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What Makes Us Happy?
                      Barry Schwartz on The Paradox of Choice




Tuesday, July 3, 12
The Official Dogma	


                       The more choice people have, the more
                      freedom they have, and the more freedom
                      they have, the more welfare they have.


Tuesday, July 3, 12
Super Market




Tuesday, July 3, 12
Electronics Store




Tuesday, July 3, 12
Just for fun...




Tuesday, July 3, 12
Skit




Tuesday, July 3, 12
Skit
                                Well, we could do A, or we
                        could do B. A has benefits, and these risks,
                       B has benefits, and these risks. What do you
                                       want to do?




Tuesday, July 3, 12
Skit
                                Well, we could do A, or we
                        could do B. A has benefits, and these risks,
                       B has benefits, and these risks. What do you
                                       want to do?


                                                                      Doc, What should I do?




Tuesday, July 3, 12
Skit
                                Well, we could do A, or we
                        could do B. A has benefits, and these risks,
                       B has benefits, and these risks. What do you
                                       want to do?


                                                                      Doc, What should I do?


                                Well, we could do A, or we
                        could do B. A has benefits, and these risks,
                       B has benefits, and these risks. What do you
                                       want to do?




Tuesday, July 3, 12
Skit
                                Well, we could do A, or we
                        could do B. A has benefits, and these risks,
                       B has benefits, and these risks. What do you
                                       want to do?


                                                                              Doc, What should I do?


                                Well, we could do A, or we
                        could do B. A has benefits, and these risks,
                       B has benefits, and these risks. What do you
                                       want to do?


                                                                      If you were me, Doc, what would you do?




Tuesday, July 3, 12
Skit
                                Well, we could do A, or we
                        could do B. A has benefits, and these risks,
                       B has benefits, and these risks. What do you
                                       want to do?


                                                                              Doc, What should I do?


                                Well, we could do A, or we
                        could do B. A has benefits, and these risks,
                       B has benefits, and these risks. What do you
                                       want to do?


                                                                      If you were me, Doc, what would you do?




                                     But I’m not you.



Tuesday, July 3, 12
Patient Autonomy




Tuesday, July 3, 12
Patient Autonomy

                      Shifting of burdens and responsibility from someone who
                      knows something




Tuesday, July 3, 12
Patient Autonomy

                      Shifting of burdens and responsibility from someone who
                      knows something
                      To somebody who knows nothing and is almost certainly
                      sick, thus not in the best shape to make decisions.



Tuesday, July 3, 12
What’s Bad

                      Paradoxically: produces paralysis rather than liberation
                      Escalation of Expectation
                      Less satisfied with the result of choice



Tuesday, July 3, 12
Paradoxically: produces paralysis rather than
                 liberation




                      Paralysis is a consequence of having too many choices
                      With too many choices, people find it harder to make a
                      choice



Tuesday, July 3, 12
Escalation of Expectation




                      With more choices, expectation will increase.




Tuesday, July 3, 12
Less satisfied with the result of choice




                      There will be better alternatives than the one you chose




Tuesday, July 3, 12
Why choice makes people miserable?


                      Regret and Anticipated Regret
                      Opportunity Cost
                      Escalation of expectations
                      Self-Blame


Tuesday, July 3, 12
The Official Dogma	


                       The more choice people have, the more
                      freedom they have, and the more freedom
                      they have, the more welfare they have.


Tuesday, July 3, 12
The Official Dogma	


                       The more choice people have, the more
                      freedom they have, and the more freedom
                      they have, the more welfare they have.


Tuesday, July 3, 12
Secret to Happiness




Tuesday, July 3, 12
Secret to Happiness


                      EXPECT LESS!

Tuesday, July 3, 12
Thank You!


Tuesday, July 3, 12

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Paradox of choice presentation

  • 1. What Makes Us Happy? Barry Schwartz on The Paradox of Choice Tuesday, July 3, 12
  • 2. The Official Dogma The more choice people have, the more freedom they have, and the more freedom they have, the more welfare they have. Tuesday, July 3, 12
  • 7. Skit Well, we could do A, or we could do B. A has benefits, and these risks, B has benefits, and these risks. What do you want to do? Tuesday, July 3, 12
  • 8. Skit Well, we could do A, or we could do B. A has benefits, and these risks, B has benefits, and these risks. What do you want to do? Doc, What should I do? Tuesday, July 3, 12
  • 9. Skit Well, we could do A, or we could do B. A has benefits, and these risks, B has benefits, and these risks. What do you want to do? Doc, What should I do? Well, we could do A, or we could do B. A has benefits, and these risks, B has benefits, and these risks. What do you want to do? Tuesday, July 3, 12
  • 10. Skit Well, we could do A, or we could do B. A has benefits, and these risks, B has benefits, and these risks. What do you want to do? Doc, What should I do? Well, we could do A, or we could do B. A has benefits, and these risks, B has benefits, and these risks. What do you want to do? If you were me, Doc, what would you do? Tuesday, July 3, 12
  • 11. Skit Well, we could do A, or we could do B. A has benefits, and these risks, B has benefits, and these risks. What do you want to do? Doc, What should I do? Well, we could do A, or we could do B. A has benefits, and these risks, B has benefits, and these risks. What do you want to do? If you were me, Doc, what would you do? But I’m not you. Tuesday, July 3, 12
  • 13. Patient Autonomy Shifting of burdens and responsibility from someone who knows something Tuesday, July 3, 12
  • 14. Patient Autonomy Shifting of burdens and responsibility from someone who knows something To somebody who knows nothing and is almost certainly sick, thus not in the best shape to make decisions. Tuesday, July 3, 12
  • 15. What’s Bad Paradoxically: produces paralysis rather than liberation Escalation of Expectation Less satisfied with the result of choice Tuesday, July 3, 12
  • 16. Paradoxically: produces paralysis rather than liberation Paralysis is a consequence of having too many choices With too many choices, people find it harder to make a choice Tuesday, July 3, 12
  • 17. Escalation of Expectation With more choices, expectation will increase. Tuesday, July 3, 12
  • 18. Less satisfied with the result of choice There will be better alternatives than the one you chose Tuesday, July 3, 12
  • 19. Why choice makes people miserable? Regret and Anticipated Regret Opportunity Cost Escalation of expectations Self-Blame Tuesday, July 3, 12
  • 20. The Official Dogma The more choice people have, the more freedom they have, and the more freedom they have, the more welfare they have. Tuesday, July 3, 12
  • 21. The Official Dogma The more choice people have, the more freedom they have, and the more freedom they have, the more welfare they have. Tuesday, July 3, 12
  • 23. Secret to Happiness EXPECT LESS! Tuesday, July 3, 12