1. A guide to improving your professional social
network

2. the opportunity is massive
200M+ users
1B+ users
3.9M+ Australia
11.7M+ Australia
500M+ users
500M+ users
2M+ Australia

3. who is looking for you you?

4. a picture paints a thousand words
X don’t be lazy, upload a photo

5. a picture paints a thousand words
X don’t use a company logo

6. a picture paints a thousand words
X don’t use a marketing image

7. a picture paints a thousand words
X don’t use a blurry photo

8. a picture paints a thousand words
X don’t use a cropped photo

9. a picture paints a thousand words
X don’t use a photo finish

10. a picture paints a thousand words
X size your photo correctly

11. a picture paints a thousand words
X don’t use a “selfie”

12. a picture paints a thousand words
X don’t use a your e-harmony photo

13. a picture paints a thousand words
X don’t use an avatar

14. a picture paints a thousand words
X don’t use a social photo

15. a picture paints a thousand words
X don’t use a passport photo

16. a picture paints a thousand words
X don’t use a hobby photo

17. a picture paints a thousand words
X don’t combine business and plesure

18. a picture paints a thousand words
X don’t use a holiday photo

19. a picture paints a thousand words
X don’t use a pet photo

20. a picture paints a thousand words
X don’t use a wedding photo

21. a picture paints a thousand words
X don’t use a family photo

22. a picture paints a thousand words
a good amateur photo

23. a picture paints a thousand words
a good professional photo

24. a picture paints a thousand words
a good relevant business photo

25. your headline = you not your job

26. your headline = you not your job

27. make your summary shine

28. complete your profile in full

29. add visuals to your experience

30. make it easy to contact you

31. expand your network
• Follow up meetings with
invites to connect
• Send messages to people
with common interests
requesting to connect
• Follow up people who view
your profile

32. join groups

33. share news and information

34. ask for references

35. be active, be social

36. and remember... what happens in Vegas

37. stays on

38. questions
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