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COMPANY
PROFILE
General Information

     Company

SPBNET Company was established in 2003. Company focuses its
effort on delivering business solutions and internet tech support
and consulting for the corporate customers. SPBNET main
competence is web applications (Internet and Intranet)
projection and development as well as support and promotion
services.


    Solutions and services
  • Websites, social networks, web applications
  • Intranet systems
                                                                        License and certificates:
  • Multimedia (flash presentations, cards, trailers, games)
  • Internet Marketing
  • Internet projects tech and information servicing                • Certificate by Yandex (Russia’s largest internet
                                                                    search engine) № 07-310 from April, 6, 2007
                                                                    (authorized partner)

      Projects                           Experience:                • Accreditation certificate from Russian largest
                                                                    contextual advertising service Begun № 2007-
     developed:
                                                                    518 from 01.01.2007

                                                                    • Certified partner of 1C-Bitrix (www.1c-bitrix.ru)
     > 120                             > 6 years                    • Governmental        license      №     31981   for
                                                                    telematics services (valid till May, 31, 2010)


                                                                                                                     2
SPBNET Clients




                 3
SPBNET is a branch company of Etera Group together with

                  Internet advertising agency
                  Netrika
                  Netrika is an Internet advertising agency
                  established in 2008. It is involved in
                  rendering promotional services like         The main objective of
                  media planning, ads production              the group is the
                  (banners), banner advertisements            creation of innovative
                  placement, contextual advertising           integrated internet
                                                              solutions in the areas
                  placement, SMO & SMM, PR on the net.
                                                              of web-design,
                                                              information and
                  www.netrika.ru                              knowledge
                                                              management, which
                                                              are superior in quality,
                  Creative design studio                      convenience,
                                                              functionality and
                  Deepartment                                 reliability to
                                                              comparable solutions.
                  Deepartment is a creative design studio
                  established in 2007. It is involved in      www.eteragroup.com
                  development of website design, graphical
                  design, multimedia presentation
                  production and promo sites.

                  www.deepartment.ru

                                                                                     4
Partners
COMSTAR – United TeleSystems is the leading supplier of integrated telecommunication
solutions in Russia and the CIS. SPBNET is an outsourcing developer of web solutions
for Comstar-UTS clients.




SPN Ogilvy Public Relations - Russian branch of the largest international communication
company Ogilvy Public Relations Worldwide. SPBNET company consults agency
personnel about Internet technologies and implements a part of works of the agency.



PeterStar Company is one of the leaders of the telecommunications market of
Russia’s Northwest Region. SPBNET develops and supports web solutions for
PeterStar clients. SPBNET designed the project of a new PeterStar corporate
website launched in 2008.



Yandex Company operates Russia’s largest internet search engine and affiliated
services including text-based advertising system (Google AdWords analogue).
SPBNET is the official Yandex partner (Yandex.Direct advertising system) and has
certified specialists on the staff.


Begun – the leading Russian contextual advertising network covering the most
popular sites of Russian Internet. SPBNET is the official Begun partner, and
due to that SPBNET clients have special discounts on advertising within the
network.

                                                                                   5
Projects
implementation points




                        6
Typical site
    production stages


                                    Projecting
                                    stage




SPBNET project development       Project team:
features:
                                 8 specialists at the least
Profound surveys and usability
projecting before project
development start


                                                              7
Projecting

SPBNET main approach is to develop web
systems according to our client’s business
needs. Our priority are not only visual
features (design), but marketing meanings
and especially technical usability. Our feature
is that the process of web production is
foreseen by complex research of the project
target audience interests, needs and
behavior. The results of this analysis are
used by system architect to form convenient
informational structure and navigation of
the future website, to construct user
interfaces (prototypes) and data bases. The
detailed technical task is prepared on the
basis of this research.



   Owing to projecting stage
   our Client can analyze the
   proposed solution and can
   make corrections at the
   beginning of the development
   process


                                                  8
Design concept is developed in accordance with interface prototypes
approved by Client
Example:




           Prototype                              Design



                                                                      9
SPBNET Software Products


                                 Client can edit website
                           content and structure himself.
                              System feature set can be
                                    updated by attaching
                                            new modules




                            Self-developed flexible platform for
                                Internet and Intranet resources
                                                  administration

                                    Sapphire Framework




                                                                   10
Sapphire CMF features
Unlike many content management systems (CMS) Sapphire CMF has the mechanisms ensuring
fast system updating and expansion which allows using umbrella schemes in management of
groups of websites as well as integrating the web-resource with external applications and
systems used by the customer (databases, automatic control systems, 1С).


Sapphire CMF is a kind of MVC
systems, i.e. it has three basic
elements - a core (controller),
data display module (viewer) and
a model set (model) used as a
basis to create functional
modules.

Functional modules are selected
and modified individually for
each project, which allows
implementing in the system any
non-standard solutions.

Sapphire CMF-based websites
smoothly integrate with the
customer’s entire business-
process system.



                                                                                        11
SPBNET web projects servicing facilities




                                                               * Services are provided if only necessary


Monthly servicing cost vary and depends on facilities need for each Client (volume of work is
estimated in hours).

Servicing is necessary for:

      Project efficiency           Information        Target audience           Loyal and regular
  and high performance                 security       and prospective            customer group
           maintenance                ensuring    customers attraction                 formation


Efficiency control
Monthly detailed report is prepared by company’s specialists and submitted to the Client

                                                                                                           12
Contacts:
15 A, Parashutnaya st., St.Petersburg
Russia 197349

Tel. +7 (812) 331-555-1
Fax: +7 (812) 331-555-2

Projects department: pm@spbnet.ru
Internet marketing and support department: account@spbnet.ru




                                                               13

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Presentation Spbnet Dev Eng

  • 2. General Information Company SPBNET Company was established in 2003. Company focuses its effort on delivering business solutions and internet tech support and consulting for the corporate customers. SPBNET main competence is web applications (Internet and Intranet) projection and development as well as support and promotion services. Solutions and services • Websites, social networks, web applications • Intranet systems License and certificates: • Multimedia (flash presentations, cards, trailers, games) • Internet Marketing • Internet projects tech and information servicing • Certificate by Yandex (Russia’s largest internet search engine) № 07-310 from April, 6, 2007 (authorized partner) Projects Experience: • Accreditation certificate from Russian largest contextual advertising service Begun № 2007- developed: 518 from 01.01.2007 • Certified partner of 1C-Bitrix (www.1c-bitrix.ru) > 120 > 6 years • Governmental license № 31981 for telematics services (valid till May, 31, 2010) 2
  • 4. SPBNET is a branch company of Etera Group together with Internet advertising agency Netrika Netrika is an Internet advertising agency established in 2008. It is involved in rendering promotional services like The main objective of media planning, ads production the group is the (banners), banner advertisements creation of innovative placement, contextual advertising integrated internet solutions in the areas placement, SMO & SMM, PR on the net. of web-design, information and www.netrika.ru knowledge management, which are superior in quality, Creative design studio convenience, functionality and Deepartment reliability to comparable solutions. Deepartment is a creative design studio established in 2007. It is involved in www.eteragroup.com development of website design, graphical design, multimedia presentation production and promo sites. www.deepartment.ru 4
  • 5. Partners COMSTAR – United TeleSystems is the leading supplier of integrated telecommunication solutions in Russia and the CIS. SPBNET is an outsourcing developer of web solutions for Comstar-UTS clients. SPN Ogilvy Public Relations - Russian branch of the largest international communication company Ogilvy Public Relations Worldwide. SPBNET company consults agency personnel about Internet technologies and implements a part of works of the agency. PeterStar Company is one of the leaders of the telecommunications market of Russia’s Northwest Region. SPBNET develops and supports web solutions for PeterStar clients. SPBNET designed the project of a new PeterStar corporate website launched in 2008. Yandex Company operates Russia’s largest internet search engine and affiliated services including text-based advertising system (Google AdWords analogue). SPBNET is the official Yandex partner (Yandex.Direct advertising system) and has certified specialists on the staff. Begun – the leading Russian contextual advertising network covering the most popular sites of Russian Internet. SPBNET is the official Begun partner, and due to that SPBNET clients have special discounts on advertising within the network. 5
  • 7. Typical site production stages Projecting stage SPBNET project development Project team: features: 8 specialists at the least Profound surveys and usability projecting before project development start 7
  • 8. Projecting SPBNET main approach is to develop web systems according to our client’s business needs. Our priority are not only visual features (design), but marketing meanings and especially technical usability. Our feature is that the process of web production is foreseen by complex research of the project target audience interests, needs and behavior. The results of this analysis are used by system architect to form convenient informational structure and navigation of the future website, to construct user interfaces (prototypes) and data bases. The detailed technical task is prepared on the basis of this research. Owing to projecting stage our Client can analyze the proposed solution and can make corrections at the beginning of the development process 8
  • 9. Design concept is developed in accordance with interface prototypes approved by Client Example: Prototype Design 9
  • 10. SPBNET Software Products Client can edit website content and structure himself. System feature set can be updated by attaching new modules Self-developed flexible platform for Internet and Intranet resources administration Sapphire Framework 10
  • 11. Sapphire CMF features Unlike many content management systems (CMS) Sapphire CMF has the mechanisms ensuring fast system updating and expansion which allows using umbrella schemes in management of groups of websites as well as integrating the web-resource with external applications and systems used by the customer (databases, automatic control systems, 1С). Sapphire CMF is a kind of MVC systems, i.e. it has three basic elements - a core (controller), data display module (viewer) and a model set (model) used as a basis to create functional modules. Functional modules are selected and modified individually for each project, which allows implementing in the system any non-standard solutions. Sapphire CMF-based websites smoothly integrate with the customer’s entire business- process system. 11
  • 12. SPBNET web projects servicing facilities * Services are provided if only necessary Monthly servicing cost vary and depends on facilities need for each Client (volume of work is estimated in hours). Servicing is necessary for: Project efficiency Information Target audience Loyal and regular and high performance security and prospective customer group maintenance ensuring customers attraction formation Efficiency control Monthly detailed report is prepared by company’s specialists and submitted to the Client 12
  • 13. Contacts: 15 A, Parashutnaya st., St.Petersburg Russia 197349 Tel. +7 (812) 331-555-1 Fax: +7 (812) 331-555-2 Projects department: pm@spbnet.ru Internet marketing and support department: account@spbnet.ru 13