6 out of 11 people found local newspaper posters to be effective. However, others said posters are often bundled together with minimal color. As a result, the document recommends making posters eye-catching. When asked what attracts people to posters, over 75% pointed to the story being advertised and 33% noted color and the newspaper's name. Locations where posters are commonly seen include newspaper front/back pages, retail shops, trains, and the London Underground. Catchy language and phrases that appeal to different age groups are also attractive qualities.

1. Poster Questionnaire
Analysis

4.  6 out of the 11 people answered local newspaper
posters are very affective, they notice them
probably. One person answered posters are
bundled together and have minimal colour,
unless its a beautician or a club has pretty
minimal professional look to it.4 people saying
they are not effective at all. As a result I will
have to make sure that my local newspaper
advertisement poster is eye grabbing so more
people notice them.
3] Please state how effective you
think Local Newspaper
advertisement posters are?

5.  Local newspaper’s name: 33.3%
 The story being advertised: 77.8%
 The colour 33.3%
 Other 11.1%
 One person would like the catchy title or pun
made in the slogan
So I will make sure the story I advertise is
eye grabbing and as appealing to as many
people as possible.
5. What attracts you to a local
newspaper advertisement poster?

6.  I wanted to know where people noticed
there local newspaper advertisement
poster so I knew what places are effective
and where I should be advertising my
newspaper. The majority of people said in
Front page, back page or inside back
cover, Retail Shops ,London Underground
and Train.
6. Where do you normally see one
of these advertisements?

7.  Mainly people stated language use and
the catchy phrases they often use to
attract the reader into the paper or the
advert. Reading daily stories which applies
to a vast range of people e.g. game,
movie or a news referring to all age
groups.
Please state what about a local
newspaper advertisement would
attract your more to buy the
newspaper?