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Product Marketing Metrics Proposal PowerPoint Presentation Slides
The document is a proposal for product marketing metrics aimed at addressing the challenges of promoting niche products in a competitive environment. It outlines strategies for increasing product awareness and provides details on marketing techniques, project timelines, and cost estimations. The proposal emphasizes collaboration and data-driven marketing analytics to enhance effectiveness and return on investment.
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Product Marketing Metrics Proposal PowerPoint Presentation Slides
- 1. Product Marketing Metrics Proposal Deliveredto: Date Submission Submitted by: User Assigned)
- 2. Cover Letter forProduct Marketing Metrics Proposal 2 Dear (Client _ name), Promotion for product or services in todays highly competitive environment is very challenging task for any old or new business. The dynamic market conditions and number of competitors influence customer to purchase different products or services. As a group of marketing professionals ensuring quality services to different companies from past XXX years, develop custom made marketing strategies as per company mission, vision and goals. The results include increase product awareness, enhance return on investment and many other. As your company have niche products and services, it would be our work with your prestigious organization for marketing your products to a wide customer base. We are looking forward to discuss proposal with you in detail. Awaiting for your response! Sincerely, (Assigned user) (Assigned title)
- 3. Proposal Outline 3 Problem Statement ProposedSolution Marketing Techniques Marketing Analytics Project Timeframe Cost Estimation 01 02 03 04 05 06 Company Overview Our Team Client Testimonials Work Contract Payment Terms Sign Off 07 08 09 10 11 12
- 4. 4 Proposal Outline Proposed Solution MarketingTechniques Problem Statement
- 5. 5 Problem or Challengesfor Product Marketing Metrics Proposal o Align business plan with marketing plan to operate niche product in competitive environment o Online marketing of product and services for small or medium enterprise has become crucial task for promotion of business o Nowadays customers are persuaded from several elements in terms of promotional messages, online brochures and graphics for product or services, etc. Marketing or promotion for your product or service is a troublesome process in todays highly competitive business environment where competition is fierce in almost every trade. Requirement of effective marketing for convincing customers to use particular product or service because of its suitability over the competitors
- 6. Proposed Solutions AgainstChallenges for Product Marketing Metrics Proposal 6 Increase awareness about product in entire marketplace Product positioning to increase its prestige and desirability Enable long term success of brand by reviewing results and specific strategies Our overall goals include: As a Marketing firm operating from past many years with relevant professional experience, we can help you identify market trends to succeed over highly informed customers of today o Exhaustive identification of target market with the best way to approach different segments o Develop custom made messages to be posted on social media along with its communication methods o Incorporating different forms of marketing messages in terms of text, ideas, etc. is a time consuming process • Our company produce online forms of advertisements over social media (brochures, flyers, electronic media advertisements, web development, search engine optimization, etc.)
- 7. Proposed Channels forProduct Marketing Metrics Proposal (1/2) 7 Social Media Email Webinar Search Phone/Video Online Advertising Blogs/Online Publications Groups/ Online Conferences Online Offline Networking Associations/ Trade shows Speaking Print Advertising Meetings Cold Calls Print Publications Direct Mail
- 8. Events/ Conferences Direct Mail Marketing Email Marketing Search MobileAdvertising Application Social Online Advertising Traditional advertising Website/Content Development Marketing Channels Usage Percentage for Proposed Channels for Product Marketing Metrics Proposal (2/2) 8 18% 17% 14% 13% 12% 12% 7% 7% 3%
- 9. 9 Proposal Outline Project Timeframe CostEstimation Marketing Analytics
- 10. Product Marketing Analyticsfor Product Marketing Metrics Proposal 10 Post implementation of promotion plan and market launch of products, our company analyze their consumption behavior through several metrics such as email clicks, customer feedbacks (positive and negative), etc. o One of the survey reveals that only 48% of the marketers measure products success through different financial and non financial metrics o Our company lay desired focus on different metrics in order to alter marketing strategy for different products based on their feedback received Click-through-rate on main homepage 8% 15% 4 months Activation rate of trial users 20% 30% 7 months Add text here Add text here Add text here Add text here Add text here Add text here Add text here Add text here Metrics Current Goal Timeline
- 11. Timeframe Required forProduct Marketing Metrics Proposal 11 SEO / SEM 2 months Event marketing 1 month Promotional product design 1 month Out-of-home (OOH) advertising or outdoor advertising 2 months Online advertisements 1.5 months Website content 3 months Conversion rate optimization XXX months Email marketing XXX months Services Required Timeline Different activities undertaken for marketing of products will take around weeks to finish from beginning to end and will be reviewed again after couple to weeks (2-3 weeks) to check the market performance of the same
- 12. Cost for ProductMarketing Metrics Proposal 12 Services Cost SEO / SEM $XXXX Event marketing $XXXX Promotional product design $XXXX Out-of-home (OOH) advertising or outdoor advertising $XXXX Online advertisements $XXXX Website content $XXXX Conversion rate optimization $XXXX Email marketing $XXXX Cost estimation is based on the different services by company for marketing of different products. Following table shows the proposed budget as per the different services:
- 13. 13 Proposal Outline Our Team ClientTestimonials Company Overview
- 14. Company Overview forProduct Marketing Metrics Proposal (2/2) 14 Year of establishment – 1998 Employee strength – 9,000 Client base – 1,000 start ups and 100 fortune clients in multiple industries Revenue - $0.6 Billion for Year ended 30 December 2018 Headquarters – New York, United States Business Activities Brand Strategy Conversion Rate Optimization Website Design Pay-per-click Management Public Relation Search Engine Optimization Print Advertisements Networking
- 15. Our Team forProduct Marketing Metrics Proposal (1/2) 15 Maria Roles & Responsibilities and project undertaken Designer Add education here John Roles & Responsibilities and project undertaken Copywriter Add education here
- 16. Our Team forProduct Marketing Metrics Proposal (2/2) 16 Anita Smith Chief Strategy Officer Add education here Mary Smith Brand Strategist Add education here Maria Digital Marketing Specialist Add education here o Add text here o Add text here o Add text here o Add text here o Add text here o Add text here o Add text here o Add text here o Add text here o Add text here o Add text here o Add text here o Add text here o Add text here o Add text here
- 17. Client Testimonials forProduct Marketing Metrics Proposal 17 Add company logo Company name CEO Name Add text here about the company Add company logo Company name CEO Name Add text here about the company Add company logo Company name CEO Name Add text here about the company
- 18. Payment Terms Sign off WorkContract 18 Proposal Outline
- 19. Work Contract forProduct Marketing Metrics Proposal 19 Services Rendered Strategy & Design Company provide marketing plan and related strategies. You will be provided sufficient opportunities to review work and provide feedback, in case if you are not satisfied with the work you will pay for the completed work and can cancel the contract Mutual Cooperation We agree to levy our best efforts to complete all the deliverables mentioned above and request you to support us by sharing the required information on your website Charges for Services Performed Projects apart from budget will be considered as out of scope and proper amendment need to be made to continue work on the same. Extra charges will be levied for the projects that exceeds beyond 45 days Cancellation of Plans You have right to modify, reject, cancel or stop any and all plans or work in process plans. However as per the agreement, its confirmed by you to reimburse all cost and expenses incurred due to change in instruction. We try our best to reduce such cost and expenses
- 20. 20 Work Contract forProduct Marketing Metrics Proposal Contd… Confidentiality Company agree that it will preserve all the proprietary or confidential information of the client and will not disclose it outside company premises Termination Clause Agreement will become effective as on the date mentioned here and can be terminated by party by giving 60 days notice in writing General Provisions Agreement will be governed and construed in accordance with laws of the province/state Government laws & regulations
- 21. 21 Payment Terms forProduct Marketing Metrics Proposal Billing Schedule o Company will take deposit of 50% of the initial fees at the time of signing contract o The remaining 50% will be charged on monthly basis based on the number of service hours spent on the project o Company will provide all necessary purchase order numbers and other internal information necessary for invoice processing by end of the month Client Agreement for Payment o 1st initial invoice upon receipt will act as deposit for every project and every invoice will have 15 payment terms o In case of delay in payment, 1% per month will be charged on unpaid amount and further company also reserves the right to stop work until the payment is made
- 22. Sign off forProduct Marketing Metrics Proposal 22 o Request you to go through the work contract to get clarity on all details. It is necessary for us to make things transparent from the beginning to build fruitful work relationship o Once you have gone through the work contract, put your signatures below o As we receive your acceptance notification, one of our executive will connect with you shortly to discuss way forward steps o Please let us know in case of any queries. We would be more than happy to clarify all your doubts and can find best way to work together o We will send a separate copy of your signed contract via mail Assigned user User title Signature o In case you want to connect with us, feel free to call (user _ phone)
- 23. Contact Us forProduct Marketing Metrics Proposal 23 Address #Street Number , City , State Contact Number 0123456789 Email Address emailaddress123@email.com
- 24. Icons Slide forProduct Marketing Metrics Proposal 24
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- 26. About Us forProduct Marketing Metrics Proposal 26 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Target Audience Value Clients This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Preferred By Many This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 27. This slide is100% editable. Adapt it to your needs and capture your audience's attention. Vision Mission This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Goal This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Our Mission Vision Goal for Product Marketing Metrics Proposal 27
- 28. 3 Steps Roadmapfor Product Marketing Metrics Proposal 28 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here 01 02 03 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here
- 29. 4 Steps Roadmapfor Product Marketing Metrics Proposal 29 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here 01 02 03 04 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here
- 30. 5 Steps Roadmapfor Product Marketing Metrics Proposal 30 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here 01 02 03 04 05 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here
- 31. 6 Steps Roadmapfor Product Marketing Metrics Proposal 31 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here 01 02 03 04 05 06 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here
- 32. 7 Steps Roadmapfor Product Marketing Metrics Proposal 32 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here 01 02 03 04 05 06 07 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here
- 33. Timeline for ProductMarketing Metrics Proposal 33 Text Here 01 2015 05 Text Here 2019 Text Here 03 2017 Text Here 06 2020 Text Here 04 2018 Text Here 02 2016 Start Finish
- 34. 30 60 90Days Plan for Product Marketing Metrics Proposal 34 30Days This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here 60Days This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here 90Days This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here