Q&A, quizzes, or a flash briefing, fill out the information, and voilà, create a skill without coding.
http://alexa.design/guide
http://alexa.design/docs
https://www.twitch.tv/amazonalexa
http://Alexa.design/slides
https://github.com/alexa
https://www.youtube.com/channel/UCbx0SPpWT6yB7_yY_ik7pmg
Seeing is Believing: Free Versus Premium
If you’ve ever wondered or asked “Is upgrading worth it?” take a peek and you can see for yourself. Learn more: http://blog.linkedin.com/2015/03/11/free-versus-premium/
Recommended
I phone presentation
The document summarizes new features of the iPhone 4s, including Siri, the virtual personal assistant; iOS 5 with over 200 new features; 4G Facetime video calling; the dual-core A5 processor for faster performance; AirPlay and wireless printing; an 8 megapixel camera; iCloud for wireless syncing and backup; and iMessage for unlimited messaging between iOS devices. The iPhone 4s is available in 4GB, 8GB, 16GB, and 32GB models starting at $199 with a dual-core processor, two antennas for faster data speeds, and is assembled in China while designed by Apple in the US.
Smartphone Apps for the Smart Business Owner
This document discusses smartphone apps that can help business owners by making processes more efficient, adding value for customers, and providing useful tools for tasks like dictation and note-taking. It recommends five "must-have" apps, including Trip Cubby for travel and WorldCard Mobile for contacts, and also lists apps in categories like social networking, travel research, and productivity. The document concludes by naming additional useful apps in areas such as project tracking, file storage, document editing, time tracking, music, and tasks related to printing, groceries, and accounting.
Rock'in with Russ & Xamarin Forms (FBI Deck)
Rock’in with Russ, Raygun, App Studio & Xamarin Forms Join MVP Russ Fustino in this hot off the metal session as he shares insights into the trials, tribulations and joy of building the Endorsed Jethro Tull App. Share the excitement as Russ “tells all” about creating his Jethro Tull app. The app is now published for Android and iOS, Windows Store and Windows Phone. How did he do it? Is Xamarin Forms the real deal? Topics covered include:
• Microsoft App Studio
• Images
• Custom Renderers
• Embedded Resources
• XAML
• Third party controls and plugins
• Building for Phone and Tablet
• Dependency Injection
• Store app review process
• Third Party Endorsement Proof
• Raygun Error Reporting
WordCamp Lancaster - Choosing WordPress Themes and Plugins
This document provides guidance on making good decisions when choosing WordPress themes and plugins. It recommends selecting themes and plugins from WordPress.org, reputable developers, and marketplaces to minimize risks. Some reputable plugin developers mentioned include Gravity Forms, WP Migrate DB Pro, and SearchWP. Recommended theme developers include StudioPress, ThemeFoundry, and WooThemes. The document stresses choosing options from trusted sources to avoid issues down the road.
Visual Content Marketing
The creation, tagging and distribution of multimedia content with the purpose of engaging current and prospective customers via the Internet; the motivation behind content marketing is the belief that educating the customer results brand recognition as a thought leader and industry expert.
Marketers may use content marketing as a means of achieving a variety of business goals. These may include: thought leadership, lead generation, increasing direct sales, introducing specific brand language and improving customer retention.
Websites Made Easy
Want to design a website, but don't know where to start? Have a website and want to start over?
All Businesses need an online presence and "Websites Made Easy" will help you create a winning site. This 3 hour workshop will help you to do the following:
Review multiple site options
Understand the differences in Blogs, Traditional Sites, and Landing Pages
Create content that uses keywords and reinforces SEO
Analyze good design that you can implement
The Next Frontier: Amazon Alexa - April 2, 2019
Slides from the Atlanta SEO Meetup on April 2, 2019
Is voice the next frontier?
Publishing an Alexa Skill for your company could become as ubiquitous as having a website.
Amazon has spent millions in people and resources to sell and put an Amazon Alexa in every household in the US.
https://www.emarketer.com/Article/Alexa-Say-What-Voice-Enabled-Speaker-Usage-Grow-Nearly-130-This-Year/1015812
This year, 35.6 million Americans will use a voice-activated assistant device at least once a month. That’s a jump of 128.9% over last year.
Amazon’s Echo speaker will have 70.6% of users. Meanwhile, Google Home will trail far behind with just 23.8% of the market.
https://www.campaignlive.co.uk/article/just-say-it-future-search-voice-personal-digital-assistants/1392459
In fact, ComScore says that by 2020, 50 per cent of all searches will be voice searches.
https://www.wordstream.com/blog/ws/2018/04/10/voice-search-statistics-2018
3. 13% of all households in the United States owned a smart speaker in 2017, per OC&C Strategy Consultants. That number is predicted to rise to 55% by 2022.
How to get started:
How to get your AWS hosting for free: https://developer.amazon.com/alexa-skills-kit/alexa-aws-credits
Testing
https://echosim.io/welcome
Blueprints are a way for users to create Alexa Skills without coding. Users simply select from a menu of templates ranging from Q&A, quizzes, or a flash briefing, fill out the information, and voilà, create a skill without coding.
http://alexa.design/guide
http://alexa.design/docs
https://www.twitch.tv/amazonalexa
http://Alexa.design/slides
https://github.com/alexa
https://www.youtube.com/channel/UCbx0SPpWT6yB7_yY_ik7pmg
Seeing is Believing: Free Versus Premium
If you’ve ever wondered or asked “Is upgrading worth it?” take a peek and you can see for yourself. Learn more: http://blog.linkedin.com/2015/03/11/free-versus-premium/
#SocialMadness - Social Media Best Practices
The document provides an overview of social media best practices and Starmark's social media services. It defines owned, earned, and paid media models and describes various social media channels like Facebook, Twitter, YouTube, LinkedIn, Google+, and Slideshare. For each channel, it provides tips on how to create an effective presence and engage audiences. The overall document aims to educate about developing an integrated social media strategy and maximizing social media channels.
America\'s Best Cleaners presentation at Fabricare 2012
Presentation given by Christopher White & Ed D\'Elicio at the California Cleaners Association convention Fabricare 2012 in Long Beach CA. How using certification and focusing on key financial and service scoring trends drycleaners can be regional leaders in quality and profitability.
Franchise India presentation
Iksula is an end-to-end e-commerce solutions provider founded in 2007 with over 200 employees across offices in Mumbai, New Jersey, and Singapore. Iksula has over 40 man-years of e-commerce expertise and powers over 200 online stores. Iksula provides consulting, technology, marketing, content production, merchandising, fulfillment operations, and other services to help clients with their online retail businesses.
AAJA Online Portfolio Presentation August 2016
The document provides tips for creating an online portfolio, including examples of good portfolios, answering questions, and building your own portfolio. It discusses highlighting skills, experiences, and samples of work; using appropriate formatting and design; and ensuring accuracy of information. Resources for online portfolio platforms and guides are also listed.
5 Marketing Must Haves
The presentation outlined 5 essential elements for modern digital marketing: 1) a well-crafted website with keyword-rich content and external validation, 2) search engine marketing like Google AdWords, 3) sales collateral like brochures and videos, 4) a prospecting program using look-alike analysis and outreach, and 5) ongoing customer communications. The presenter also discussed additional techniques like media relations and social media. The goal was to provide a comprehensive local solution for measurable marketing strategies.
Enterprise Ireland presentation - International seo and content June 2018
Enterprise Ireland eBusiness Event Presentation - June 2018
International SEO, Content Clustering, PPC versus SEO, Find out how search engines work. SEO Tools - Hub5050.com - abcdigital.ie , creatorseo.com
Amazon.com
Amazon began in 1994 as an online bookstore and has since grown to be the world's largest online retailer. It is headquartered in Seattle and Luxembourg and started from humble origins operating on second-hand computers in a garage. Through strategic investments in new technologies and capabilities like ebooks, Amazon has managed to grow substantially and achieve global reach, now ranking as the 7th most visited website globally. The company prioritizes customer experience through features like product search, reviews, and navigation designed to make online purchasing easy.
How internet marketing can increase your business
This document discusses how internet marketing can increase sales. It covers the digitization of business today, local SEO strategies using Google Places, managing online brand reputation, establishing a social media strategy, and mobile optimization. Some key points include that customers are increasingly consuming media online, local search is on the rise so optimizing Google Places listings is important, both positive and negative online reviews impact brand reputation so it's important to monitor and respond, and social media and mobile optimization are necessary as many users now search on those platforms.
Web reachworkshop v0.4
Here are some tips for image editing for web usage:
- Use JPEG file format for photos
- Optimize file size - no larger than 500KB per image
- Resize images to around 1000 pixels on the long side for high resolution displays
- Compress and optimize images without losing too much quality
- Remove backgrounds or excess whitespace
- Adjust brightness, contrast and color balance if needed
- Add watermarks or logos if desired
- Save optimized copies of images for web use
L Watson Library Visit Project
Naked Lime Marketing is a new division of the established company Reynolds & Reynolds that focuses on digital marketing services. It has three branches located across different states that operate with separate managers in a traditional hierarchy. The facilities lack design and culture. In contrast, Dropbox is an internet startup founded in 2007 that has grown rapidly with venture capital funding. It has a collaborative, non-hierarchical structure and a newly designed office with amenities to foster creativity and fun. Naked Lime faces issues with leadership and talent retention, while Dropbox prioritizes simple, reliable products and positive company culture.
Living Agile in Skype
Skype has seen dramatic growth in last decade - hundreds of millions of active users, billions of calling minutes and Skype clients on all major platforms. All that was made possible by a smart combination of great technology and development process. In this talk I will briefly summarize Skype's agile journey in last couple of years and share some lessons learned from running a team developing Skype app for Windows 8.
Partner Masterclass - Digital Leadership
This document discusses how business leaders can lead their organizations in the digital world. It emphasizes that digital transformation is causing major changes in how companies operate and compete. It suggests digital leaders strategically invest in areas like customer engagement, internal operations, collaboration, and new business models. The document provides tips for digital leadership, including listening on social media, learning from blogs and online content, collaborating using tools like Doodle and Podio, and managing crises and reputation on platforms like Twitter. Overall, it argues that digital leadership is key to gaining a competitive advantage in today's business environment.
Social Media Marketing
Presentation on Social Media Marketing given to the Jackson, MS AAF (American Advertising Federation) chapter on August 20, 2009
Inside eCommerce - Design for Success - Micksgarage.com- Brendan McMahon
Micksgarage CMO Brendan McMahon on the fundamentals of designing for conversion rate optimisation, as practiced at Micksgarage.com
Broadcast your-business-youtube-090813150018-phpapp01
This document discusses adding YouTube to a business's marketing strategy. It provides an overview of YouTube's popularity and usage statistics. It then covers best practices for using YouTube including setting objectives, creating quality video content on topics like tutorials and interviews, optimizing videos for search, and promoting videos on social media. Both viral and non-viral video strategies are discussed as well as tools for video creation, uploading, and analytics.
Advanced SEO Workshop, OMS 2012 Santa Clara
Advanced search engine optimization stratgies to improve your search engine rankings and drive well qualified traffic to your website. Presented by John Thyfault, VP of Search Engine and Social Media Marketing, Beasley Direct Marketing
Assess digital ... dms 9 7-11
What is your Digital Footprint?
How do you manage your online reputation?
What is your personal Brand?
How do you strategize to change your digital presence ?
Joshi-Inc-Portfolio
Joshi Inc. is an IT and Marketing Solutions company, that specializes in Web & Mobile Application Development, Web Design and Social Media Marketing. We also offer Creative services in the areas of Branding and Graphic Design
Joshi inc-portfolio
This document provides information on the services and solutions offered by a company, including IT solutions like application development, mobile app development, and website development. It also discusses creative solutions like website design, mobile app design, and marketing solutions like social media marketing and search engine optimization. Case studies are presented showing examples of applications developed, including an eLearning portal, CRM portal, resource management portal, and several mobile apps developed for the iPad.
Pepsi co presentation & recomendations
The document discusses Pepsi's business strategies and recommendations for its brand. While Coke is perceived to have won the "cola wars" in terms of public perception, Pepsi has been more profitable due to diversifying its business beyond soft drinks. Pepsi surpassed Coke in market capitalization in 2005. Recommendations for Pepsi include leveraging its brand strengths to capitalize on emerging markets, transforming its brand image to match initiatives for healthier products, and developing new products tailored for new markets.
Nike air jordan - brand management presentation
The Air Jordan brand began in 1985 when Michael Jordan signed with Nike over Adidas. Jordan's success on the basketball court translated into success for the Air Jordan brand. Over time, Nike continued marketing Air Jordans through iconic shoes and commercials featuring Jordan even after his retirement from the NBA in 2003. Today, the Air Jordan brand remains hugely popular with athletes and fans due to its strong cultural cachet and association with Jordan's legendary status in basketball.
More Related Content
Similar to Professional examples linkedin
#SocialMadness - Social Media Best Practices
The document provides an overview of social media best practices and Starmark's social media services. It defines owned, earned, and paid media models and describes various social media channels like Facebook, Twitter, YouTube, LinkedIn, Google+, and Slideshare. For each channel, it provides tips on how to create an effective presence and engage audiences. The overall document aims to educate about developing an integrated social media strategy and maximizing social media channels.
America\'s Best Cleaners presentation at Fabricare 2012
Presentation given by Christopher White & Ed D\'Elicio at the California Cleaners Association convention Fabricare 2012 in Long Beach CA. How using certification and focusing on key financial and service scoring trends drycleaners can be regional leaders in quality and profitability.
Franchise India presentation
Iksula is an end-to-end e-commerce solutions provider founded in 2007 with over 200 employees across offices in Mumbai, New Jersey, and Singapore. Iksula has over 40 man-years of e-commerce expertise and powers over 200 online stores. Iksula provides consulting, technology, marketing, content production, merchandising, fulfillment operations, and other services to help clients with their online retail businesses.
AAJA Online Portfolio Presentation August 2016
The document provides tips for creating an online portfolio, including examples of good portfolios, answering questions, and building your own portfolio. It discusses highlighting skills, experiences, and samples of work; using appropriate formatting and design; and ensuring accuracy of information. Resources for online portfolio platforms and guides are also listed.
5 Marketing Must Haves
The presentation outlined 5 essential elements for modern digital marketing: 1) a well-crafted website with keyword-rich content and external validation, 2) search engine marketing like Google AdWords, 3) sales collateral like brochures and videos, 4) a prospecting program using look-alike analysis and outreach, and 5) ongoing customer communications. The presenter also discussed additional techniques like media relations and social media. The goal was to provide a comprehensive local solution for measurable marketing strategies.
Enterprise Ireland presentation - International seo and content June 2018
Enterprise Ireland eBusiness Event Presentation - June 2018
International SEO, Content Clustering, PPC versus SEO, Find out how search engines work. SEO Tools - Hub5050.com - abcdigital.ie , creatorseo.com
Amazon.com
Amazon began in 1994 as an online bookstore and has since grown to be the world's largest online retailer. It is headquartered in Seattle and Luxembourg and started from humble origins operating on second-hand computers in a garage. Through strategic investments in new technologies and capabilities like ebooks, Amazon has managed to grow substantially and achieve global reach, now ranking as the 7th most visited website globally. The company prioritizes customer experience through features like product search, reviews, and navigation designed to make online purchasing easy.
How internet marketing can increase your business
This document discusses how internet marketing can increase sales. It covers the digitization of business today, local SEO strategies using Google Places, managing online brand reputation, establishing a social media strategy, and mobile optimization. Some key points include that customers are increasingly consuming media online, local search is on the rise so optimizing Google Places listings is important, both positive and negative online reviews impact brand reputation so it's important to monitor and respond, and social media and mobile optimization are necessary as many users now search on those platforms.
Web reachworkshop v0.4
Here are some tips for image editing for web usage:
- Use JPEG file format for photos
- Optimize file size - no larger than 500KB per image
- Resize images to around 1000 pixels on the long side for high resolution displays
- Compress and optimize images without losing too much quality
- Remove backgrounds or excess whitespace
- Adjust brightness, contrast and color balance if needed
- Add watermarks or logos if desired
- Save optimized copies of images for web use
L Watson Library Visit Project
Naked Lime Marketing is a new division of the established company Reynolds & Reynolds that focuses on digital marketing services. It has three branches located across different states that operate with separate managers in a traditional hierarchy. The facilities lack design and culture. In contrast, Dropbox is an internet startup founded in 2007 that has grown rapidly with venture capital funding. It has a collaborative, non-hierarchical structure and a newly designed office with amenities to foster creativity and fun. Naked Lime faces issues with leadership and talent retention, while Dropbox prioritizes simple, reliable products and positive company culture.
Living Agile in Skype
Skype has seen dramatic growth in last decade - hundreds of millions of active users, billions of calling minutes and Skype clients on all major platforms. All that was made possible by a smart combination of great technology and development process. In this talk I will briefly summarize Skype's agile journey in last couple of years and share some lessons learned from running a team developing Skype app for Windows 8.
Partner Masterclass - Digital Leadership
This document discusses how business leaders can lead their organizations in the digital world. It emphasizes that digital transformation is causing major changes in how companies operate and compete. It suggests digital leaders strategically invest in areas like customer engagement, internal operations, collaboration, and new business models. The document provides tips for digital leadership, including listening on social media, learning from blogs and online content, collaborating using tools like Doodle and Podio, and managing crises and reputation on platforms like Twitter. Overall, it argues that digital leadership is key to gaining a competitive advantage in today's business environment.
Social Media Marketing
Presentation on Social Media Marketing given to the Jackson, MS AAF (American Advertising Federation) chapter on August 20, 2009
Inside eCommerce - Design for Success - Micksgarage.com- Brendan McMahon
Micksgarage CMO Brendan McMahon on the fundamentals of designing for conversion rate optimisation, as practiced at Micksgarage.com
Broadcast your-business-youtube-090813150018-phpapp01
This document discusses adding YouTube to a business's marketing strategy. It provides an overview of YouTube's popularity and usage statistics. It then covers best practices for using YouTube including setting objectives, creating quality video content on topics like tutorials and interviews, optimizing videos for search, and promoting videos on social media. Both viral and non-viral video strategies are discussed as well as tools for video creation, uploading, and analytics.
Advanced SEO Workshop, OMS 2012 Santa Clara
Advanced search engine optimization stratgies to improve your search engine rankings and drive well qualified traffic to your website. Presented by John Thyfault, VP of Search Engine and Social Media Marketing, Beasley Direct Marketing
Assess digital ... dms 9 7-11
What is your Digital Footprint?
How do you manage your online reputation?
What is your personal Brand?
How do you strategize to change your digital presence ?
Joshi-Inc-Portfolio
Joshi Inc. is an IT and Marketing Solutions company, that specializes in Web & Mobile Application Development, Web Design and Social Media Marketing. We also offer Creative services in the areas of Branding and Graphic Design
Joshi inc-portfolio
This document provides information on the services and solutions offered by a company, including IT solutions like application development, mobile app development, and website development. It also discusses creative solutions like website design, mobile app design, and marketing solutions like social media marketing and search engine optimization. Case studies are presented showing examples of applications developed, including an eLearning portal, CRM portal, resource management portal, and several mobile apps developed for the iPad.
Similar to Professional examples linkedin (20)
America\'s Best Cleaners presentation at Fabricare 2012
America\'s Best Cleaners presentation at Fabricare 2012
Enterprise Ireland presentation - International seo and content June 2018
Enterprise Ireland presentation - International seo and content June 2018
Inside eCommerce - Design for Success - Micksgarage.com- Brendan McMahon
Inside eCommerce - Design for Success - Micksgarage.com- Brendan McMahon
Broadcast your-business-youtube-090813150018-phpapp01
Broadcast your-business-youtube-090813150018-phpapp01
More from James Corne
Pepsi co presentation & recomendations
The document discusses Pepsi's business strategies and recommendations for its brand. While Coke is perceived to have won the "cola wars" in terms of public perception, Pepsi has been more profitable due to diversifying its business beyond soft drinks. Pepsi surpassed Coke in market capitalization in 2005. Recommendations for Pepsi include leveraging its brand strengths to capitalize on emerging markets, transforming its brand image to match initiatives for healthier products, and developing new products tailored for new markets.
Nike air jordan - brand management presentation
The Air Jordan brand began in 1985 when Michael Jordan signed with Nike over Adidas. Jordan's success on the basketball court translated into success for the Air Jordan brand. Over time, Nike continued marketing Air Jordans through iconic shoes and commercials featuring Jordan even after his retirement from the NBA in 2003. Today, the Air Jordan brand remains hugely popular with athletes and fans due to its strong cultural cachet and association with Jordan's legendary status in basketball.
NFL (national football league) mobile device strategy
The document summarizes the NFL's strategy and business model for managing and distributing its content portfolio across various media platforms. Key points:
1) The NFL has been highly successful generating $9.4 billion in annual revenue by saturating the TV market and distributing its time-sensitive content across multiple networks and platforms.
2) It has achieved this through strategic investments, producing high quality content, and using an exclusivity model that creates "silos" and competition among distributors to drive up prices.
3) Looking ahead, the NFL must determine its strategy for emerging platforms like mobile, wireless internet TV, and tablets to maintain its business model in a changing media landscape.
Harley Davidson brand management
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
Growth and innovation strategy electric car presentation
In 3 sentences:
Electric vehicles were more popular than gas-powered cars in NYC in 1900 but declined as gasoline cars rose with Ford's assembly line and Texas oil. Renewed interest in electric vehicles is driven by high gas prices, environmental concerns, and advancing battery technology. Major automakers like GM, Nissan, and Tesla are investing billions in new electric vehicle models with ranges over 100 miles, but challenges remain regarding battery costs, standardization, and building out a recharging infrastructure.
Global Information Systems Presentation
This document contains information about offshoring IT services to India in 2003. It shows that offshoring can substantially lower direct costs but requires effective management of indirect costs such as employee turnover. While direct labor costs may be lower offshore, additional expenses from cultural and language differences, lower productivity, and high attrition need to be managed. Offshoring IT services requires local leadership and execution to maximize cost savings while mitigating risks.
Apple stock recommendation presentation
Apple enjoys high profits and zero debt due to their premium products. Their brand has grown bigger and more robust through expanded product lines like the iPod, iPhone, and iTunes store. While speculators see potential risks in Apple's market share, valuation, and secrecy, Apple's future remains profitable due to their strong brand, innovations, and loyal customer base.
Amazon mkt gstrategy_dashboard
This document discusses Amazon's marketing framework, including their external and internal analysis. It provides an overview of Amazon's history and industry, as well as their major competitors and market share. Metrics that Amazon tracks are also listed, such as purchase habits, clickthrough rate, loyalty, and return on sales. The document outlines Amazon's strengths in supply chain management and customer base, as well as weaknesses in customer service and additional shipping costs. It analyzes opportunities for Amazon to expand product categories and threats from competing online retailers and streaming services.
More from James Corne (8)
NFL (national football league) mobile device strategy
NFL (national football league) mobile device strategy
Growth and innovation strategy electric car presentation
Growth and innovation strategy electric car presentation
Professional examples linkedin
- 1. Professional Examples James S. Corne
- 2. 1 1 2 M I N O R R D . • C H A R L O T T E S V I L L E VA 2 2 9 0 3 • U N I T E D S T A T E S 540-818-5380 • CORNE.JAMES@GMAIL.COM • WWW.JAMESCORNE.COM JAMES CORNE E XAMPLES OF W ORK V ISIT WWW . JAMESCORNE . COM AND CLICK “V IEW M ORE C ONTENT ” FOR AN IMMENSE CACHE OF RESOURCES . W EBSITE E XAMPLES • Professional Website (www.jamescorne.com - My virtual office offers an interactive interface and a personal content management system. • Professional Examples / Google Drive • I Like Leap Website & Home Energy Makeover Contest Website • Under Construction: 1.) Temp Site and 2.) New Intro Page • www.deepfriedfunny.com - Fun, imaginative website with a creative theme. EMARKETING • Dove eMarketing Case • Pandora eMarketing Case • Air France eMarketing Case • Zappos eMarketing Case • PayPal eMarketing Case MARKETING ANALYTICS • Syntex Labs Resource Optimization Case • Kirin Expansion Case • Pacific Brands Segmentation Case PRESS RELEASES • EFL Press Release Example • LEAP Press Release Example NEWSLETTERS • LEAP Newsletter 1 • Greenwire Newsletter • LEAP Newsletter 2 PRESENTATIONS • Apple Stock Speech/Presentation • Air Jordan Brand Management Presentation • Harley Davidson Brand Management Presentation • Global Information Systems Presentation • Video - Apple Stock Speech Presentation A DDITIONAL R ESOURCE • Brand Strategy Coach Certification by ISBM • 360 Emotional Intelligence Test Results • Third Party Consulting Analysis on Professional Aptitudes • Creative Portfolio, Resume & Graphic Resume • Video Resume Available (*Featured in article on Mashable.com, forth from the top) 540-818-5380 • CORNE.JAMES@GMAIL.COM • WWW.JAMESCORNE.COM