SlideShare a Scribd company logo
Private
Business
Receptions
(PBRs)
WHY?
• Every new business has a Grand
Opening
• Introduces warm market to new
IMR’s business
• Opportunity to get business
partners and customers
WHY?
• Fastest way to achieve Executive
Trainer and earn $200 bonus
• Creates the new representative’s
success story
• Duplicates – Every new IMR has a
PBR
• Creates momentum
WHEN?
Schedule PBR
within 10 days
of IMR start date
WHERE?
• New IMR’s home
• Sponsor’s home
• Office
• Coffee shop/Restaurant
INVITE
• Use script and two-minute pique call
• Tell, don’t ask – “You need to be
there”
• Do not prejudge – Invite everyone
• Send professional invitations to all
guests
–RSVP, regrets only
–Provide clear directions and time
EXPECTATION
• Send out 30 to 40 invites
• With IMR on the call, sponsor should
confirm guests a day before the PBR
• Expect about 60% of confirmed
guests to attend
• Know who the REDS are before you
arrive
SETUP
• Put out fewer seats than you think you’ll
need
• Set up a flip chart
• Cool the room for comfort
• Set up separate room with soda and finger
foods (chips, pretzels, etc.)
• Start on time
• Keep meeting under 1 hour for best results
• NO ALCOHOL!!
PBR TOOLS
Corporate-approved:
• 5LINX Opportunity presentation slides
• DVDs
• Magazines (Success at Home, InVision)
• IMR applications
• LOAs
• Marketing materials
• Velocity tablet
PRESENTATION
• New IMR shares story, shares WHY,
shares excitement
• IMR introduces and edifies guest
speaker
• Round circle – All guests introduce
themselves, what they currently do for
a living
• Speaker delivers the presentation
CLOSE
• 3 types of people
– Type 1: Doesn’t see opportunity for
themselves
• Turn into a customer
– Type 2: Has questions
• Answer 3, then refer to your Personal Website
– Type 3: Sees the opportunity
• Sign up immediately
• Take a 2 to 5 minute break
• SWAT the room
SWAT
Special Winning Attitude Team
• Select SWAT team 7 days before
PBR
–1 SWAT leader for every 5 guests
• Ask guests: “Do you see an
opportunity?” YES or NO
–No: Move guest to the room with the
food
–Yes: Promote the Quick Start
THREE RESULTS
1.New business partners
2.New customers
3.Referrals
PBRs
Create
Massive
Momentum
Simple and Duplicable

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PBR

  • 2. WHY? • Every new business has a Grand Opening • Introduces warm market to new IMR’s business • Opportunity to get business partners and customers
  • 3. WHY? • Fastest way to achieve Executive Trainer and earn $200 bonus • Creates the new representative’s success story • Duplicates – Every new IMR has a PBR • Creates momentum
  • 4. WHEN? Schedule PBR within 10 days of IMR start date
  • 5. WHERE? • New IMR’s home • Sponsor’s home • Office • Coffee shop/Restaurant
  • 6. INVITE • Use script and two-minute pique call • Tell, don’t ask – “You need to be there” • Do not prejudge – Invite everyone • Send professional invitations to all guests –RSVP, regrets only –Provide clear directions and time
  • 7. EXPECTATION • Send out 30 to 40 invites • With IMR on the call, sponsor should confirm guests a day before the PBR • Expect about 60% of confirmed guests to attend • Know who the REDS are before you arrive
  • 8. SETUP • Put out fewer seats than you think you’ll need • Set up a flip chart • Cool the room for comfort • Set up separate room with soda and finger foods (chips, pretzels, etc.) • Start on time • Keep meeting under 1 hour for best results • NO ALCOHOL!!
  • 9. PBR TOOLS Corporate-approved: • 5LINX Opportunity presentation slides • DVDs • Magazines (Success at Home, InVision) • IMR applications • LOAs • Marketing materials • Velocity tablet
  • 10. PRESENTATION • New IMR shares story, shares WHY, shares excitement • IMR introduces and edifies guest speaker • Round circle – All guests introduce themselves, what they currently do for a living • Speaker delivers the presentation
  • 11. CLOSE • 3 types of people – Type 1: Doesn’t see opportunity for themselves • Turn into a customer – Type 2: Has questions • Answer 3, then refer to your Personal Website – Type 3: Sees the opportunity • Sign up immediately • Take a 2 to 5 minute break • SWAT the room
  • 12. SWAT Special Winning Attitude Team • Select SWAT team 7 days before PBR –1 SWAT leader for every 5 guests • Ask guests: “Do you see an opportunity?” YES or NO –No: Move guest to the room with the food –Yes: Promote the Quick Start
  • 13. THREE RESULTS 1.New business partners 2.New customers 3.Referrals