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This document discusses strategies for a company to differentiate itself from competitors and grow its business. It notes that hiring is expensive and non-core tasks take up too much time. The company aims to solve these problems with digital solutions like social media, direct mailing, and presentations. With an investment of 32 euros, the company made a 100 euro sale and another potential sale. It projects that with an investment of 250,000 euros, profit will increase substantially over the next few years as the business expands into new regions.










