SlideShare a Scribd company logo
How Internet Fundraising Differs from Traditional Fundraising  Justin Hart, Vice President Communications, Lighted Candle Society   founder, MyManMitt.com
About Justin ,[object Object],[object Object],[object Object],[object Object]
About The Lighted Candle Society ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Ed Meese John Harmer
About MyManMitt.com ,[object Object],[object Object],[object Object],[object Object]
Understanding the principles of fundraising ,[object Object],[object Object],[object Object],[object Object]
Understanding trends in fundraising ,[object Object],[object Object],[object Object],[object Object],[object Object]
Most Important Trend ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Key Factor for Success ,[object Object],[object Object],[object Object],[object Object],[object Object]
Understand Why People Give ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Trends in ePhilanthropy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Understand what the Internet does well Accelerates Information Enhances Communication Fosters Collaboration Instant Notification Streamlines Transactions Drives Automation Improves Presentation Enhances Efficiency “ Always On” Personalization Anonymity Localization
Accelerate Information Accelerates Information disinformation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Trigger Happy Viral Potential Degrades trust Low cost/high risk
Enhances Communication Enhances Communication Information overload ,[object Object],[object Object],[object Object],[object Object],White noise Spammer No second chances The medium rules
Fosters Collaboration Fosters Collaboration Cheapens collaboration ,[object Object],[object Object],[object Object],Its basically free.  Can spiral downward If you build it… Precedent setting
Instant Notification Instant Notification Accelerates expectations ,[object Object],[object Object],[object Object],“ did you miss this?”  “ can’t you help me? Don’t fail Quality vs. quantify
Streamlines Transaction Streamline Transactions Liability/Failure Risks ,[object Object],[object Object],[object Object],Are you secure?  Offline backup? Easy in, easy out Expectations
Drives Automation Drives Automation No Human Touch ,[object Object],[object Object],[object Object],Donors are smart  Donors want attention Ear to the ground  gone Generation factor
Improves Presentation Improves Presentation New skillsets ,[object Object],[object Object],[object Object],[object Object],Shed old formats Doing right: $$$ Not easy, regardless Fail quickly, learn
Increase Efficiency Increase Efficiency Overconfidence ,[object Object],[object Object],[object Object],[object Object],Entropy is natural Robot perception Patience is critical Need to waste time
“ Always On” “ Always On” “ Always On” ,[object Object],[object Object],[object Object],Support for issues Expectations Consistency 24/7 eyeballs
Personalization Personalization Intrusion ,[object Object],[object Object],[object Object],It’s Fake Security Too much data? Lose trust
Anonymity Anonymity Degraded Responsibility ,[object Object],[object Object],[object Object],When no one is around Risk Lose the chance for trust Lose the peer plug
Localization Localization Degraded Local Prowess ,[object Object],[object Object],[object Object],The HQ campaign fails Contrived, artificial Don’t get it wrong! Can’t build rapport
Offline / Online Fundraising - The Upside ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Offline / Online Fundraising - The Downside ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Case Study: Mitt Romney Campaign ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Case Study: Mitt Romney Campaign part II ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Case Study: Legacy Law Foundation  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Case Study: 1600 Penn Ave. Email (DEMS) ,[object Object],[object Object],[object Object]
INTERNET FUNDRAISING TOOLS AND DEMOS
Elements of Fundraising Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Internet Genration Source: Peter Dietz
The Funnel Source: Landing Page Optimization – Tim Ash
The User Pyramid “ The Base”  – This group demands the most attention and respect. “ Ground Troops”  – the people we call on to sacrifice and work. “ The Field”  – focus here on conversion to higher levels. “ Virtual Targets”  – Mass audience.  Focus: conversation rate.  “ The Numbers Game”  – Get them from wherever we can.
Some new approaches ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Software/ ASP ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Widgets

More Related Content

What's hot

Top Ten Fundraising Tips white paper
Top Ten Fundraising Tips white paperTop Ten Fundraising Tips white paper
Top Ten Fundraising Tips white paper
craigslist_fndn
 
True Lies: An honest approach to making the web, social and mobile media work...
True Lies: An honest approach to making the web, social and mobile media work...True Lies: An honest approach to making the web, social and mobile media work...
True Lies: An honest approach to making the web, social and mobile media work...
Edge Creative Strategies
 
Acquisiton with permission - Community Fundraising stream, 2017 IoF Fundraisi...
Acquisiton with permission - Community Fundraising stream, 2017 IoF Fundraisi...Acquisiton with permission - Community Fundraising stream, 2017 IoF Fundraisi...
Acquisiton with permission - Community Fundraising stream, 2017 IoF Fundraisi...
Purple Vision
 
Claire Kerr - Oops! You Raised Awareness Without Raising Money (Whatcha gonna...
Claire Kerr - Oops! You Raised Awareness Without Raising Money (Whatcha gonna...Claire Kerr - Oops! You Raised Awareness Without Raising Money (Whatcha gonna...
Claire Kerr - Oops! You Raised Awareness Without Raising Money (Whatcha gonna...
CanadaHelps / MyCharityConnects
 
#HireEric
#HireEric#HireEric
#HireEric
Eric T. Tung
 
Grabbing Online Technology Faith Based
Grabbing Online Technology Faith BasedGrabbing Online Technology Faith Based
Grabbing Online Technology Faith BasedPam Dechert
 
Use Storytelling to Define Your Brand and Connect on Social Media - BDI 12/11...
Use Storytelling to Define Your Brand and Connect on Social Media - BDI 12/11...Use Storytelling to Define Your Brand and Connect on Social Media - BDI 12/11...
Use Storytelling to Define Your Brand and Connect on Social Media - BDI 12/11...
Business Development Institute
 
How Your Online Fundraising Stacks Up With 152 Canadian Charities – Brady Jos...
How Your Online Fundraising Stacks Up With 152 Canadian Charities – Brady Jos...How Your Online Fundraising Stacks Up With 152 Canadian Charities – Brady Jos...
How Your Online Fundraising Stacks Up With 152 Canadian Charities – Brady Jos...
NetSquared Vancouver
 
Youve built a website, now lets build a relationship
Youve built a website, now lets build a relationshipYouve built a website, now lets build a relationship
Youve built a website, now lets build a relationshipmikekierce
 
Fundraising from a Former Funder's Perspective
Fundraising from a Former Funder's PerspectiveFundraising from a Former Funder's Perspective
Fundraising from a Former Funder's Perspective
Elizabeth King Consulting LLC
 
B2B InTech 2015 Crunched
B2B InTech 2015 CrunchedB2B InTech 2015 Crunched
B2B InTech 2015 Crunched
Earnest
 
Building Personal Online Journeys - #HTWEB15 - from Purple Vision
Building Personal Online Journeys - #HTWEB15 - from Purple VisionBuilding Personal Online Journeys - #HTWEB15 - from Purple Vision
Building Personal Online Journeys - #HTWEB15 - from Purple Vision
Purple Vision
 
Prospecting & Screening: A Beginners Guide
Prospecting & Screening: A Beginners GuideProspecting & Screening: A Beginners Guide
Prospecting & Screening: A Beginners Guide
Ben Rymer
 
Building Your Online Corporate Mullet
Building Your Online Corporate MulletBuilding Your Online Corporate Mullet
Building Your Online Corporate Mullet
Mark Juleen
 
#Skillshare2015 - Digital Tech 101 for Fundraisers
#Skillshare2015 - Digital Tech 101 for Fundraisers#Skillshare2015 - Digital Tech 101 for Fundraisers
#Skillshare2015 - Digital Tech 101 for Fundraisers
Purple Vision
 
OrangeSoda Enterprise - Fizzinar May 09
OrangeSoda Enterprise - Fizzinar May 09OrangeSoda Enterprise - Fizzinar May 09
OrangeSoda Enterprise - Fizzinar May 09
Jeff Molander
 
Where is the Money? Practical Steps Toward Insightful Philanthropy Fundraising
Where is the Money? Practical Steps Toward Insightful Philanthropy FundraisingWhere is the Money? Practical Steps Toward Insightful Philanthropy Fundraising
Where is the Money? Practical Steps Toward Insightful Philanthropy Fundraising
Ben Rymer
 
Introducing data analytics 15062015
Introducing data analytics 15062015Introducing data analytics 15062015
Introducing data analytics 15062015
Ben Rymer
 
IoF CRM & the Donor Journey - top ten tips for driving fundraising with data
IoF CRM & the Donor Journey - top ten tips for driving fundraising with dataIoF CRM & the Donor Journey - top ten tips for driving fundraising with data
IoF CRM & the Donor Journey - top ten tips for driving fundraising with data
Purple Vision
 

What's hot (19)

Top Ten Fundraising Tips white paper
Top Ten Fundraising Tips white paperTop Ten Fundraising Tips white paper
Top Ten Fundraising Tips white paper
 
True Lies: An honest approach to making the web, social and mobile media work...
True Lies: An honest approach to making the web, social and mobile media work...True Lies: An honest approach to making the web, social and mobile media work...
True Lies: An honest approach to making the web, social and mobile media work...
 
Acquisiton with permission - Community Fundraising stream, 2017 IoF Fundraisi...
Acquisiton with permission - Community Fundraising stream, 2017 IoF Fundraisi...Acquisiton with permission - Community Fundraising stream, 2017 IoF Fundraisi...
Acquisiton with permission - Community Fundraising stream, 2017 IoF Fundraisi...
 
Claire Kerr - Oops! You Raised Awareness Without Raising Money (Whatcha gonna...
Claire Kerr - Oops! You Raised Awareness Without Raising Money (Whatcha gonna...Claire Kerr - Oops! You Raised Awareness Without Raising Money (Whatcha gonna...
Claire Kerr - Oops! You Raised Awareness Without Raising Money (Whatcha gonna...
 
#HireEric
#HireEric#HireEric
#HireEric
 
Grabbing Online Technology Faith Based
Grabbing Online Technology Faith BasedGrabbing Online Technology Faith Based
Grabbing Online Technology Faith Based
 
Use Storytelling to Define Your Brand and Connect on Social Media - BDI 12/11...
Use Storytelling to Define Your Brand and Connect on Social Media - BDI 12/11...Use Storytelling to Define Your Brand and Connect on Social Media - BDI 12/11...
Use Storytelling to Define Your Brand and Connect on Social Media - BDI 12/11...
 
How Your Online Fundraising Stacks Up With 152 Canadian Charities – Brady Jos...
How Your Online Fundraising Stacks Up With 152 Canadian Charities – Brady Jos...How Your Online Fundraising Stacks Up With 152 Canadian Charities – Brady Jos...
How Your Online Fundraising Stacks Up With 152 Canadian Charities – Brady Jos...
 
Youve built a website, now lets build a relationship
Youve built a website, now lets build a relationshipYouve built a website, now lets build a relationship
Youve built a website, now lets build a relationship
 
Fundraising from a Former Funder's Perspective
Fundraising from a Former Funder's PerspectiveFundraising from a Former Funder's Perspective
Fundraising from a Former Funder's Perspective
 
B2B InTech 2015 Crunched
B2B InTech 2015 CrunchedB2B InTech 2015 Crunched
B2B InTech 2015 Crunched
 
Building Personal Online Journeys - #HTWEB15 - from Purple Vision
Building Personal Online Journeys - #HTWEB15 - from Purple VisionBuilding Personal Online Journeys - #HTWEB15 - from Purple Vision
Building Personal Online Journeys - #HTWEB15 - from Purple Vision
 
Prospecting & Screening: A Beginners Guide
Prospecting & Screening: A Beginners GuideProspecting & Screening: A Beginners Guide
Prospecting & Screening: A Beginners Guide
 
Building Your Online Corporate Mullet
Building Your Online Corporate MulletBuilding Your Online Corporate Mullet
Building Your Online Corporate Mullet
 
#Skillshare2015 - Digital Tech 101 for Fundraisers
#Skillshare2015 - Digital Tech 101 for Fundraisers#Skillshare2015 - Digital Tech 101 for Fundraisers
#Skillshare2015 - Digital Tech 101 for Fundraisers
 
OrangeSoda Enterprise - Fizzinar May 09
OrangeSoda Enterprise - Fizzinar May 09OrangeSoda Enterprise - Fizzinar May 09
OrangeSoda Enterprise - Fizzinar May 09
 
Where is the Money? Practical Steps Toward Insightful Philanthropy Fundraising
Where is the Money? Practical Steps Toward Insightful Philanthropy FundraisingWhere is the Money? Practical Steps Toward Insightful Philanthropy Fundraising
Where is the Money? Practical Steps Toward Insightful Philanthropy Fundraising
 
Introducing data analytics 15062015
Introducing data analytics 15062015Introducing data analytics 15062015
Introducing data analytics 15062015
 
IoF CRM & the Donor Journey - top ten tips for driving fundraising with data
IoF CRM & the Donor Journey - top ten tips for driving fundraising with dataIoF CRM & the Donor Journey - top ten tips for driving fundraising with data
IoF CRM & the Donor Journey - top ten tips for driving fundraising with data
 

Similar to Online vs. Offline Fundraising

Online Organizing 101
Online Organizing 101Online Organizing 101
Online Organizing 101
Garlin Gilchrist II
 
Fundraising future
Fundraising futureFundraising future
Fundraising future
Swell Fundraising
 
Social Media for Fundraising Professionals
Social Media for Fundraising ProfessionalsSocial Media for Fundraising Professionals
Social Media for Fundraising Professionals
finndigital
 
Nonprofit Social Network Fundraising
Nonprofit Social Network FundraisingNonprofit Social Network Fundraising
Nonprofit Social Network Fundraising
Care2.com and frogloop.com (blog)
 
DANA week 2 branding & voice copy
DANA week 2 branding & voice copyDANA week 2 branding & voice copy
DANA week 2 branding & voice copy
Whitney Hoffman
 
Cla latest tools in fundraising technology 03102011 extended
Cla   latest tools in fundraising technology 03102011 extendedCla   latest tools in fundraising technology 03102011 extended
Cla latest tools in fundraising technology 03102011 extendedAdam Johns
 
You've Built A Website, Now Lets Build A Relationship
You've Built A Website, Now Lets Build A RelationshipYou've Built A Website, Now Lets Build A Relationship
You've Built A Website, Now Lets Build A RelationshipJohn Applegate
 
EO Toronto: Social media - fad or fantastic
EO Toronto: Social media - fad or fantasticEO Toronto: Social media - fad or fantastic
EO Toronto: Social media - fad or fantastic
ClearFit
 
Six Simple Strategies for Nonprofit Success Allegra Marketing Print Mail Coro...
Six Simple Strategies for Nonprofit Success Allegra Marketing Print Mail Coro...Six Simple Strategies for Nonprofit Success Allegra Marketing Print Mail Coro...
Six Simple Strategies for Nonprofit Success Allegra Marketing Print Mail Coro...
Allegra Marketing Print Mail Corona, CA
 
Florida Social Media Conference Nsc
Florida Social Media Conference NscFlorida Social Media Conference Nsc
Florida Social Media Conference Nsc
Katya Andresen
 
NSFA webinar - technology and social media 12.14.10
NSFA webinar - technology and social media 12.14.10NSFA webinar - technology and social media 12.14.10
NSFA webinar - technology and social media 12.14.10
brooke.csukas
 
Pam Dechert Updated Webinar
Pam Dechert Updated WebinarPam Dechert Updated Webinar
Pam Dechert Updated WebinarPam Dechert
 
How Your Nonprofit Can Win Online With Network for Good
How Your Nonprofit Can Win Online With Network for GoodHow Your Nonprofit Can Win Online With Network for Good
How Your Nonprofit Can Win Online With Network for GoodHubSpot
 
DANA week 2 branding & voice copy
DANA week 2 branding & voice copyDANA week 2 branding & voice copy
DANA week 2 branding & voice copy
Whitney Hoffman
 
Artez pacific online fundraising strategies, best practices & case studies
Artez pacific online fundraising   strategies, best practices & case studiesArtez pacific online fundraising   strategies, best practices & case studies
Artez pacific online fundraising strategies, best practices & case studiesvjuriansz
 
Virtuous webinar: 4 insight-driven engagement strategies
Virtuous webinar: 4 insight-driven engagement strategiesVirtuous webinar: 4 insight-driven engagement strategies
Virtuous webinar: 4 insight-driven engagement strategies
Virtuous Software
 
Philanthrogeek gmn 14.2
Philanthrogeek gmn 14.2Philanthrogeek gmn 14.2
Philanthrogeek gmn 14.2
Nathaniel James
 
Five trends that will redefine nonprofit communications
Five trends that will redefine nonprofit communicationsFive trends that will redefine nonprofit communications
Five trends that will redefine nonprofit communications
DVQ Studio
 

Similar to Online vs. Offline Fundraising (20)

Online Organizing 101
Online Organizing 101Online Organizing 101
Online Organizing 101
 
Fundraising future
Fundraising futureFundraising future
Fundraising future
 
Social Media for Fundraising Professionals
Social Media for Fundraising ProfessionalsSocial Media for Fundraising Professionals
Social Media for Fundraising Professionals
 
Nonprofit Social Network Fundraising
Nonprofit Social Network FundraisingNonprofit Social Network Fundraising
Nonprofit Social Network Fundraising
 
Afp 2010
Afp 2010Afp 2010
Afp 2010
 
DANA week 2 branding & voice copy
DANA week 2 branding & voice copyDANA week 2 branding & voice copy
DANA week 2 branding & voice copy
 
Online Organizing
Online OrganizingOnline Organizing
Online Organizing
 
Cla latest tools in fundraising technology 03102011 extended
Cla   latest tools in fundraising technology 03102011 extendedCla   latest tools in fundraising technology 03102011 extended
Cla latest tools in fundraising technology 03102011 extended
 
You've Built A Website, Now Lets Build A Relationship
You've Built A Website, Now Lets Build A RelationshipYou've Built A Website, Now Lets Build A Relationship
You've Built A Website, Now Lets Build A Relationship
 
EO Toronto: Social media - fad or fantastic
EO Toronto: Social media - fad or fantasticEO Toronto: Social media - fad or fantastic
EO Toronto: Social media - fad or fantastic
 
Six Simple Strategies for Nonprofit Success Allegra Marketing Print Mail Coro...
Six Simple Strategies for Nonprofit Success Allegra Marketing Print Mail Coro...Six Simple Strategies for Nonprofit Success Allegra Marketing Print Mail Coro...
Six Simple Strategies for Nonprofit Success Allegra Marketing Print Mail Coro...
 
Florida Social Media Conference Nsc
Florida Social Media Conference NscFlorida Social Media Conference Nsc
Florida Social Media Conference Nsc
 
NSFA webinar - technology and social media 12.14.10
NSFA webinar - technology and social media 12.14.10NSFA webinar - technology and social media 12.14.10
NSFA webinar - technology and social media 12.14.10
 
Pam Dechert Updated Webinar
Pam Dechert Updated WebinarPam Dechert Updated Webinar
Pam Dechert Updated Webinar
 
How Your Nonprofit Can Win Online With Network for Good
How Your Nonprofit Can Win Online With Network for GoodHow Your Nonprofit Can Win Online With Network for Good
How Your Nonprofit Can Win Online With Network for Good
 
DANA week 2 branding & voice copy
DANA week 2 branding & voice copyDANA week 2 branding & voice copy
DANA week 2 branding & voice copy
 
Artez pacific online fundraising strategies, best practices & case studies
Artez pacific online fundraising   strategies, best practices & case studiesArtez pacific online fundraising   strategies, best practices & case studies
Artez pacific online fundraising strategies, best practices & case studies
 
Virtuous webinar: 4 insight-driven engagement strategies
Virtuous webinar: 4 insight-driven engagement strategiesVirtuous webinar: 4 insight-driven engagement strategies
Virtuous webinar: 4 insight-driven engagement strategies
 
Philanthrogeek gmn 14.2
Philanthrogeek gmn 14.2Philanthrogeek gmn 14.2
Philanthrogeek gmn 14.2
 
Five trends that will redefine nonprofit communications
Five trends that will redefine nonprofit communicationsFive trends that will redefine nonprofit communications
Five trends that will redefine nonprofit communications
 

Recently uploaded

how to sell pi coins effectively (from 50 - 100k pi)
how to sell pi coins effectively (from 50 - 100k  pi)how to sell pi coins effectively (from 50 - 100k  pi)
how to sell pi coins effectively (from 50 - 100k pi)
DOT TECH
 
how to sell pi coins in all Africa Countries.
how to sell pi coins in all Africa Countries.how to sell pi coins in all Africa Countries.
how to sell pi coins in all Africa Countries.
DOT TECH
 
How to get verified on Coinbase Account?_.docx
How to get verified on Coinbase Account?_.docxHow to get verified on Coinbase Account?_.docx
How to get verified on Coinbase Account?_.docx
Buy bitget
 
The new type of smart, sustainable entrepreneurship and the next day | Europe...
The new type of smart, sustainable entrepreneurship and the next day | Europe...The new type of smart, sustainable entrepreneurship and the next day | Europe...
The new type of smart, sustainable entrepreneurship and the next day | Europe...
Antonis Zairis
 
what is the future of Pi Network currency.
what is the future of Pi Network currency.what is the future of Pi Network currency.
what is the future of Pi Network currency.
DOT TECH
 
655264371-checkpoint-science-past-papers-april-2023.pdf
655264371-checkpoint-science-past-papers-april-2023.pdf655264371-checkpoint-science-past-papers-april-2023.pdf
655264371-checkpoint-science-past-papers-april-2023.pdf
morearsh02
 
Introduction to Value Added Tax System.ppt
Introduction to Value Added Tax System.pptIntroduction to Value Added Tax System.ppt
Introduction to Value Added Tax System.ppt
VishnuVenugopal84
 
how to sell pi coins on Bitmart crypto exchange
how to sell pi coins on Bitmart crypto exchangehow to sell pi coins on Bitmart crypto exchange
how to sell pi coins on Bitmart crypto exchange
DOT TECH
 
一比一原版BCU毕业证伯明翰城市大学毕业证成绩单如何办理
一比一原版BCU毕业证伯明翰城市大学毕业证成绩单如何办理一比一原版BCU毕业证伯明翰城市大学毕业证成绩单如何办理
一比一原版BCU毕业证伯明翰城市大学毕业证成绩单如何办理
ydubwyt
 
PF-Wagner's Theory of Public Expenditure.pptx
PF-Wagner's Theory of Public Expenditure.pptxPF-Wagner's Theory of Public Expenditure.pptx
PF-Wagner's Theory of Public Expenditure.pptx
GunjanSharma28848
 
The secret way to sell pi coins effortlessly.
The secret way to sell pi coins effortlessly.The secret way to sell pi coins effortlessly.
The secret way to sell pi coins effortlessly.
DOT TECH
 
USDA Loans in California: A Comprehensive Overview.pptx
USDA Loans in California: A Comprehensive Overview.pptxUSDA Loans in California: A Comprehensive Overview.pptx
USDA Loans in California: A Comprehensive Overview.pptx
marketing367770
 
how to sell pi coins at high rate quickly.
how to sell pi coins at high rate quickly.how to sell pi coins at high rate quickly.
how to sell pi coins at high rate quickly.
DOT TECH
 
innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...
innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...
innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...
Falcon Invoice Discounting
 
Commercial Bank Economic Capsule - May 2024
Commercial Bank Economic Capsule - May 2024Commercial Bank Economic Capsule - May 2024
Commercial Bank Economic Capsule - May 2024
Commercial Bank of Ceylon PLC
 
APP I Lecture Notes to students 0f 4the year
APP I  Lecture Notes  to students 0f 4the yearAPP I  Lecture Notes  to students 0f 4the year
APP I Lecture Notes to students 0f 4the year
telilaalilemlem
 
Intro_Economics_ GPresentation Week 4.pptx
Intro_Economics_ GPresentation Week 4.pptxIntro_Economics_ GPresentation Week 4.pptx
Intro_Economics_ GPresentation Week 4.pptx
shetivia
 
Isios-2024-Professional-Independent-Trustee-Survey.pdf
Isios-2024-Professional-Independent-Trustee-Survey.pdfIsios-2024-Professional-Independent-Trustee-Survey.pdf
Isios-2024-Professional-Independent-Trustee-Survey.pdf
Henry Tapper
 
what is the best method to sell pi coins in 2024
what is the best method to sell pi coins in 2024what is the best method to sell pi coins in 2024
what is the best method to sell pi coins in 2024
DOT TECH
 
what is a pi whale and how to access one.
what is a pi whale and how to access one.what is a pi whale and how to access one.
what is a pi whale and how to access one.
DOT TECH
 

Recently uploaded (20)

how to sell pi coins effectively (from 50 - 100k pi)
how to sell pi coins effectively (from 50 - 100k  pi)how to sell pi coins effectively (from 50 - 100k  pi)
how to sell pi coins effectively (from 50 - 100k pi)
 
how to sell pi coins in all Africa Countries.
how to sell pi coins in all Africa Countries.how to sell pi coins in all Africa Countries.
how to sell pi coins in all Africa Countries.
 
How to get verified on Coinbase Account?_.docx
How to get verified on Coinbase Account?_.docxHow to get verified on Coinbase Account?_.docx
How to get verified on Coinbase Account?_.docx
 
The new type of smart, sustainable entrepreneurship and the next day | Europe...
The new type of smart, sustainable entrepreneurship and the next day | Europe...The new type of smart, sustainable entrepreneurship and the next day | Europe...
The new type of smart, sustainable entrepreneurship and the next day | Europe...
 
what is the future of Pi Network currency.
what is the future of Pi Network currency.what is the future of Pi Network currency.
what is the future of Pi Network currency.
 
655264371-checkpoint-science-past-papers-april-2023.pdf
655264371-checkpoint-science-past-papers-april-2023.pdf655264371-checkpoint-science-past-papers-april-2023.pdf
655264371-checkpoint-science-past-papers-april-2023.pdf
 
Introduction to Value Added Tax System.ppt
Introduction to Value Added Tax System.pptIntroduction to Value Added Tax System.ppt
Introduction to Value Added Tax System.ppt
 
how to sell pi coins on Bitmart crypto exchange
how to sell pi coins on Bitmart crypto exchangehow to sell pi coins on Bitmart crypto exchange
how to sell pi coins on Bitmart crypto exchange
 
一比一原版BCU毕业证伯明翰城市大学毕业证成绩单如何办理
一比一原版BCU毕业证伯明翰城市大学毕业证成绩单如何办理一比一原版BCU毕业证伯明翰城市大学毕业证成绩单如何办理
一比一原版BCU毕业证伯明翰城市大学毕业证成绩单如何办理
 
PF-Wagner's Theory of Public Expenditure.pptx
PF-Wagner's Theory of Public Expenditure.pptxPF-Wagner's Theory of Public Expenditure.pptx
PF-Wagner's Theory of Public Expenditure.pptx
 
The secret way to sell pi coins effortlessly.
The secret way to sell pi coins effortlessly.The secret way to sell pi coins effortlessly.
The secret way to sell pi coins effortlessly.
 
USDA Loans in California: A Comprehensive Overview.pptx
USDA Loans in California: A Comprehensive Overview.pptxUSDA Loans in California: A Comprehensive Overview.pptx
USDA Loans in California: A Comprehensive Overview.pptx
 
how to sell pi coins at high rate quickly.
how to sell pi coins at high rate quickly.how to sell pi coins at high rate quickly.
how to sell pi coins at high rate quickly.
 
innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...
innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...
innovative-invoice-discounting-platforms-in-india-empowering-retail-investors...
 
Commercial Bank Economic Capsule - May 2024
Commercial Bank Economic Capsule - May 2024Commercial Bank Economic Capsule - May 2024
Commercial Bank Economic Capsule - May 2024
 
APP I Lecture Notes to students 0f 4the year
APP I  Lecture Notes  to students 0f 4the yearAPP I  Lecture Notes  to students 0f 4the year
APP I Lecture Notes to students 0f 4the year
 
Intro_Economics_ GPresentation Week 4.pptx
Intro_Economics_ GPresentation Week 4.pptxIntro_Economics_ GPresentation Week 4.pptx
Intro_Economics_ GPresentation Week 4.pptx
 
Isios-2024-Professional-Independent-Trustee-Survey.pdf
Isios-2024-Professional-Independent-Trustee-Survey.pdfIsios-2024-Professional-Independent-Trustee-Survey.pdf
Isios-2024-Professional-Independent-Trustee-Survey.pdf
 
what is the best method to sell pi coins in 2024
what is the best method to sell pi coins in 2024what is the best method to sell pi coins in 2024
what is the best method to sell pi coins in 2024
 
what is a pi whale and how to access one.
what is a pi whale and how to access one.what is a pi whale and how to access one.
what is a pi whale and how to access one.
 

Online vs. Offline Fundraising

  • 1. How Internet Fundraising Differs from Traditional Fundraising Justin Hart, Vice President Communications, Lighted Candle Society founder, MyManMitt.com
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11. Understand what the Internet does well Accelerates Information Enhances Communication Fosters Collaboration Instant Notification Streamlines Transactions Drives Automation Improves Presentation Enhances Efficiency “ Always On” Personalization Anonymity Localization
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 31.
  • 32. The Internet Genration Source: Peter Dietz
  • 33. The Funnel Source: Landing Page Optimization – Tim Ash
  • 34. The User Pyramid “ The Base” – This group demands the most attention and respect. “ Ground Troops” – the people we call on to sacrifice and work. “ The Field” – focus here on conversion to higher levels. “ Virtual Targets” – Mass audience. Focus: conversation rate. “ The Numbers Game” – Get them from wherever we can.
  • 35.
  • 36.