Over the rainbow: a strategy for ubiquitous content
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Technical information is progressively breaking free from manuals, finding its way into web app interfaces, connected objects, blogs and forums, and interactive media. This dispersion can make it a challenge to define a content strategy, because of the diversity of formats and outlets. Content strategy becomes all the more essential, however, to deliver meaningful, relevant content to clients all along their journey. This session will explore the core practices for defining a strategy for ubiquitous content.
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TRANSFORMING THE LEARNER’S LANDSCAPE
Learning and Development has become far too focused on the volume and arrangement of content instead of its value for learners. As we continue to shift to a demand-driven environment, relevance is ultimately decided by the learner —not the L&D teams. Successful learning organizations develop systems that promote relevance and design learning with an experience-mindset.
In this webinar Matt Donovan, Vice President of Global Digital Learning Strategies & Solutions will explore:
Re-envisioning learning strategies through the learner-centric lens
Innovation as the catalyst to assess the current state of your workplace against the desired future state of the learning experience
The organizational features and architecture required to achieve long-term results
Cuveo Presentation : Dark Color Theme
Hype Fashion Presentation Template
If you want to buy this presentation template, please visit http://punkl.com
Creating a presentation from scratch can be quite labour-intensive. Starting with a presentation template from Punkl is beneficial. It saves time, provides good visual design and means that you can primarily spend your time and attention on the content of your presentation.
Punkl Presentation Templates save you time, as they're a whole lot quicker than trying to design a deck from scratch. Also, starting with a template means that you can primarily spend your time and attention on the content of your presentation, while the visual style is already designed to be engaging.
Typically, the only elements that are changed while working with a presentation template are colors, typography, copy and any visual assets such as photos for example.
Cuveo Presentation : Light Color Theme
This document appears to be a presentation for a company called Cuveo that discusses various aspects of their business. The presentation covers their lookbook design, introduction, about section, services, vision, team, consultation services, pricing plans, and location. It uses buzzwords like "proactively envisioned" and "interactively coordinate" throughout. The document utilizes infographics, images, and other visual elements to break up blocks of text.
Brainstorming session - Providing top-notch (online) research that clients ca...
The document summarizes the key discussion points from a brainstorming session on providing affordable online qualitative research. It notes that while clients think online research will be cheaper, platform rental costs can exceed face-to-face research costs. It also discusses how online research allows deeper insights but requires more moderation and analysis. Survey results show researchers currently use and plan to use a broad range of online tools like blogs, bulletin boards, and mobile apps. Benefits of online qualitative research include cost, speed, real-time insights, and international reach.
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Highlights @ Sxsw2017 - Lunch & Learn BBR
SXSW 2017 Lunch & Learn summary:
1) The document summarizes key learnings from sessions at SXSW Interactive 2017, including the end of traditional screens as interfaces become ubiquitous, the need for brands to be flexible and adapt in real-time, and how AI will transform many industries like transportation and healthcare.
2) A major theme was that technology should enhance human experiences and connections, not replace them. Brands must understand customers and design experiences around their needs.
3) Looking to the future, questions remain around developing emotional intelligence in AI and robots, and ensuring new technologies support rather than distract from human relationships. Creativity thrives on human connections that cross boundaries.
UX STRAT 2013: Josh Seiden, Lean UX + UX STRAT
This document discusses the principles of Lean UX. It begins with an introduction to where Lean UX comes from and its relationship to agile development. The core Lean UX process is then described as a cycle of stating desired outcomes, declaring assumptions, hypothesizing tests, designing experiments, making MVPs, getting feedback, and repeating. Key characteristics of Lean UX like small cross-functional teams and a bias towards making things to learn are also outlined. The document then dives deeper into how to approach continuous learning, writing assumptions and hypotheses, enabling making through MVPs, managing outcomes rather than outputs, and creating an organizational structure to support Lean UX.
Eureo Presentation : Dark Color Theme
Mobile Marketing Presentation Template
If you want to buy this presentation template, please visit http://punkl.com
Creating a presentation from scratch can be quite labour-intensive. Starting with a presentation template from Punkl is beneficial. It saves time, provides good visual design and means that you can primarily spend your time and attention on the content of your presentation.
Punkl Presentation Templates save you time, as they're a whole lot quicker than trying to design a deck from scratch. Also, starting with a template means that you can primarily spend your time and attention on the content of your presentation, while the visual style is already designed to be engaging.
Typically, the only elements that are changed while working with a presentation template are colors, typography, copy and any visual assets such as photos for example.
Technical Specification:
100 presentation slides in total.
50 unique and editable presentation slides design.
2 options of color themes variation.
16:9 HD widescreen slide format (1920 x 1080 pixels).
Image placeholder with slide master.
No need Adobe Photoshop or any other image editor.
Fully editable text.
Icons variation are included.
RGB color mode.
Drag and drop image to screen mockups.
Additional Note:
Photos in the preview are not included.
Vector Shape Illustrations are included.
Fonts used are not included, they could be dowloaded from the links on the Documentation File.
Prohibited Usage of Items:
Items Incorporated Into End-Products Cannot be Extracted or Used Separately
You cannot allow items incorporated into end-products to be extracted or used separately from the end-product, **including the vector illustrations and any other vector shapes**.
Enjoy and have a great day! :)
Usage:
Advertising Presentation, Architecture Presentation, Activity Presentation, Brand Guidelines Presentation, Business Presentation, Church Presentation, Cool Presentation, Creative Presentation, Education Presentation, Event Presentation, Finance Presentation, Keynote Presentation, Listing Presentation, Marketing Presentation, Medical Presentation, Pitch Deck Presentation, Product Presentation, Professional Presentation, Sales Presentation, Simple Presentation, Technology Presentation, Programs Presentation, Personal Presentation, Fashion Presentation, Promo Presentation, Shop Presentation, Boutique Presentation, Outlet Presentation, etc.
Eureo Presentation : Light Color Theme
Mobile Marketing Presentation Template
If you want to buy this presentation template, please visit http://punkl.com
Creating a presentation from scratch can be quite labour-intensive. Starting with a presentation template from Punkl is beneficial. It saves time, provides good visual design and means that you can primarily spend your time and attention on the content of your presentation.
Punkl Presentation Templates save you time, as they're a whole lot quicker than trying to design a deck from scratch. Also, starting with a template means that you can primarily spend your time and attention on the content of your presentation, while the visual style is already designed to be engaging.
Typically, the only elements that are changed while working with a presentation template are colors, typography, copy and any visual assets such as photos for example.
Technical Specification:
100 presentation slides in total.
50 unique and editable presentation slides design.
2 options of color themes variation.
16:9 HD widescreen slide format (1920 x 1080 pixels).
Image placeholder with slide master.
No need Adobe Photoshop or any other image editor.
Fully editable text.
Icons variation are included.
RGB color mode.
Drag and drop image to screen mockups.
Additional Note:
Photos in the preview are not included.
Vector Shape Illustrations are included.
Fonts used are not included, they could be dowloaded from the links on the Documentation File.
Prohibited Usage of Items:
Items Incorporated Into End-Products Cannot be Extracted or Used Separately
You cannot allow items incorporated into end-products to be extracted or used separately from the end-product, **including the vector illustrations and any other vector shapes**.
Enjoy and have a great day! :)
Usage:
Advertising Presentation, Architecture Presentation, Activity Presentation, Brand Guidelines Presentation, Business Presentation, Church Presentation, Cool Presentation, Creative Presentation, Education Presentation, Event Presentation, Finance Presentation, Keynote Presentation, Listing Presentation, Marketing Presentation, Medical Presentation, Pitch Deck Presentation, Product Presentation, Professional Presentation, Sales Presentation, Simple Presentation, Technology Presentation, Programs Presentation, Personal Presentation, Fashion Presentation, Promo Presentation, Shop Presentation, Boutique Presentation, Outlet Presentation, etc.
avnet_colatteral_final_again
The document is a portfolio created by On Advertising highlighting the various marketing projects and campaigns they have worked on with Avnet over the past year. It includes digital advertising, video production, gamification content, logos and branding, print materials, email campaigns, infographics, web experiences, and other services. The purpose is to showcase their work and collaboration to other Avnet marketers who may be unfamiliar with On Advertising's capabilities.
Lovemark Presentation
Urban Style is an furniture company with declining sales and foot traffic. They are seeking ways to boost online marketing through strategies like branding, creating an engaging website, search engine optimization, social media marketing, and business blogging to reconnect with their target demographic of young urban professionals. Key aspects include developing content to attract and retain attention online for 8-15 seconds, building a sense of community, and establishing metrics to track success.
Media opsoverview2020 1
MediaOps is a media platform and integrated marketing company focused on technical communities. It owns several websites focused on different technical topics such as DevOps, security, and containers. Some key points:
- MediaOps was launched in 2014 and owns sites such as DevOps.com (launched same year), Security Boulevard (2015), and Container Journal (2017).
- The sites feature original content on their topics through articles, videos, podcasts and more to educate audiences.
- MediaOps also offers marketing services to help clients engage technical communities and generate leads through content marketing, events, and other strategies.
Mapping Content to the Customer Journey: 5 Keys to Success with Kevin Nichols
Mapping Content to the Customer Journey: 5 Keys to Success with Kevin Nichols Information Development World
Today, creating a customer-centric content experience is critical. All organizations, whether B2C or B2B, should develop customer journeys with the intent of building a relationship with the customer. You can then leverage these journeys within your content planning and creation processes. For example, with each step a customer undertakes to purchase a product, you have opportunities to present relevant content.
You will learn:
• how to use customer journeys to map content opportunities
• how to leverage a customer journey for effective content planning and creation
• what you need to create a customer journey content map
• how to map content effectively to customer journeys
This presentation was given at Information Development World on May 15, 2017
Don’t miss our upcoming event, Information Development World: Creating Machine-Ready Content to be held on November 28-30, 2017.
http://www.informationdevelopmentworld.com
Fumea Presentation : Light Color Theme
Mobile Marketing Presentation Template
If you want to buy this presentation template, please visit http://punkl.com
Creating a presentation from scratch can be quite labour-intensive. Starting with a presentation template from Punkl is beneficial. It saves time, provides good visual design and means that you can primarily spend your time and attention on the content of your presentation.
Punkl Presentation Templates save you time, as they're a whole lot quicker than trying to design a deck from scratch. Also, starting with a template means that you can primarily spend your time and attention on the content of your presentation, while the visual style is already designed to be engaging.
Typically, the only elements that are changed while working with a presentation template are colors, typography, copy and any visual assets such as photos for example.
Technical Specification:
100 presentation slides in total.
50 unique and editable presentation slides design.
2 options of color themes variation.
16:9 HD widescreen slide format (1920 x 1080 pixels).
Image placeholder with slide master.
No need Adobe Photoshop or any other image editor.
Fully editable text.
Icons variation are included.
RGB color mode.
Drag and drop image to screen mockups.
Additional Note:
Photos in the preview are not included.
Vector Shape Illustrations are included.
Fonts used are not included, they could be dowloaded from the links on the Documentation File.
Prohibited Usage of Items:
Items Incorporated Into End-Products Cannot be Extracted or Used Separately
You cannot allow items incorporated into end-products to be extracted or used separately from the end-product, **including the vector illustrations and any other vector shapes**.
Enjoy and have a great day! :)
Usage:
Advertising Presentation, Architecture Presentation, Activity Presentation, Brand Guidelines Presentation, Business Presentation, Church Presentation, Cool Presentation, Creative Presentation, Education Presentation, Event Presentation, Finance Presentation, Keynote Presentation, Listing Presentation, Marketing Presentation, Medical Presentation, Pitch Deck Presentation, Product Presentation, Professional Presentation, Sales Presentation, Simple Presentation, Technology Presentation, Programs Presentation, Personal Presentation, Fashion Presentation, Promo Presentation, Shop Presentation, Boutique Presentation, Outlet Presentation, etc.
Fumea Presentation : Dark Color Theme
Mobile Marketing Presentation Template
If you want to buy this presentation template, please visit http://punkl.com
Creating a presentation from scratch can be quite labour-intensive. Starting with a presentation template from Punkl is beneficial. It saves time, provides good visual design and means that you can primarily spend your time and attention on the content of your presentation.
Punkl Presentation Templates save you time, as they're a whole lot quicker than trying to design a deck from scratch. Also, starting with a template means that you can primarily spend your time and attention on the content of your presentation, while the visual style is already designed to be engaging.
Typically, the only elements that are changed while working with a presentation template are colors, typography, copy and any visual assets such as photos for example.
Technical Specification:
100 presentation slides in total.
50 unique and editable presentation slides design.
2 options of color themes variation.
16:9 HD widescreen slide format (1920 x 1080 pixels).
Image placeholder with slide master.
No need Adobe Photoshop or any other image editor.
Fully editable text.
Icons variation are included.
RGB color mode.
Drag and drop image to screen mockups.
Additional Note:
Photos in the preview are not included.
Vector Shape Illustrations are included.
Fonts used are not included, they could be dowloaded from the links on the Documentation File.
Prohibited Usage of Items:
Items Incorporated Into End-Products Cannot be Extracted or Used Separately
You cannot allow items incorporated into end-products to be extracted or used separately from the end-product, **including the vector illustrations and any other vector shapes**.
Enjoy and have a great day! :)
Usage:
Advertising Presentation, Architecture Presentation, Activity Presentation, Brand Guidelines Presentation, Business Presentation, Church Presentation, Cool Presentation, Creative Presentation, Education Presentation, Event Presentation, Finance Presentation, Keynote Presentation, Listing Presentation, Marketing Presentation, Medical Presentation, Pitch Deck Presentation, Product Presentation, Professional Presentation, Sales Presentation, Simple Presentation, Technology Presentation, Programs Presentation, Personal Presentation, Fashion Presentation, Promo Presentation, Shop Presentation, Boutique Presentation, Outlet Presentation, etc.
Advanced media portfolio Evaluation Guidance
This document provides guidance for students on evaluating their advanced media portfolio project. It outlines the marking criteria and focus areas for the four evaluation questions: 1) How the media product used or developed conventions of real media, 2) The effectiveness of combining the main product with ancillary texts, 3) What was learned from audience feedback, and 4) How media technologies were used in construction, research, planning and evaluation. Students are advised to present their evaluation electronically using technologies like Prezi, video podcast, edited video, blog post, or PowerPoint. They should demonstrate excellent understanding and communication skills across all areas to achieve the highest Level 4 marks.
HookPoint_Guide_To_Going_Viral_240411_005435.pdf
Hook Point provides a guide to creating viral content through science rather than luck. Their viral content model uses qualitative research of top performing formats to inform the ideation process. This ensures content grabs and holds attention as desired by social media algorithms. The communication algorithm also helps balance content across different communication styles to engage more of the target audience. Case studies demonstrate how the model has helped clients generate billions of views and millions of followers through understanding what makes content appealing to algorithms and people.
The Future of Video 2013
Video content is accountable for 50 percent of the growth of the internet year on year. Yet so many marketers are still unaware or unprepared to invest in video content. This presentation dives into the technologies, strategies and solutions that are driving the future of video content.
Nuzoa Presentation : Dark Color Theme
The document appears to be a marketing presentation for a company called Nuzoa that offers botanical products and services. It includes sections on their team, locations, testimonials, and contact information. The presentation promotes interactively coordinating processes and cultivating optimal tactics to procrastinate high-payoff content.
Nuzoa Presentation : Light Color Theme
Botanical Presentation Template
If you want to buy this presentation template, please visit http://punkl.com
Creating a presentation from scratch can be quite labour-intensive. Starting with a presentation template from Punkl is beneficial. It saves time, provides good visual design and means that you can primarily spend your time and attention on the content of your presentation.
Punkl Presentation Templates save you time, as they're a whole lot quicker than trying to design a deck from scratch. Also, starting with a template means that you can primarily spend your time and attention on the content of your presentation, while the visual style is already designed to be engaging.
Typically, the only elements that are changed while working with a presentation template are colors, typography, copy and any visual assets such as photos for example.
Similar to Over the rainbow: a strategy for ubiquitous content (20)
Brainstorming session - Providing top-notch (online) research that clients ca...
Brainstorming session - Providing top-notch (online) research that clients ca...
Revolutionize Your Webinars: Unleashing the Power of the Best AI Technology!
Revolutionize Your Webinars: Unleashing the Power of the Best AI Technology!
Mapping Content to the Customer Journey: 5 Keys to Success with Kevin Nichols
Mapping Content to the Customer Journey: 5 Keys to Success with Kevin Nichols
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Neal Elbaum Shares Top 5 Trends Shaping the Logistics Industry in 2024
In the ever-evolving world of logistics, staying ahead of the curve is crucial. Industry expert Neal Elbaum highlights the top five trends shaping the logistics industry in 2024, offering valuable insights into the future of supply chain management.
一比一原版(philau毕业证书)美国费城大学毕业证如何办理
原版一模一样【微信：741003700 】【(philau毕业证书)美国费城大学毕业证成绩单】【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
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毕业生姓名：这是最重要的信息之一，标志着该证书是由特定人员获得的。
颁发日期：这是毕业正式生效的时间，也代表着毕业生学业的结束。
其他信息：根据不同的专业和学位，可能会有一些特定的信息或章节。
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9 Ways Managers Kill Morale (and What to Do Instead)
This presentation, "The Morale Killers: 9 Ways Managers Unintentionally Demotivate Employees (and How to Fix It)," is a deep dive into the critical factors that can negatively impact employee morale and engagement. Based on extensive research and real-world experiences, this presentation reveals the nine most common mistakes managers make, often without even realizing it.
The presentation begins by highlighting the alarming statistic that 70% of employees report feeling disengaged at work, underscoring the urgency of addressing this issue. It then delves into each of the nine "morale killers," providing clear explanations and illustrative examples.
1. Ignoring Achievements: The presentation emphasizes the importance of recognizing and rewarding employees' efforts, tailored to their individual preferences.
2. Bad Hiring/Promotions & Broken Promises: It reveals the detrimental effects of poor hiring and promotion decisions, along with the erosion of trust that results from broken promises.
3. Treating Everyone Equally & Tolerating Poor Performance: This section stresses the need for fair treatment while acknowledging that employees have different needs. It also emphasizes the importance of addressing poor performance promptly.
4. Stifling Growth & Lack of Interest: The presentation highlights the importance of providing opportunities for learning and growth, as well as showing genuine care for employees' well-being.
5. Unclear Communication & Micromanaging: It exposes the frustration and resentment caused by vague expectations and excessive control, advocating for clear communication and employee empowerment.
The presentation then shifts its focus to the power of recognition and empowerment, highlighting how a culture of appreciation can fuel engagement and motivation. It provides actionable takeaways for managers, emphasizing the need to stop demotivating behaviors and start actively fostering a positive workplace culture.
The presentation concludes with a strong call to action, encouraging viewers to explore the accompanying blog post, "9 Proven Ways to Crush Employee Morale (and How to Avoid Them)," for a more in-depth analysis and practical solutions.
Small Business Management An Entrepreneur’s Guidebook 8th edition by Byrd tes...
Small Business Management An Entrepreneur’s Guidebook 8th edition by Byrd test bank.docx
https://qidiantiku.com/test-bank-for-small-business-management-an-entrepreneurs-guidebook-8th-edition-by-mary-jane-byrd.shtml
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The Ready-Made Garments (RMG) industry in Bangladesh is a cornerstone of the economy, but increasing costs and stagnant productivity pose significant challenges to profitability. This study explores the implementation of Lean Management in the Sampling Section of RMG factories to enhance productivity. Drawing from a comprehensive literature review, theoretical framework, and action research methodology, the study identifies key areas for improvement and proposes solutions.
Through the DMAIC approach (Define, Measure, Analyze, Improve, Control), the research identifies low productivity as the primary problem in the Sampling Section, with a PPH (Productivity per head) of only 4.0. Using Lean Management techniques such as 5S, Standardized work, PDCA/Kaizen, KANBAN, and Quick Changeover, the study addresses issues such as pre and post Quick Changeover (QCO) time, improper line balancing, and sudden plan changes.
The research employs regression analysis to test hypotheses, revealing a significant correlation between reducing QCO time and increasing productivity. With a regression equation of Y = -0.000501X + 6.72 and an R-squared value of 0.98, the study demonstrates a strong relationship between the independent variables (QCO downtime and improper line balancing downtime) and the dependent variable (productivity per head).
The findings suggest that by implementing Lean Management practices and addressing key productivity inhibitors, RMG factories can achieve substantial improvements in efficiency and profitability. The study provides valuable insights for practitioners, policymakers, and researchers seeking to enhance productivity in the RMG industry and similar manufacturing sectors.
Customer Relationship Managemenet’s Impact on Customer Satisfaction and Perfo...
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Many companies have perceived CRM that accompanied by numerous
uncoordinated initiatives as a technological solution for problems in
individual areas. However, CRM should be considered as a strategy when
a company decides to implement it due to its humanitarian, technological
and process-related effects (Mendoza et al., 2007, p. 913). CRM is
evolving today as it should be seen as a strategy for maintaining a longterm relationship with customers.
A CRM business strategy includes the internet with the marketing,
sales, operations, customer services, human resources, R&D, finance, and
information technology departments to achieve the company’s purpose and
maximize the profitability of customer interactions (Chen and Popovich,
2003, p. 673).
After Corona Virus Disease-2019/Covid-19 (Coronavirus) first
appeared in Wuhan, China towards the end of 2019, its effects began to
be felt clearly all over the world. If the Coronavirus crisis is not managed
properly in business-to-business (B2B) and business-to-consumer
(B2C) sectors, it can have serious negative consequences. In this crisis,
companies can typically face significant losses in their sales performance,
existing customers and customer satisfaction, interruptions in operations
and accordingly bankruptcyMaximize Your Efficiency with This Comprehensive Project Management Platform ...
In today's work environment, staying organized and productive can be a daunting challenge. With multiple tasks, projects, and tools to juggle, it's easy to feel overwhelmed and lose focus. Fortunately, liftOS offers a comprehensive solution to streamline your workflow and boost your productivity. This innovative platform brings together all your essential tools, files, and tasks into a single, centralized workspace, allowing you to work smarter and more efficiently.
A comprehensive-study-of-biparjoy-cyclone-disaster-management-in-gujarat-a-ca...
Disaster management;
Cyclone Disaster Management;;
Biparjoy Cyclone Case Study;
Meteorological Observations;
Best practices in Disaster Management;
Synchronization of Agencies;
GSDMA in Cyclone disaster Management;
History of Cyclone in Arabian ocean;
Intensity of Cyclone in Gujarat;
Cyclone preparedness;
Miscellaneous observations - Biparjoy cyclone;
Role of social Media in Disaster Management;
Unique features of Biparjoy cyclone;
Role of IMD in Biparjoy Prediction;
Lessons Learned; Disaster Preparedness; published paper;
Case study; for disaster management agencies; for guideline to manage cyclone disaster; cyclone management; cyclone risks; rescue and rehabilitation for cyclone; timely evacuation during cyclone; port closure; tourism closure etc.
m249-saw PMI To familiarize the soldier with the M249 Squad Automatic Weapon ...
M249 Saw marksman PMIThe Squad Automatic Weapon (SAW), or 5.56mm M249 is an individually portable, gas operated, magazine or disintegrating metallic link-belt fed, light machine gun with fixed headspace and quick change barrel feature. The M249 engages point targets out to 800 meters, firing the improved NATO standard 5.56mm cartridge. The SAW forms the basis of firepower for the fire team. The gunner has the option of using 30-round M16 magazines or linked ammunition from pre-loaded 200-round plastic magazines. The gunner's basic load is 600 rounds of linked ammunition. The SAW was developed through an initially Army-led research and development effort and eventually a Joint NDO program in the late 1970s/early 1980s to restore sustained and accurate automatic weapons fire to the fire team and squad. When actually fielded in the mid-1980s, the SAW was issued as a one-for-one replacement for the designated "automatic rifle" (M16A1) in the Fire Team. In this regard, the SAW filled the void created by the retirement of the Browning Automatic Rifle (BAR) during the 1950s because interim automatic weapons (e.g. M-14E2/M16A1) had failed as viable "base of fire" weapons.
Early in the SAW's fielding, the Army identified the need for a Product Improvement Program (PIP) to enhance the weapon. This effort resulted in a "PIP kit" which modifies the barrel, handguard, stock, pistol grip, buffer, and sights.
The M249 machine gun is an ideal complementary weapon system for the infantry squad platoon. It is light enough to be carried and operated by one man, and can be fired from the hip in an assault, even when loaded with a 200-round ammunition box. The barrel change facility ensures that it can continue to fire for long periods. The US Army has conducted strenuous trials on the M249 MG, showing that this weapon has a reliability factor that is well above that of most other small arms weapon systems. Today, the US Army and Marine Corps utilize the license-produced M249 SAW.
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Over the rainbow: a strategy for ubiquitous content
- 1. A strategy for ubiquitous content Marie Girard TCWorld - November 10th, 2016 Over the rainbow
- 2. Content everywhere – so where is it? 2 posters marketing auto systems social networks emails YouTube training wiki kiosks presentation in the box intranet blog marketing brochures wearables product interface instruction manuals internet troubleshooting
- 3. And where does technical content fit in this picture? 3 posters marketing auto systems social networks emails YouTube training wiki kiosks presentation in the box intranet blog marketing brochures wearables product interface instruction manuals internet troubleshooting
- 4. And where is the content you own? 4 posters marketing auto systems social networks emails YouTube training wiki kiosks presentation in the box intranet blog marketing brochures wearables product interface instruction manuals internet troubleshooting
- 5. Wait a minute… how did this happen? dailypythongifs.tumblr.com 5
- 6. Industry has changed 6 1.0 2.0 3.0 4.0
- 7. User experience has changed 1.0 2.0 3.0 4.0 7
- 8. Content has changed 1.0 2.0 3.0 4.0 8
- 9. Content is all over the place 9
- 10. Portals give us an impression of control 10
- 11. But user experience is cross-channel 11
- 12. Somewhere over the rainbow, there are high stakes 12 89% of clients make purchase decision based on quality of technical content 87% of support calls are resolved with online technical content
- 13. This is not a care bears story: this is complex 13 missxdelaney.tumblr.com Linear Analytical Predictable Circular Interrelated Flexible
- 14. Content strategy must embrace complexity User experience Multidisciplinary teamsExperimentation Artificial intelligence Collective intelligence 14
- 15. Set goals for end-to-end user experience User experience Multidisciplinary teamsExperimentation Artificial intelligence Collective intelligence 15
- 16. The digital customer journey has become a cycle Emotional Rational ENTERTAIN INSPIRE EDUCATE CONVINCE 16
- 17. Goals vary depending on the stage of the journey Emotional Rational Branded videos Best practices Documentation Product demos Whitepapers Product pages Communities Live demos FAQs Self-assessments Blogs Events Courses 17
- 18. User emotions when you miss your goals Emotional Rational Indifferent Confused Insecure Angry ENTERTAIN INSPIRE EDUCATE CONVINCE 18
- 19. User emotions when you meet your goals Emotional Rational Amused Inspired Empowered Confident ENTERTAIN INSPIRE EDUCATE CONVINCE 19
- 20. Watson Personality Insights on product doc 20 Dispassionate Assertive Desire for discovery EDUCATE Empowered
- 21. Watson Personality Insights on marketing blog 21 Open to and intrigued by new ideas. Challenges authority to bring positive changes. INSPIRE Inspired
- 22. Watson Personality Insights on support answers 22 Serious. Driven by a desire for efficiency. CONVINCE Confident
- 24. You cannot break Conway’s Law Organization Design 24
- 25. So work around it Organization Design 25
- 26. Team up with machines User experience Multidisciplinary teamsExperimentation Artificial intelligence Collective intelligence 26
- 27. Machines can help with web metrics © CC BY-SA 4.0 27
- 28. And now they can measure sentiment 28 Watson, tell me, how do people feel about technical communication and Industry 4.0?
- 29. Or help you categorise content 29
- 31. Decision-making is for humans Prism by Suidroot / CC BY 4.0 31
- 33. Unpredictability means you must learn fast 33 You can only do this with intelligent content.
- 36. Let user experience be your guiding star 36
- 37. And catch the Information 4.0 rainbow 37 cigarettesandsmile.tumblr.com
Editor's Notes
- This will be enabled by technology: intelligent content, automated build solutions, etc.