The document outlines a platform to consolidate the lubricant industry, providing a formulation calculator for creating desired chemical formulations efficiently while offering access to relevant technical information. It emphasizes the significant opportunities for Indian manufacturers to capture market share, given the unorganized nature of the current industry and increasing demand due to automotive growth. Additionally, the business model includes free services for users, with revenue generated through supplier fees and trade commissions.

1. Industry
Outlook
International
Papers
Patents Annual Report
- MNCs
Formulation
Calculator
Sellers Send Enquiry
Lub Home
Now your industry is
just a click away from
you..!
Suraj Shaha
(M.E Chemical, UDCT)

2. Bring entire lubricant industry under one roof and provide a common platform for trade
Modern filter to search desire chemicals and/or samples with their brand name/generic
name
Your request for any sample or a chemical’s order is just a click away with auto billing and
PO facility
All technical information like patents, international papers, latest technology will be
available for free to use
Specifications of all the chemicals like, TDS,COA, application details will be available at
one sight

3. Formulation Calculator
 Get your theoretical desire formulation in one minute
 Input –
 Desire application of the lubricant
 Desire physical properties of the final product
 Base for the final product
 Output –
 Combination of raw material (formulation)
 It will also give the list of suppliers of the desire raw material
Features of formulation calculator

4. • Increasing strength of R & D and Purchas department by Deskilling
• R & D
– Specifications of all the chemicals from all the suppliers is inbuilt
– Based on your input calculator will give you the selected formulations
– So lot of time and money will be save which otherwise invested due to trial and error basis
– Easy to access and fast output
• Purchases
– Suppliers for all the raw material showing in the final out put is in the adjacent list
– You can ask for the sample or a bulk quantity just by clicking on the suppliers name
– Lot of time is saves which otherwise would invested in searching the chemicals and its suppliers
Formulation Calculator Features of formulation calculator

5. Opportunities Strengths Weakness Threats
 India is 5th largest Lubricant market
But nearly 50 % of lubricant industry in India is unorganized i.e. around $ 10 million
There is no common platform, dedicated conference, journal or research industry for this industry
Market demand will grow by another 20 % by 2019 due to increase in automobile sector
40% of Indian demand is fulfilled by import
 Indian manufacturer can capture this 40%, if they will be avail to new technologies and all the suppliers

6. Opportunities Strengths Weakness Threats
 All sellers, buyers and manufacturers will come under one roof and get strong linkages
 Easy linkages between generic name and brand/trade name
 Online sample request and chemicals trade
 Updated technology, new patents, international papers, basic technology and experts opinion/blogs will
be freely available for the users
 Advance filter for easy search of the chemical
 Industrial commercial overview/ outlook
 Customize settings for maintaining privacy/trade secrete

7. Opportunities Strengths Weakness Threats
 Huge data need to be maintained and updated
 We can give the contract to the small scale IT industries
 Regular updates will be done with the help of trainees
 Customers trust on the formulation calculator
 Certify it with recognized OEM or Lubricant manufacturing company
 We will give the royalty for the same to the certificating company
 Fear for privacy
 Customized settings will be available
Solutions

8. Opportunities Strengths Weakness Threats
 Market is price sensitive and hence formulations keeps on changing depending upon price
 Solution
Portal will do internal calculations on international pricing and shows results based on the lowest
possible price

9. Revenue Scope Future Plans
 Customer end will receive all the facilities for free
 Suppliers will pay for
 The profile
 Top positioning of their brand through our search engine
 Commission on online trade
 Advertisement
 Registration fees
Revenue Scope Future Plans
Nearly $ 9.8 billion market in India is unorganized and is open for us
Market is near by countries like Nepal, Bhutan, Myanmar, Srilanka will add another $ 5.6 billion market to
our basket

10. Revenue Scope Future Plans
Expand the scope to all formulation based industry with the same set of logic like,
Adhesives and sealants
Cosmetics
Detergents
Paints
Home care and car care products
Towards shining India