This document outlines barriers and incentives for social innovation in Colombia and recommends steps to develop a public policy in this area. It describes Colombia's development challenges and how social innovation can complement traditional strategies. A methodology is proposed that includes case studies, a national social innovation node, and identifying challenges, experimentation phases, sustaining phases, and scaling phases. Key barriers identified include lack of funding for pilots, weak coordination, and lack of business models and management skills. Incentives include coordination networks, financial resources, citizen participation, and knowledge management. Recommendations are made regarding the institutional framework, cultural dynamics, knowledge management, and support services to strengthen Colombia's social innovation ecosystem.