The document provides a detailed overview of a product research process, specifically focusing on the keyword 'toilet paper dispenser.' It outlines the methods used for searching and analyzing potential products on Amazon, including criteria evaluations, competitor analysis, and recommendations for improvement based on consumer feedback. The final outcome is a validated product with considerations for private labeling and supplier identification.

1. PRODUCT
RESEARCH
SAMPLE WORK
PRODUCT
RESEARCH
BY: CHRISTIAN ANGALOT
A short presentation on one
of my sample works

2. PRODUCT RESEARCH
SAMPLE WORK
There are many ways
to find potential
products on Amazon.
One way of doing it
is by using Helium
10 Black Box or
other tools.
Method Used

3. PRODUCT RESEARCH
SAMPLE WORK
Using Blackbox
(keywords tab), we
can set certain
criteria and find
keywords that meets
the set parameters
Method Used

4. PRODUCT RESEARCH
SAMPLE WORK
After searching we
can now choose
keywords that is
within the set criteria
and begin our
search on Amazon.
Method Used

5. PRODUCT RESEARCH
SAMPLE WORK
For this example, I
have chosen "toilet
paper dispenser" as
our keyword
because of its good
numbers.
Method Used

6. PRODUCT RESEARCH
SAMPLE WORK
Now that we have a
product idea, we can
now begin our
search on the
Amazon website.
Method Used

7. PRODUCT RESEARCH
SAMPLE WORK
After searching
Amazon, I have
chosen this product
because it's within
the $25 range and
has low review count.
Product
Search

8. PRODUCT RESEARCH
SAMPLE WORK
It also has high
monthly sales and
revenue count which
means that there is a
demand and people
are buying this
product.
Product
Search

9. PRODUCT RESEARCH
SAMPLE WORK
Now that we have a
product, we have
also identified which
target market the
product will serve,
which are:
Target Market

10. PRODUCT RESEARCH
SAMPLE WORK
Home Owners
Renovators
People who like
to DIY home
improvements
Target Market

11. PRODUCT RESEARCH
SAMPLE WORK
We then determine if
our product meets all
our product criteria
checklist.
Product
Checklist
PATENT
No patents
found
HAZMAT
No HAZMAT
concerns
GATED /
RESTRICTED
CATEGORY
Product does
not belong in
the said
category

12. PRODUCT RESEARCH
SAMPLE WORK
We then determine if
our product meets all
our product criteria
checklist.
Product
Checklist
PPC
ELIGIBILITY
Product is
eligible for
sponsored ad
campaigns
WEIGHT
Product weight
is only 1.92lbs
and is within our
limit
PRODUCT
ROOM FOR
IMPROVEMENT
Based on
competitor
listing and
product
reviews, the
said item can
be improved.

13. PRODUCT RESEARCH
SAMPLE WORK
Running Helium 10
Xray we ended up
with this data.
Data Analysis

14. PRODUCT RESEARCH
SAMPLE WORK
Next is I used Helium
10 Cerebro to find
out what other
keywords the top
sellers are using.
Keyword
Research

15. PRODUCT RESEARCH
SAMPLE WORK
I then choose other
relevant keywords
related to our chosen
product.
Keyword
Research

16. PRODUCT RESEARCH
SAMPLE WORK
I then choose other
relevant keywords
related to our chosen
product.
Keyword
Research

17. PRODUCT RESEARCH
SAMPLE WORK
I then choose other
relevant keywords
related to our chosen
product.
Keyword
Research

18. PRODUCT RESEARCH
SAMPLE WORK
Running Helium 10 Xray
again on the selected
keywords, I have chosen
the keyword "toilet
paper dispenser" as our
basis for our report
since it gives the best
data that is within our
criteria.
Data Analysis

19. PRODUCT RESEARCH
SAMPLE WORK
After analyzing the
extracted data from
Xray, we need to
check if the overall
data meets the criteria
in price, sales,
revenue, and review
count.
Data Analysis

20. PRODUCT RESEARCH
SAMPLE WORK
I then came up with
these results.
Data Analysis
AVERAGE
PRICE
AVERAGE
SALES
REVENUE REVIEW
COUNT
$31.23
AVG. SELLING
PRICE OF
SELLERS
468
AVG. MONTHLY
SALES
$13483
OVERALL AVG.
REVENUE
Only 8 out of top 20
sellers' revenue is
above the set criteria
598
AVG. REVIEW
COUNT
although our review
count average is
higher than what we
wanted, 17 out of top
20 sellers review
count is below 500
reviews

21. PRODUCT RESEARCH
SAMPLE WORK
We now need to find
suppliers from Alibaba
or other sites in order
to find the product
cost. In this case I
searched for suppliers
in Alibaba.
Supplier Price
Estimation

22. PRODUCT RESEARCH
SAMPLE WORK
After searching on
Alibaba and making sure
that we only get from
suppliers with trade
assurance and verified
supplier badges, I came
up with these suppliers.
Supplier Price
Estimation

23. PRODUCT RESEARCH
SAMPLE WORK
Now that we have found
the product cost, we can
now use the profitability
calculator to get our
Amazon fees and net
profit margin.
Profitability
Calculator

24. PRODUCT RESEARCH
SAMPLE WORK
AMAZON
FEES
SHIPPING FEE NET PROFIT NET MARGIN
SELLING ON
AMAZON FEE
$3.90
FULFILMENT BY
AMAZON FEE
$4.95
STORAGE COST PER
UNIT SOLD
$0.10
VIA SEA SHIPPING
$1.74 $8.00 30.78%
Now that we have found
the product cost, we can
now use the profitability
calculator to get our
Amazon fees and net
profit margin.
Profitability
Calculator

25. PRODUCT RESEARCH
SAMPLE WORK
We now look for buyer
product reviews to be
able to recommend what
improvements can be
made for the product. For
this step I used Helium
10 Review Insights
Review
Analysis

26. PRODUCT RESEARCH
SAMPLE WORK
We now look for buyer
product reviews to be
able to recommend what
improvements can be
made for the product. For
this step I used Helium
10 Review Insights
Review
Analysis

27. PRODUCT RESEARCH
SAMPLE WORK
After gathering positive
and negative reviews, we
can now come up with a
recommendation for
improvements.
Review
Analysis
NEGATIVE
REVIEWS
POSITIVE
REVIEWS
FINAL
RECOMMENDATION
Easy to install
Dispenser looks fancy
Sturdy and convenient
because of the shelf
where you can place
small items
The dispenser is good
because of its ability to
hold 2 rolls of tissue
Barely fits mega roll size
tissue, not enough room
for the roll of toilet paper
Too tight and doesn't let
the toilet paper roll with
ease
Wobbles around when
dispensing toilet paper
Tissue rolls to the side
when being used
Actual product is not
depicted accurately on
the listing photos (actual
size issues)
Make the tissue holder
longer so it can
accommodate bigger
size tissue rolls
Make a stopper on the
tissue paper mount so
that tissue paper won't
roll off to the side
We can also improve
product listing by
providing better quality
product photography
images that also
represents the product
more accurately.

28. PRODUCT RESEARCH
SAMPLE WORK
We now have a potential
product ready for further
validation and can be
used for Private Labeling.
END OF PRODUCT
RESEARCH STAGE

29. FEEL FREE TO
CONTACT ME AT
E-mail: christian.angalot1@gmail.com
LinkedIn: www.linkedin.com/in/christian-angalot/
Website: christianangalot.mystrikingly.com