POPPO TV is a free digital TV platform available across devices that generates revenue through advertising. It aims to provide 3x higher revenue than YouTube to content publishers by partnering with major advertising demand partners and employing state-of-the-art advertising technology. Initially targeting English audiences, POPPO TV will share 60% of advertising revenue generated from viewing content with creators. Publishers can promote their content availability on POPPO TV to increase views and revenue.

2. Driving Principles
• Non-pay TV viewership is quickly growing as pay TV viewership continues to decline
• Viewers are quickly adopting OTT watching habits. Cord-cutting is on the rise. The
number of connected TVs globally increased 38.4% in the past few years — from
486.7 million in 2015 to 673.4 million in 2017. According to Statistica, this likely grew
to 759.3 million at the end of 2018
• Growth in internet speed in India is driving more VOD/ Live streaming viewers
• Advertisers continue leaning towards programmatic advertising with more focused
demographic and retargeting options. OTT Ad budget increased 18x last year and
consistently increasing the share from overall Ad budget (8 to 24% in 2017 only)
• Publishers with Ad Tech and Programmatic Ad Exchanges make 4x revenue
compared to Publishers relying on single ad vendor ( Say Google )

3. Introduction
POPPO TV is Digital TV available in all digital platforms Android/ IOS/ Web/ Android TV/ Fire
TV/ Roku TV/ Samsung/ LG
What is POPPO TV ?
Who is Behind POPPO TV ?
GIZMEON INC. We are a Los Angeles based Advertising Tech (Ad Tech) – Media Tech
company started by highly experienced IT professionals from Kerala, India. We have offices in
Cochin and Bangalore as well. We have some of best Ad Tech consultants from LA working
with us. Some of our clients are leading Ad Tech and Media Tech firms. We have direct
relationship with some of the leading demand partners in OTT space. We are the only few tech
companies in India with Ad Tech – Media Tech experience
What is Unique about POPPO TV ?
Completely free App. All Channels and contents are free. We also have a unique reward
program for viewers in partnership with our direct advertisers

4. Introduction
How POPPO TV generate Revenue
?POPPO is powered by state of art advertising technology and partnered with major advertising
demand partners
What's the target market for POPPO TV ?
Initial target market will be English speaking countries. However we will be moving to Middle-
east and India based on our Ad network expansion
How creators generate Revenue ?
POPPO TV shares 60% of advertising revenue with Creators generated by viewing their
content
What publishers need to do to generate revenue ?
Creators can promote the availability of content in POPPO TV on their social media pages
which will increase the content view and ad revenue

5. Introduction
Yes. Per view revenue will be higher than YouTube revenue. Our analysis indicate CPM rates could
be 3x more than Youtube . Also POPPO TV will only have curated contents from selected publishers
Will POPPO TV revenue will be more than YouTube/ Facebook revenue ?
Will POPPO TV secure the content ?
All the contents delivered via POPPO TV is encrypted and protected using DRM
How do POPPO TV report revenue ?
Every publishers will be provided with a reporting dashboard access and estimated revenue will be
reported on the dashboard daily basis .

6. Android Mobile Web Application
Our
Supporting
Devices
iPhone
www.poppo.tv
Platforms

7. Gizmeon Inc is an Digital solution provider delivering
Mobile/Web applications, Data Science and Big data
analytics solutions at scale and speed. We have
revolutionized the areas of business intelligence,
machine learning and advanced analytics by solving
diverse use cases across hi-tech industries.
Projects Completed Experienced IT
consultants
Big Data
Developers
Ad Tech
Developers
100 + 15+ 15 +
www.gizmeon.com
info@gizmeon.com
+1 818 817 1351
6303 Owensmouth Avenue,
Woodland Hills, CA 91367
Thank You
100 +

8. Supporting information

12. Fastest
growing
programmatic
digital markets

13. Video Ad
spending
worldwide

14. Video Ad
spending
Markets
worldwide

15. Video Ad
spending
by platform