This document provides summaries of branding and design projects for various clients. The projects involved redesigning logos, developing brand guidelines, and designing interfaces and websites. Key details include rebranding efforts that increased visibility and revenue, wireframing websites with over 100 pages on tight deadlines, and creating style guides for corporate applications and e-commerce sites. The projects demonstrate experience across branding, interface design, and usability work.

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3. is
CLIENT (Commissioned work for Artefinal.es )
Artefinal has the experience of over 6 +
Artefinal · BRANDING
years providing IT & communication so-
lutions in the field of education.
It has ISO Quality Certificate UNE-EN-
ISO 9001: 2000.
Their philosophy of work is innovative,
young, dynamic.Extensive experience
and reputation. Artefinal works with cli-
ents such as universities, prestige foun-
dations, mid-range organisations.
TASK
Implementing and developing
the brand across different media.
I had to make the redesign of the logo.
The old logo had some difficulties in
cross-media applications. Also it didn’t
reflect the freshness and youthfulness of
the company.
ACTION
I provided a variety of logo options
and showed how the brand would
roll out across a range of media
and campaigns. Once the logo and COMUNICACIÓN Y FORMACIÓN DIGITAL
branding were approved, I also
produced a guidelines document as to
how the new brand would work across
different media.
RESULT
The rebrand has increased the visibility
of Artefinal several fold and specific
campaigns have yielded new business
opportunities and increased revenue.

5. is
CLIENT (Commissioned work for Sdweb.es )
Sdweb is a company that provides enter-
prises with specialized tools to optimize
+
Sdweb . BRANDING
information management and improve
communication of their activities, phi-
losophy and interests.
Sdweb has an interdisciplinary team
(software engineers, graphic designers,
filmmakers, illustrators, philologists and
advertisers)
TASK
Sdweb wanted to raise the awareness
of the company, to reflect its personality
and get more people to use their servic-
es. It wanted to come across as a young
and innovative organisation.
I was asked to perform a complete
rebrand that included: logo, corporate
identity, corporate literature (folder,
brochure, datasheets) and the implemen-
tation of the brand across the existing
website.
ACTION
Once the logo and
branding were approved, we also
produced a guidelines document as to
how the new brand would work across
different media.
RESULT
Was very succesful, we had to produce
some stationary work, publicity and the
website.

7. is
CLIENT (Commissioned work for Sdweb.es)
+
Interface design & usability
Xunta de Galicia, department of educa-
tion.
TASK
My work consisted in creating the wire-
framing of the website.
Preparing the design and the look and
feel.
ACTION
We developed the website with over 100
pages and 100 download files that was
running in Drupal CMS. We developed
everything in a record time ,1 month, all
the campaign. With a team of 4 people.
RESULT
The campaign was very well received
upon launch and successfully achieved
all its objectives.

9. is
CLIENT (Commissioned work for Sdweb.es )
The University of Santiago de Compor- +
Interface design & usability
tela, IT department. They develop all
the intranet applications and front end
website of the university.
TASK
We were asked to design the graphic
interface of the corporate applications.
Style guides. Xhtml + CSS, jquery.
ACTION
Preparing the wireframing. After we
designed the look and feel. Trying to
achieve a great usability. Using compo-
nets of pattern libraries Jqueryui.
RESULT
Was very succesful, we had to produce
and print a guidestyle for the user.

11. is
CLIENT (SIRUNA )
Siruna, software company based in New +
Interface design & usability
Interface design & usability
York, IT department. They develop all the
applications for mobile.
TASK
I was asked to design the graphic inter-
face of the corporate applications. Style
guides. Drupal exclusive themes for
iphone.
ACTION
Preparing the wireframing. After we
designed the look and feel. Trying to
achieve a great usability. Using compo-
nets of pattern libraries Nokia compo-
nets.
RESULT
Was very succesful, we had to produce
and print a guidestyle for the user.

13. is
CLIENT (IWEEKEND )
Iweekend are some IT, marketing and +
Interface design & usability
startup events. I participate in one of the
meetings. So we did a startup in 3 days.
The name Yonococino. Is a website to be
able to book restaurants in Spain.
TASK
We were different designers, and we the
feedback of all the team. My logo was
the one selected. Now is the one that is
used for the website.
www.yonococino.com
ACTION
Preparing the wireframing. Suggestion
for the front page and navigation. Look
and feel of the website.
RESULT
I was involved with the project for one
year, developing marketing material
online and offline. The project keep on
advancing. I am glad about having the
chance to participate.

15. is
CLIENT ( TURRONESYDULCES)
This is a second brand of a Nougat +
Interface design & usability
company in Alicante. This is the online
platform, e-commerce site.
TASK
They ask me to improve and to do the
graphic design of the webpage.
The challenge was that it had many infor-
mation.
ACTION
Preparing the wireframing. Suggestion
for the front page and navigation. Look
and feel of the website.
RESULT
Was very succesful, we had to produce
and print a guidestyle for the user.

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