Kotler on Marketing (1999) is a modern management classic. Based on Kotler’s popular lecture series, it condenses the expertise from his world-renowned marketing textbooks into an invaluable manual for managers.
About the Author
Philip Kotler is considered one of the world's foremost experts on marketing. He is a professor of international marketing at Northwestern University’s Kellogg School of Management, and his book Marketing Management has been used to teach marketing in over 58 countries around the world. Kotler has also authored or coauthored over 50 other books, including Principles of Marketing, Marketing Models, and The Marketing of Nations.
2. Learning Objectives
• Understand the nature of inventory
• Record inventory related transactions
• Understand different inventory cost assumptions
• Analyze effects of inventory errors
• Evaluate a company's retailing operations
3. Inventory
• Inventory is the heart of a merchandising business.
• The basic concept of identifying inventory is through cost of
goods sold or cost of sales.
6. Sales Price Vs Cost of Inventory
• Sales revenue is based on the sale price of inventory sold.
• Cost of goods sold is based on the cost of inventory sold.
• Inventory on the Balance Sheet is based on the cost of
inventory still on hand.
7. Gross profit
• Also called as gross margin, is the excess of sales revenue over
cost of goods sold.
• It is called gross profit because operating expenses have not yet
been subtracted.
Inventory = Number of units of * Cost per unit
(Balance Sheet) inventory on hand of inventory
Cost of goods sold = Number of units of * Cost per unit
(Income Statement) inventory sold of inventory
8. Number of Units of Inventory
➢It is determined from the accounting records.
➢Companies do not include any goods in their inventory that
they hold on consignment (because they belong to another
entity).
➢Entity will include their own inventory that is held by the other
company.
➢Includes inventory in transit from suppliers or to consumers.
9.
10. Question
ACS started & completed the financial year with inventory valued
$15,000 and $20,000 respectively. Its cost of goods sold for the
period $160,000. How much was the total inventory purchased
during the period?
12. Different Inventory Cost Assumptions
Specific Identification
Methods
First In First Out
Last In First Out
Weighted average cost
method
Inventory that are
not ordinarily
interchangeable
Inventory that are
ordinarily
interchangeable
14. Specific Identification
• Some businesses deal in unique inventory items such
as automobiles, antique furniture, jewelry and real
estate.
• These businesses cost their inventories at the specific
cost of the particular unit.
• This method is also called as specific-unit-cost
method.
15. First In First Out (FIFO)
• Under this method the first costs into inventory are the first costs
assigned to the cost of goods sold, therefore it is referred as First In First
Out.
16. Last In First Out (LIFO)
• LIFO costing is just opposite to FIFO costing.
• Under this, the last costs into inventory go immediately to cost of goods
sold.
17. Average Cost Method
• Sometimes called weighted average method.
• It is based on the average cost of inventory during the
period.
• Unlike LIFO and FIFO, the inventory costs are no
longer relevant when the inventory is sold.
23. Comparison of the Inventory Methods
• Measuring Cost of Goods sold
– LIFO assigns the most recent inventory costs to expense.
– FIFO matches older inventory costs against revenue.
– LIFO income is more realistic.
• Measuring Ending Inventory
– FIFO measures the most up-to-date inventory cost on the Balance Sheet.
– LIFO can value inventory at very old costs.
24. Inventory Issues
Comparability
– It states that the business should use the same accounting methods & procedure from period to
period.
– Changes if any should be able reflect a more relevant & faithful representation of an underlying
phenomenon.
25. LIFO not allowed under IFRS?
• Latest costs is a better measure of income, on the other hand using older
costs results in more appropriate inventory values on the Balance Sheet.
• LIFO prioritizes income measurements over that of assets & liabilities.
26. Net Realizable Value (NRV)
• IAS 2 requires inventories to be measured at the lower of cost or Net
Realizable Value (LCNRV)
• NRV is the estimated Selling Price in the ordinary course of business less
the estimated costs of completion & the estimated costs necessary to make
the sale.
NRV=
Estimated
Selling price
Estimated cost
of Completion
Estimated cost
to sell
27. Evaluating company’s retailing operations
• Owners, managers & investors use ratios to evaluate a business.
2 ratios directly related to
inventory
Inventory turnover =
COGS/Average inventory
Gross Profit Percentage
=Gross Profit/Sales
Gross Profit= Sales- cost of goods sold
Average inventory=(beginning balance
+ending balance )/2
28. Question
How is the inventory classified in the financial statements?
A) As a liability
B) As an expense
C) As an asset
D) As a revenue
30. Question
When applying the lower of cost or Net Realizable Value, NRV
means
a) Selling price less discounts
b) Original cost plus profit margin
c) Selling price less cost to sell
d) Original cost less physical deterioration
32. Question
During a period of rising prices, the inventory method that will
yield higher net income and asset value is
a) LIFO
b) Specific Identification
c) FIFO
d) Average Cost
34. Question
The overstatement of ending inventory in one
period results in
a) An understatement of beginning inventory of
the next period.
b) An understatement of net income of the next
period.
c) An overstatement of net income of the next
period.
d) No effect on net income of the next period.