The document discusses India's rapid economic growth over the past few decades, with GDP growth rates second only to China. It notes the growth of India's large middle class and increased domestic consumption. The document also references Moneycontrol's large online readership in India and increasing internet and mobile phone penetration, presenting opportunities for digital media companies.

1. Overdrive Economy The race to No. 1

2. The India growth Story A country which stood tall in recession A country which has 2 nd fastest GDP growth of 8.8% after China 9.6% , A burgeoning Indian Middle Class Increase in Purchasing Power – Per capita income up from $ 1178 in 1980 to 3051 in 2000 An economy which is more Domestic consumption based rather than export oriented – Advantage India Source: 1900-1990, Angus Madison- World Economy, 1990- 2006 – Finance Ministry The race to No. 1 is ON

3. Economy on an Overdrive A burgeoning Middle class Rapid Economic Growth Source: 1900-1990, Angus Madison- World Economy, 1990- 2006 – Finance Ministry A larger population with higher spending power 368 32% 2010 ( Proj) 220 22% 2000 65 8% 1980 Mn People % of Population Period 8% 2002- 2006 6% 1980 - 2002 3.50% 1950 - 1980 1% 1900-1950 % Avg annual GDP Growth Period

4. Source: ComScore, TG: All Internet Users, Total visits (‘’000s) Moneycontrol is Bigger than rest of it’s competition put together…. 3 times than No.2 Yahoo … . and we’re still growing

5. … .. Who also spend a lot of time reading through the articles Source: ComScore, TG: All Internet Users , Time Spent: Total Mins

6. So What’s NEW???

7. Advantage Digital India Rapid penetration of Internet in India - 55 mn# Increased touch points through Mobiles – 660 mn* Demand for Paid Content Video on Demand – What Consumers want, When they want The emergence of Social media and increased relevance of user Generated Content Source: *Gartner report # IAMAI

8. Look of Budget

10. Properties for Roca

11. BUDGET BEST BUYS Best performing stocks Post Budget Broker Reactions Post Budget Brokerage Reports Post Budget MF Reactions Sponsorship of the Section Branding of entire section 2 million client banner 2 million co sponsor banner CONTENT DELIVERABLES COST : Rs 8 Lacs + Taxes

12. TAKE STOCK Post Budget, what’s Costlier What’s Cheaper – Grading of about 50+ daily use household goods Sponsorship of the Section Branding of entire section 1million client banner 5 lac co sponsor banner CONTENT DELIVERABLES COST : Rs 8 Lacs + Taxes

13. BUDGET TIPS Profile driven action points pre & post budget for: Individuals, Investors, Retired Person, Student, Salaried Person, Professional, Home-Maker etc etc Sponsorship of the Section Branding of entire section 1million client banner 5 lac co sponsor banner CONTENT DELIVERABLES COST : Rs 8 Lacs + Taxes

14. Cricketnext.com Launched in 2000 Cricket vertical of IBNLive .com Over 150,000 pages of live updates, stats, news and archives The Fastest Online Scorecard; as it happens, on the pitch Recipient of : 'Best of Asia and Pacific' awarded by Sintercom, Singapore 'Golden Mouse Awards' for the Best Sports Site of the Year

15. The Growth Story

16. Pageviews this Quarter August & October witnessed a spike in pageviews with the India-Sri Lanka & India-Australia series respectively. Source: ComScore, TG: All Internet Users

17. Traffic Trends Source: ComScore, TG: All Internet Users

18. Cricketnext.com is one of India’s leading indigenous online cricket properties, which enjoys 40% traffic from its overseas audiences.* ** ComScore, Oct, 2010. TG: India * Google Analytics, 8 December 2010 Scoring New Audiences, Adding to the Old Cricketnext rates in the top 5 cricket websites in India ** The offerings include the Fastest Online Scorecard along with in-depth cricket news and updates.

19. Highest Average Minutes per Usage Day Highest time spent per usage day; Higher opportunity for your brand to connect with our audiences. Source: ComScore, TG: All Internet Users

20. The Ringside View

21. IPL Season III: 113 mn+ Pageviews 5.4 mn+ Unique Visitors Majority of the users are in the age group of 21-35 years. India-Aus Test & ODI Series, 2010: 73 mn+ Pageviews 3.1 mn+ Unique Visitors Majority of the users are in the age group of 18-35 years. India-New Zealand Test & ODI Series, 2010: 58 mn+ Pageviews 3.8 mn+ Unique Visitors Majority of the users are in the age group of 18-35 years. Source: Google Analytics

22. Social Presence

23. The Cricketnext page on Facebook witnesses 3000+ daily users The posts garner 400+ interactions on match days Cricketnext has grown from 3,000 fans in July to 61,000+ fans, as on 1 st December, 2010 At present, Cricketnext has the 2 nd highest fan-base among competitor Cricket portals Source: Facebook.com

24. 43 Days 10 Countries 49 Matches ICC World Cup 2011

25. LIVE Coverage

27. Interactive WIDGETS that allow the user to experience the thrill of the game, as it happens Squad details : player page with summary, records and performance in the last 5 games Pitch report; venue details; weather forecast Match Preview & Match Report SWOT of the two teams Head to Head Top performers for each team Last 5 meetings between the two teams Team News Statistics in 9 sub-categories Be the FIRST TO KNOW with the Fastest Online Scorecard and Live commentary Interactive WIDGETS that allow the user to experience the game ball-by-ball Live Blogging Ball speed: fastest and slowest delivery, average speed per over Catches taken, run-outs and opportunities missed Umpiring decisions Player Summary Photo Gallery Match Events Statistics in 17 sub-categories Post-match story Photo Galleries Mood Meter Top Performers / Losers Analyses Detailed Archives Pre-Match Post-Match Match-Day

28. Expert Opinion LIVE Commentary … Round-the-Clock Specials Detailed Analysis

29. Promotion Plan

30. Multimedia Promotion Plan TV Commercials Prime-time Programming Anchor Mentions On-air Tickers Astons Banners Site Capture Mouse-over Bottom-band WAP Banners Mailers Print ads. in Premier Publications SMS alerts

31. Plan for Roca

32. Offer to Associate-Sponsor (4) Prominent branding ensuring overall dominance across site Home Page (240x40), widget pages & live score card page (230x50) Ad unit fixed on the Homepage + Series pages + Scorecard page Additional visibility across the site through additional deliverables World Cup Cost: Rs. 15.00 lacs IPL cost: Rs. 15.00 lacs World Cup + IPL cost: Rs. 20.00 lacs Note: The above deliverables are on per series basis. Fixed Ad units on Home page & Live scorecard pages will generate 75-80 million page views per series during World cup & IPL 2011 (Estimated) Ad tools Creative Specifications Ad Sizes Impressions CPM Rate Cost Banners 738x90 12 kb 500000 150 75000 Real Estates 300x100 15 kb 3000000 125 375000 Site Capture 1002x65 15 kb 750000 200 150000 MPU 300x250 20 kb 750000 175 131250 Monster Banner 300x600 25 kb 1000000 200 200000 Total 6000000 931250

33. Associate Sponsor on Home page (240x40)

34. Associate Sponsor on widget & Live score card page (230x50)

35. Our Partners

36. Thank you