Product management and the role of product managers by Youssef el Hodaigui

2. Product Management
is the key that unlocks the growth of a company
from a product-selling company to a
MAJOR PLAYER IN BUSINESS.

3. Aligns the market needs with
The organizational
objectives.
Future proofs the
organization from market
changes, creating a longterm roadmap.

4. The product manager plays the most important
strategic role of carrying the vision as well as mission
of the company head as it starts growing by :

5. Managing the entire product line
lifecycle from strategic planning
to tactical activities.

6. Specifying market requirements for
current and future products by
conducting market research

7. Setting strategic direction based
on customer needs and
business goals

8. Defining the right product based on
market evaluation and placing
it at the right time

9. Interpreting strategic goals
into operational tasks

10. Providing business leadership to
members of team including
developers, designers,
writers, and others

11. Balancing corporate goals with
long-term market trends and
opportunities

12. Bridging every department
that touches product

13. Establishing a clear process in the
team with agreed upon
responsibilities

14. Understanding customer and
having empathy towards them

15. The greatest strengths of product
managers as reviewed in a survey are:
Always learning to
improve skills
High Integrity
Concerned with facts and data, takes
practical consideration into
account while making
decisions
Curious to know “why”
things occur

16. The average experience of a product
manager is 4.7 years.
7 Engineer/Developers
6 sales people
2 Quality Assurance people
1.4 Sales Engineers
1 Development Manager
0.9 Business Analyst
0.8 Product level architect
0.7 UX designer
0.6 Product Owners

17. Product management and choosing the right product
manager are the “needs of the hour” for today’s
business to thrive and flourish.

18. Get in touch on Twitter :
http://www.youssefhodaigui.com/
Visit Youssef Hodaigui website :
@youssefhodaigui
Thank You.