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Corporate Strategy: Past,
Present, and Future
Presentation by Nathan Sorin
Emilie Feldman
Strategic Management Review
2020
(VERY BRIEF) SYNOPSIS
2
○ How corporate strategy fits in the field of strategy?
○ Present a 3-part framework to organize corporate strategy
topics.
○ Provide an agenda to link coporate strategy research to
practice and policy-making.
THREE GOALS
3
CONTRIBUTION
4
○ Strategy -> What enables firms to enjoy sustainable performance
advantage over competition?
WHAT IS CORPORATE STRATEGY?
5
Industrial organisation
Structure conduct performance paradigm
Industry is key
Resource based view
Idiosyncratic inimitable resources/
capabilities
Business unit is key
○ Competitive strategy
How markets, industries,
technologies might explain
performance?
○ Corporate strategy
How do managers set and
oversee the scope of their firms?
TWO SEPERATE FIELDS
6
○ This means:
□ Which businesses belong –or not- within their firms?
□ What transactions – M&A, alliance, divestiture – do they
undertake to achieve that scope?
□ How do they allocate resources/coordinate businesses?
HOW DO MANAGERS SET AND OVERSEE
THE SCOPE OF THEIR FIRMS?
7
THREE KEY COMPONENTS
8
Managers oversee their firm’s scope through many actions – resource
allocation, develop synergies, cross subsidization …
○ Two theories
□ Dynamic capabilities -> “firm’s ability to integrate and
reconfigure internal and external competences to address
rapidly changing environments” (Teece et al. 1997)
□ Resource redeployment -> understand the value of managers
redistributing resources across the component businesses of
multi-business firms (Anand and Singh 1997; others)
Empirical playing ground: diversification setting
INTRA-ORGANIZATIONAL ACTIONS
TWO THEORIES
9
Managers oversee firm scope by developing inter-organizational
routines and learning from other organizations
○ Two theories
□ Relational view-> unique combinations of resources between
partners can lead to supra-normal profits (Dyer and Singh?
1998)
□ Network theory-> ties are a source of learning and value
creation
Acquisitions -> shocks leading to the collapse of nodes
INTER-ORGANIZATIONAL ACTIONS
TWO THEORIES
10
Managers set the firm scope through deciding what is part of the
firm -> M&A as main topic
○ Two theories
□ Resource reconfiguration -> dynamic view of the corporate
scope, focus on M&A and divesting to update resources
□ Agency theory-> Assumption of previous theory –manager’s
act in the firm’s best interest- questioned
M&A advances manager’s personal agenda (compensation for
example)
EXTRA-ORGANIZATIONAL ACTIONS
TWO THEORIES
11
IDEAS FOR FUTURE RESEARCH
12
Intra-organizational:
○ Structure and composition of top management.
○ Influence of cognition, biases, heuristics on decision making.
- we could add personality –one of my previous projects-/ augmentation through
artificial intelligence-
○ Influence of ownership on corporate strategy.
-type of governance, we could add literature of family businesses
FUTURE RESEARCH
13
Inter-organizational:
○ How firms accumulate experience in strategic decision-making?
○ Influence of relationships with other firms on decision-making.
○ How inter-organizational relationships influence performance?
○ We could add: how do organizations unlearn bad practices/routines?
FUTURE RESEARCH
14
Extra-organizational:
○ Effects of different sequences of transaction.
○ Relationships among different configurations of corporate
development strategies.
Suggested method: Time-series analysis
We can add qualitative process studies (Langley 1997) ->
studies events, not variables
studies temporal order
FUTURE RESEARCH
15
○ Large-scale research on how corporate strategy transactions
executed in practice –Strategy as practice literature?-
○ Update of key concepts
○ Research to help managers add structure to avoid bias
○ Compare and categorize corporate strategy across industries
LINK TO PRACTICE AND POLICY
16

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Presentation feldman 2020 - nathan sorin - ph d.pptx

  • 1. Corporate Strategy: Past, Present, and Future Presentation by Nathan Sorin Emilie Feldman Strategic Management Review 2020
  • 3. ○ How corporate strategy fits in the field of strategy? ○ Present a 3-part framework to organize corporate strategy topics. ○ Provide an agenda to link coporate strategy research to practice and policy-making. THREE GOALS 3
  • 5. ○ Strategy -> What enables firms to enjoy sustainable performance advantage over competition? WHAT IS CORPORATE STRATEGY? 5 Industrial organisation Structure conduct performance paradigm Industry is key Resource based view Idiosyncratic inimitable resources/ capabilities Business unit is key
  • 6. ○ Competitive strategy How markets, industries, technologies might explain performance? ○ Corporate strategy How do managers set and oversee the scope of their firms? TWO SEPERATE FIELDS 6
  • 7. ○ This means: □ Which businesses belong –or not- within their firms? □ What transactions – M&A, alliance, divestiture – do they undertake to achieve that scope? □ How do they allocate resources/coordinate businesses? HOW DO MANAGERS SET AND OVERSEE THE SCOPE OF THEIR FIRMS? 7
  • 9. Managers oversee their firm’s scope through many actions – resource allocation, develop synergies, cross subsidization … ○ Two theories □ Dynamic capabilities -> “firm’s ability to integrate and reconfigure internal and external competences to address rapidly changing environments” (Teece et al. 1997) □ Resource redeployment -> understand the value of managers redistributing resources across the component businesses of multi-business firms (Anand and Singh 1997; others) Empirical playing ground: diversification setting INTRA-ORGANIZATIONAL ACTIONS TWO THEORIES 9
  • 10. Managers oversee firm scope by developing inter-organizational routines and learning from other organizations ○ Two theories □ Relational view-> unique combinations of resources between partners can lead to supra-normal profits (Dyer and Singh? 1998) □ Network theory-> ties are a source of learning and value creation Acquisitions -> shocks leading to the collapse of nodes INTER-ORGANIZATIONAL ACTIONS TWO THEORIES 10
  • 11. Managers set the firm scope through deciding what is part of the firm -> M&A as main topic ○ Two theories □ Resource reconfiguration -> dynamic view of the corporate scope, focus on M&A and divesting to update resources □ Agency theory-> Assumption of previous theory –manager’s act in the firm’s best interest- questioned M&A advances manager’s personal agenda (compensation for example) EXTRA-ORGANIZATIONAL ACTIONS TWO THEORIES 11
  • 12. IDEAS FOR FUTURE RESEARCH 12
  • 13. Intra-organizational: ○ Structure and composition of top management. ○ Influence of cognition, biases, heuristics on decision making. - we could add personality –one of my previous projects-/ augmentation through artificial intelligence- ○ Influence of ownership on corporate strategy. -type of governance, we could add literature of family businesses FUTURE RESEARCH 13
  • 14. Inter-organizational: ○ How firms accumulate experience in strategic decision-making? ○ Influence of relationships with other firms on decision-making. ○ How inter-organizational relationships influence performance? ○ We could add: how do organizations unlearn bad practices/routines? FUTURE RESEARCH 14
  • 15. Extra-organizational: ○ Effects of different sequences of transaction. ○ Relationships among different configurations of corporate development strategies. Suggested method: Time-series analysis We can add qualitative process studies (Langley 1997) -> studies events, not variables studies temporal order FUTURE RESEARCH 15
  • 16. ○ Large-scale research on how corporate strategy transactions executed in practice –Strategy as practice literature?- ○ Update of key concepts ○ Research to help managers add structure to avoid bias ○ Compare and categorize corporate strategy across industries LINK TO PRACTICE AND POLICY 16