Recommended
More Related Content
What's hot
What's hot (20)
Similar to Oyo vs stayzilla
Similar to Oyo vs stayzilla (20)
Recently uploaded
Recently uploaded (20)
Oyo vs stayzilla
- 1. 1. Yash Parikh 2. Prajit Rahod 3. Jaspreet Kaur 4. Urvi Chawla 5. Ronit Parekh 6. Faizur Rahman 7. Swarup Deb 8. Snigdha Sharma
- 2. Promoters and Founders Ritesh Agarwal (Founder and CEO) Abhinav Sinha (COO) Teewe raises $1.7 million Urjas Energy raises $100,000 Yogurt Labs raises Rs 72 Lakh Source: Business Standard
- 3. Promoters and Founders Yogendra Vasupal (CEO & Founder) Sachit Singhi (CFO) Rupal Yogendra (VP –Operations) Stayzilla.com raises $20 mn from Nexus Capital, Matrix Partners Source: Business Standard
- 4. Products & Services • Types Of Stay • Homestay • Villa • Apartment • Hotel 6500+ hotels, 223 cities Types Of Stay • Homestay • Serviced apartments • Resort • Guest house and lodge • Hotel 55000+ stay options, 4000 towns
- 5. Products & Services Features provided by OYO Rooms: • AC rooms • Free breakfast and wifi • Spotless Linens • Holiday Packages differently • Long Stay • Now in Malaysia *Post booking management is available *OYO We (launched Jan 2016) Features provided by Stayzilla : • AC rooms • Free Wi-Fi • TV • Clean Washrooms • Swimming Pool
- 6. Who seems to be winning ? OYO Rooms Stayzilla 6500+ hotels, 223 cities 55000 stay options, 4000 towns Post booking management is available Post management not available Business Hotels separately Business Trips Designed separately App does not work offline App works offline No hosting directly from website Allows hosting directly from website Tie-up with Ola Pick-up & drop services Prices ranges from Rs 999 - Rs 3999 ranges from Rs 99- Rs 4999 Direct check-in & check-out from Apps No Direct check-in & check-out from Apps
- 7. Marketing Strategies FunctionalWebsite Social Media Presence Customer Feedback App Based Promotions
- 8. Marketing Strategies FunctionalWebsite Social Media Presence Customer Feedback App Based Promotions
- 9. Advertising & Promotions • Debut Mass Media campaigns • TV Commercials (#AurKyaChahiye) • Discounts code & Vouchers • OYO room coupons and Promo offers • Discounts code & Vouchers • Social Media Engagements with offers and promotions • Banner advertising
- 11. Ouch! Moment for OYO
- 12. Fundings $0.00 $5.00 $10.00 $15.00 $20.00 $25.00 $30.00 $35.00 $40.00 $45.00 $50.00 Seed Series A Series B Venture Capital StayZillaRaised (Amt in Millions) $0.00 $10.00 $20.00 $30.00 $40.00 $50.00 $60.00 $70.00 $80.00 $90.00 $100.00 Seed Series A Series B Venture Capital OYO RoomsRaised (Amt in Millions)
- 13. Facts with Figures Incorporated on: Share Capital: Paid-up Capital: 21 February 2012 21 July 2005 Rs.4,400,000 Rs.4,300,000 Rs.4,113,820 Rs.2,561,250 Future PlansSoftBank pays Rs 413Cr for extra Aims to cross $12 Million in gross bookings room at OYO -Economic Times reaching a mark of 20,000 room nights per day - BusinessLine StrategyOYO Rooms partners PayPal for global Stayzilla Signs MOU with Uttarakhand Tourism payments, bookings - Business Standard Development Board for Promotion of Homestays in the Region - Business Standard
- 14. SWOT Analysis • High Brand Recall • Easy To Use Interface • Budget Hotels • Constant Innovation Strengths • Restricted To Budget Hotels • Compromise on Quality • Lost of Trust & Credibility Weaknesses • Rise of Budget Travellers • Technology Driven Opportunities • Competitors • Unpredictable Demand • Fewer Customers Repeat Threats SWOT Analysis
- 15. SWOT Analysis • Stayzilla App Works Offline • Widespread • PG Availibility • Stayzilla insurance Strengths • Marketing & Advertising strategies Weaknesses • To Tie Up With Branded Chains • Alternate Homestay Options Opportunities • Many Competitiors Threats SWOT Analysis
- 16. How it began ? • CEO Ritesh Agarwal • CEO: Yogendra Vasupal
- 17. Future Plans • Plans to triple inventory by December 2016. • Easy walk-in and walk-out. • Reduce burn rate to increase profitability. • Planning to improve facilities in big cities.
- 18. Recommendations…