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© 2003 McGraw-Hill Australia Pty Ltd PPTs t/a Organisational Behaviour on the Pacific Rim by McShane and Travaglione
C H A P T E RC H A P T E R 1515
OrganisationalOrganisational
structure andstructure and
designdesign
2
Chapter learning objectivesChapter learning objectives
1. Describe the two fundamental requirements of organisational
structures.
2. Summarise the three main forms of coordination.
3. Explain why companies can have a wider span of control than
previously believed.
4. Discuss the advantages and disadvantages of centralisation and
formalisation.
5. Contrast functional structures and divisional structures.
6. Outline the features and advantages of the matrix structure.
7. Describe four features of team-based organisational structures.
8. Describe the network structure.
9. Summarise the contingencies of organisational design.
10. Explain how organisational strategy relates to organisational
structure.
3
Tribal structure of Flight CentreTribal structure of Flight Centre
Flight Centre has a unique
‘tribal’ organisational
structure that facilitates easy
replication and fuels organic
growth. The Brisbane-based
travel agency is organised
into families, villages and
tribal countries. © AAP Image/Dave Hunt
4
Division of labourDivision of labour
 Subdivision of work into
separate jobs assigned to
different people
 Potentially increases work
efficiency
 Necessary as company
grows and work becomes
more complex © AAP Image/Dave Hunt
5
Forms of work coordinationForms of work coordination
 Informal communication
 sharing information
 high media-richness
 important in teams
 Formal hierarchy
 direct supervision
 common in larger firms
 problems − costly, slow,
less popular with young
staff
 Standardisation
 formal instructions
 clear goals/outputs
 training/skills
© AAP Image/Dave Hunt
6
OrganisationalOrganisational
structurestructure
elementselements
Span ofSpan of
controlcontrol
CentralisationCentralisation
Department-Department-
alisationalisation
FormalisationFormalisation
Elements of organisational structureElements of organisational structure
7
Span of controlSpan of control
 Number of people directly
reporting to the next level
 Assumes coordination
through direct supervision
 Wider span of control
possible when
 used with other coordinating
methods
 subordinates’ tasks are similar
 tasks are routine
 Flatter structures require
wider span (if same number
of people in the firm)
8
The decentralisation of Coca-ColaThe decentralisation of Coca-Cola
Coca-Cola decentralised its
organisational structure by
cutting half of the staff at its
Atlanta headquarters and
moving the regional chieftains
closer to their local markets. In
India, decision making has been
moved further down to different
areas of that diverse country.
© AFP/CORBIS
9
• Organisational crisesOrganisational crises
• Management desire for controlManagement desire for control
• Increase consistency, reduce costsIncrease consistency, reduce costs
CentralisationCentralisation
• ComplexityComplexity −− size, diversitysize, diversity
• Desire for empowermentDesire for empowerment
DecentralisationDecentralisation
Forces for (de)centralisationForces for (de)centralisation
10
Mechanistic vs organic structuresMechanistic vs organic structures
Mechanistic
• High formalisationHigh formalisation
• Narrow span of controlNarrow span of control
• High centralisationHigh centralisation
Organic
• Low formalisationLow formalisation
• Wide span of controlWide span of control
• Low centralisationLow centralisation
11
Effects of departmentalisationEffects of departmentalisation
 Establishes work teams and supervision structure
 Creates common resources, measures of
performance, etc
 Encourages informal communication among people
and subunits
12
Organises employees around skills or other
resources (marketing, production)
Chief ExecutiveChief Executive
FinanceFinance ProductionProduction MarketingMarketing
Functional organisational structureFunctional organisational structure
13
Organises employees around geographic areas,
products or clients
Divisionalised structureDivisionalised structure
EnterpriseEnterprise
systemssystems
LaserjetLaserjet
solutionssolutions
ConsumerConsumer
productsproducts
Chief ExecutiveChief Executive
14
Project CProject C
ManagerManager
Project BProject B
ManagerManager
Project AProject A
ManagerManager
EngineeringEngineering
ManagerManager
MarketingMarketing
ManagerManager
SoftwareSoftware
ManagerManager
Employees are temporarily assigned to a specific
project team and have a permanent functional unit
Project-based matrix structureProject-based matrix structure
Chief ExecutiveChief Executive
15
Features of team-based structuresFeatures of team-based structures
 Self-directed work teams
 Teams organised around work processes
 Very flat span of control
 Very little formalisation
 Usually found within divisionalised structure
16
CoreCore
CompanyCompany
ProductProduct
DevelopmentDevelopment
CompanyCompany
(Australia)(Australia)
Call CentreCall Centre
CompanyCompany
(NZ)(NZ)
AccountingAccounting
CompanyCompany
(Australia)(Australia)
ManufacturingManufacturing
CompanyCompany
(Malaysia)(Malaysia)
DistributionDistribution
CompanyCompany
(Singapore)(Singapore)
Network organisational structureNetwork organisational structure
17
High
analysability
Low
analysability
High
variety
Low
variety
Scientific
research
Assembly
line
Skilled
trades
Engineering
projects
Types of organisational technologyTypes of organisational technology
18
Org environment and structureOrg environment and structure
Dynamic
• High rate of change
• Use organic structure
Stable
• Steady conditions,
predictable change
• Use mechanistic structure
ComplexComplex
• Many elements (such as
stakeholders)
• Decentralise
SimpleSimple
• Few environmental
elements
• Less need to decentralise
19
Org environment and structureOrg environment and structure (cont)(cont)
DiverseDiverse
• Variety of products,
clients, locations
• Divisional form aligned
with the diversity
HostileHostile
• Competition and resource
scarcity
• Use organic structure for
responsiveness
IntegratedIntegrated
• Single product, client,
location
• Don’t need divisional form
MunificentMunificent
• Plenty of resources and
product demand
• Less need for organic
structure
20
Overview of the next chapterOverview of the next chapter
 Elements of organisational culture
 Importance of organisational subcultures
 Types of corporate culture artefacts
 Functions of organisational culture
 Organisational culture on business ethics
 Four strategies for merging organisational cultures
 How to strengthen an organisation’s culture
© 2003 McGraw-Hill Australia Pty Ltd PPTs t/a Organisational Behaviour on the Pacific Rim by McShane and Travaglione
C H A P T E RC H A P T E R 1515
OrganisationalOrganisational
structure andstructure and
designdesign

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Organizational Behavior CH 15

  • 1. © 2003 McGraw-Hill Australia Pty Ltd PPTs t/a Organisational Behaviour on the Pacific Rim by McShane and Travaglione C H A P T E RC H A P T E R 1515 OrganisationalOrganisational structure andstructure and designdesign
  • 2. 2 Chapter learning objectivesChapter learning objectives 1. Describe the two fundamental requirements of organisational structures. 2. Summarise the three main forms of coordination. 3. Explain why companies can have a wider span of control than previously believed. 4. Discuss the advantages and disadvantages of centralisation and formalisation. 5. Contrast functional structures and divisional structures. 6. Outline the features and advantages of the matrix structure. 7. Describe four features of team-based organisational structures. 8. Describe the network structure. 9. Summarise the contingencies of organisational design. 10. Explain how organisational strategy relates to organisational structure.
  • 3. 3 Tribal structure of Flight CentreTribal structure of Flight Centre Flight Centre has a unique ‘tribal’ organisational structure that facilitates easy replication and fuels organic growth. The Brisbane-based travel agency is organised into families, villages and tribal countries. © AAP Image/Dave Hunt
  • 4. 4 Division of labourDivision of labour  Subdivision of work into separate jobs assigned to different people  Potentially increases work efficiency  Necessary as company grows and work becomes more complex © AAP Image/Dave Hunt
  • 5. 5 Forms of work coordinationForms of work coordination  Informal communication  sharing information  high media-richness  important in teams  Formal hierarchy  direct supervision  common in larger firms  problems − costly, slow, less popular with young staff  Standardisation  formal instructions  clear goals/outputs  training/skills © AAP Image/Dave Hunt
  • 7. 7 Span of controlSpan of control  Number of people directly reporting to the next level  Assumes coordination through direct supervision  Wider span of control possible when  used with other coordinating methods  subordinates’ tasks are similar  tasks are routine  Flatter structures require wider span (if same number of people in the firm)
  • 8. 8 The decentralisation of Coca-ColaThe decentralisation of Coca-Cola Coca-Cola decentralised its organisational structure by cutting half of the staff at its Atlanta headquarters and moving the regional chieftains closer to their local markets. In India, decision making has been moved further down to different areas of that diverse country. © AFP/CORBIS
  • 9. 9 • Organisational crisesOrganisational crises • Management desire for controlManagement desire for control • Increase consistency, reduce costsIncrease consistency, reduce costs CentralisationCentralisation • ComplexityComplexity −− size, diversitysize, diversity • Desire for empowermentDesire for empowerment DecentralisationDecentralisation Forces for (de)centralisationForces for (de)centralisation
  • 10. 10 Mechanistic vs organic structuresMechanistic vs organic structures Mechanistic • High formalisationHigh formalisation • Narrow span of controlNarrow span of control • High centralisationHigh centralisation Organic • Low formalisationLow formalisation • Wide span of controlWide span of control • Low centralisationLow centralisation
  • 11. 11 Effects of departmentalisationEffects of departmentalisation  Establishes work teams and supervision structure  Creates common resources, measures of performance, etc  Encourages informal communication among people and subunits
  • 12. 12 Organises employees around skills or other resources (marketing, production) Chief ExecutiveChief Executive FinanceFinance ProductionProduction MarketingMarketing Functional organisational structureFunctional organisational structure
  • 13. 13 Organises employees around geographic areas, products or clients Divisionalised structureDivisionalised structure EnterpriseEnterprise systemssystems LaserjetLaserjet solutionssolutions ConsumerConsumer productsproducts Chief ExecutiveChief Executive
  • 14. 14 Project CProject C ManagerManager Project BProject B ManagerManager Project AProject A ManagerManager EngineeringEngineering ManagerManager MarketingMarketing ManagerManager SoftwareSoftware ManagerManager Employees are temporarily assigned to a specific project team and have a permanent functional unit Project-based matrix structureProject-based matrix structure Chief ExecutiveChief Executive
  • 15. 15 Features of team-based structuresFeatures of team-based structures  Self-directed work teams  Teams organised around work processes  Very flat span of control  Very little formalisation  Usually found within divisionalised structure
  • 18. 18 Org environment and structureOrg environment and structure Dynamic • High rate of change • Use organic structure Stable • Steady conditions, predictable change • Use mechanistic structure ComplexComplex • Many elements (such as stakeholders) • Decentralise SimpleSimple • Few environmental elements • Less need to decentralise
  • 19. 19 Org environment and structureOrg environment and structure (cont)(cont) DiverseDiverse • Variety of products, clients, locations • Divisional form aligned with the diversity HostileHostile • Competition and resource scarcity • Use organic structure for responsiveness IntegratedIntegrated • Single product, client, location • Don’t need divisional form MunificentMunificent • Plenty of resources and product demand • Less need for organic structure
  • 20. 20 Overview of the next chapterOverview of the next chapter  Elements of organisational culture  Importance of organisational subcultures  Types of corporate culture artefacts  Functions of organisational culture  Organisational culture on business ethics  Four strategies for merging organisational cultures  How to strengthen an organisation’s culture
  • 21. © 2003 McGraw-Hill Australia Pty Ltd PPTs t/a Organisational Behaviour on the Pacific Rim by McShane and Travaglione C H A P T E RC H A P T E R 1515 OrganisationalOrganisational structure andstructure and designdesign

Editor's Notes

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