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Philippine Blogosphere

A compilation of facts and figures on
 the Philippine blogging community
Source

As there are no hard data on the Philippine
blogging community, facts were culled from the
different sources:
  1.   McCann Universal Wave 3 (2008) & 4 (2009)
       Global study on internet behavior spanning 22 countries
       including the Philippines.
  2. Yahoo-Nielsen Net Index (2008)
       Research done by Nielsen Company Phils., commissioned by
       Yahoo, to determine Filipino internet habits
  3. Available data on-line
24M                                        4.2M
           internet users                          active internet users
           (as of June 2009)




27% of total population (internetworldstats.com)
1 in 3 have their own blogs (1.39M)
4.2% of active users update blogs (176,400)
65.8% of active users read blogs (2.76M)
What do they blog about?




#5   Film/TV Shows & Celebrities
What do they blog about?




#4   News/Current Affairs/Politics
What do they blog about?




#3   Music
What do they blog about?




#2   Family & Friends
What do they blog about?




#1   Personal
Top 3 contents posted



PHOTOS
VIDEOS
 RECO SITES
Top 10 Blogs
               of the
Philippine Blogosphere
        (As of November 11, 2009)



Based on data from Technorati and
Feedburner; supported by stats from
        Google and Alexa
#10

Our Awesome Planet
  Fashion & Lifestyle




                        #9

          PADD Solutions
      Digital Design & CSS
#8

 Pinoy Ricky
Entertainment




          My Brute Cheats. Gaming

                   #7

     Make Money Online
      with a 13-Year old
      Business & Finance
#6

Jehzlau concept
        Personal




                       #5

                5ThirtyOne
      Digital Design & CSS
#4

Yuga Tech
Technology




                  #3

 Avalonstar:Distortion
  Digital Design & CSS
#2

ChiQ Montes
Digital Design
         & CSS




                 #1

       Bryan Boy
Fashion & Lifestyle
Social Networking Scene
12M of the 50+M subscribers of
               Friendster are Filipinos

Close to 40%                                        Majority are
of Friendster’s                                       in the
  daily traffic                                    15-29 age
comes from the                                           range
  Philippines




 2nd to Friendster with 2.8M Filipino users    Gaining popularity, mostly
                                              used by AB, Upper C netizens
Used mostly by people who have
friends/networks abroad, sp. US




Status update feature




          Chat. Apps. Games
          (Farmville, Aquarium, etc.)
I hope this presentation helped you.
If you want to get in touch, send me an email at
             rob69ph@yahoo.com

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Phil Blogosphere

  • 1. Philippine Blogosphere A compilation of facts and figures on the Philippine blogging community
  • 2. Source As there are no hard data on the Philippine blogging community, facts were culled from the different sources: 1. McCann Universal Wave 3 (2008) & 4 (2009) Global study on internet behavior spanning 22 countries including the Philippines. 2. Yahoo-Nielsen Net Index (2008) Research done by Nielsen Company Phils., commissioned by Yahoo, to determine Filipino internet habits 3. Available data on-line
  • 3. 24M 4.2M internet users active internet users (as of June 2009) 27% of total population (internetworldstats.com)
  • 4. 1 in 3 have their own blogs (1.39M) 4.2% of active users update blogs (176,400) 65.8% of active users read blogs (2.76M)
  • 5. What do they blog about? #5 Film/TV Shows & Celebrities
  • 6. What do they blog about? #4 News/Current Affairs/Politics
  • 7. What do they blog about? #3 Music
  • 8. What do they blog about? #2 Family & Friends
  • 9. What do they blog about? #1 Personal
  • 10. Top 3 contents posted PHOTOS VIDEOS RECO SITES
  • 11. Top 10 Blogs of the Philippine Blogosphere (As of November 11, 2009) Based on data from Technorati and Feedburner; supported by stats from Google and Alexa
  • 12. #10 Our Awesome Planet Fashion & Lifestyle #9 PADD Solutions Digital Design & CSS
  • 13. #8 Pinoy Ricky Entertainment My Brute Cheats. Gaming #7 Make Money Online with a 13-Year old Business & Finance
  • 14. #6 Jehzlau concept Personal #5 5ThirtyOne Digital Design & CSS
  • 15. #4 Yuga Tech Technology #3 Avalonstar:Distortion Digital Design & CSS
  • 16. #2 ChiQ Montes Digital Design & CSS #1 Bryan Boy Fashion & Lifestyle
  • 18. 12M of the 50+M subscribers of Friendster are Filipinos Close to 40% Majority are of Friendster’s in the daily traffic 15-29 age comes from the range Philippines 2nd to Friendster with 2.8M Filipino users Gaining popularity, mostly used by AB, Upper C netizens
  • 19. Used mostly by people who have friends/networks abroad, sp. US Status update feature Chat. Apps. Games (Farmville, Aquarium, etc.)
  • 20. I hope this presentation helped you. If you want to get in touch, send me an email at rob69ph@yahoo.com