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Part 2 - Social Media Strategies 201 at Seattle's School of Visual Concepts

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Part 2 of the workshop on Social Media, delivered by Social3i to the School of Visual Concepts in May 2011. This section, by Xavier Jimenez, included information on social media analytics and measurement programs, and also included a conversation with the Social Media team from RealNetworks' Reality Nation.

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School of Visual Concepts Social Media Strategies and Programs for Marketers - 201 Level Section 2 May 18, 2011 Andy Boyer & the Social3i Team
Using Data to Build Community School of Visual Concepts Seattle Washington Wednesday, May 18, 2011
Part I
Reality TV & the real-time-web Wednesday, May 18, 2011
Agenda ,[object Object]
Reality Television and Social Media
Realitynation.com
Measuring success
Discussion
Challenges
Opportunities
Q & A,[object Object]
Lead Measurement Science Practice
Web Analytics, Digital Media, PR & Advertising
Rugby Coach and Chile Pepper Connoisseur
Matt Calder – Real Networks
Sr. Product Manager, Consumer Video Services
Digital Media Technology, Web Products, Community Management
Reality TV Media Maven,[object Object]
American Idol – Social Media Snapshot 1,019,633 Mentions …reach 1,570,257,209  People Last 90-days: Keyword query = "american idol“
Realitynation.com content that connects
Live Feeds
Interactive Content
Interactive Content

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