This presentation for Tom Malone's Strategic Organizational Design class at MIT Sloan looks at some examples of the types of collective intelligence being implemented on the web.
Data may be the fuel that drives the machine of programmatic advertising, but one octane does not seem to power all engines. Consolidation, walled gardens, black boxes of unclear processes, and incompatibilities across partners are adding complexity and cost to every stage of data-driven advertising. This is leading some major brands to wonder aloud if all of this tech and hyper-targeting really is worthwhile. How are agencies and clients learning to streamline the process?
This talk covers how to create value with social media through cost reduction, revenue enhancement, and innovation. It also says why social media is here to stay due to the phenomenon of the the "three clouds" -- connectivity, resources & social.
Don’t Get Crossed Up With Cross-Device TrackingMediaPost
Cross-device tracking and other data matching techniques are becoming common place in the ad tech industry. Now self-regulatory organizations and regulators are catching up. Therefore, every participant in this ecosystem should ensure they are following best practices as a customer or provider of such solutions.
In issue 08, we examine the crucial nature and value of social data and why it has become essential for brands to perform all functions of branding, marketing and selling to their customers.
Millennials are feeling the pressure that comes from a mediocre credit history. Over the last four years, millennials account for 21% of all new personal loan dollars with a 40% increase in balances since 2011.
Millennials are feeling the pressure that comes from a mediocre credit history. Over the last four years, millennials account for 21% of all new personal loan dollars with a 40% increase in balances since 2011.
Data may be the fuel that drives the machine of programmatic advertising, but one octane does not seem to power all engines. Consolidation, walled gardens, black boxes of unclear processes, and incompatibilities across partners are adding complexity and cost to every stage of data-driven advertising. This is leading some major brands to wonder aloud if all of this tech and hyper-targeting really is worthwhile. How are agencies and clients learning to streamline the process?
This talk covers how to create value with social media through cost reduction, revenue enhancement, and innovation. It also says why social media is here to stay due to the phenomenon of the the "three clouds" -- connectivity, resources & social.
Don’t Get Crossed Up With Cross-Device TrackingMediaPost
Cross-device tracking and other data matching techniques are becoming common place in the ad tech industry. Now self-regulatory organizations and regulators are catching up. Therefore, every participant in this ecosystem should ensure they are following best practices as a customer or provider of such solutions.
In issue 08, we examine the crucial nature and value of social data and why it has become essential for brands to perform all functions of branding, marketing and selling to their customers.
Millennials are feeling the pressure that comes from a mediocre credit history. Over the last four years, millennials account for 21% of all new personal loan dollars with a 40% increase in balances since 2011.
Millennials are feeling the pressure that comes from a mediocre credit history. Over the last four years, millennials account for 21% of all new personal loan dollars with a 40% increase in balances since 2011.
The DASHBOARD Act would impose several data-disclosure requirements on large companies that monetize online user data. The Act assumes a market failure of information asymmetry, where consumers undervalue their personal data. However, the evidence for this claim is indeterminate, and a lack of clarity on data property rights and liability could make corresponding rules difficult to enforce.
Keynote Slides: Creating the Future of NewsRoss Dawson
Slides for Ross Dawson's opening keynote at INMA World Congress 2015 in New York. Note that the slides are not designed to be viewed without attending the keynote, and there are numerous videos in the presentation not visible in these slides. For more see www.rossdawson.com
The collaborative economy: emerging trends, technical enablers and business m...OpenKnowledge srl
Getting to a crisp understanding of the Collaborative Economy current status is challenging because the concept describes the interplay of a number of other large trends and movements, including (but not limited to) the Sharing Economy, Sustainable Development, Digital Transformation, the Maker Movement, Internet of Things, Future of Making Things and more. Key findings from a recent international research will help brands and marketers to better envision opportunities and challenges of emerging collaborative economy
The DASHBOARD Act would impose several data-disclosure requirements on large companies that monetize online user data. The Act assumes a market failure of information asymmetry, where consumers undervalue their personal data. However, the evidence for this claim is indeterminate, and a lack of clarity on data property rights and liability could make corresponding rules difficult to enforce.
Keynote Slides: Creating the Future of NewsRoss Dawson
Slides for Ross Dawson's opening keynote at INMA World Congress 2015 in New York. Note that the slides are not designed to be viewed without attending the keynote, and there are numerous videos in the presentation not visible in these slides. For more see www.rossdawson.com
The collaborative economy: emerging trends, technical enablers and business m...OpenKnowledge srl
Getting to a crisp understanding of the Collaborative Economy current status is challenging because the concept describes the interplay of a number of other large trends and movements, including (but not limited to) the Sharing Economy, Sustainable Development, Digital Transformation, the Maker Movement, Internet of Things, Future of Making Things and more. Key findings from a recent international research will help brands and marketers to better envision opportunities and challenges of emerging collaborative economy
Il Repair Café@Napoli è un’officina condivisa dedicata alla riparazione degli oggetti, all’interno della quale si darà nuova vita alle cose, promuovendo la cultura dell’economia circolare e del recupero fai-da-te anche come occasione di aggregazione basata su una modalità innovativa di scambio delle conoscenze e delle pratiche.
You walk into a restaurant and your phone buzzes–a personalized “hello” triggered by beacon technology. You notice a digital menu on a tablet kiosk and see your favorite meals pop up for quick ordering. Suddenly, you hear one of your favorite songs play through the loud speakers, while a range of interactive entertainment crosses the TV screens prompting you to engage.
This presentation looks at how connected in-store technology is enabling a new era of personalized guest experiences, on-premise marketing channels and powerful innovation opportunities at each of your locations.
Presentación sobre ambientes virtuales de aprendizaje
https://prezi.com/-h4ipg8rcu16/ambientes-virtuales-de-aprendizaje/?utm_campaign=share&utm_medium=copy
Making the case for the Information Valet Service -- a PowerPoint slide show developed by Bill Densmore for presentations in September, 2008. For more information contact Densmore at 573-882-9812 or densmorew@rjionline.org
The Information Valet Project at the Donald W. Reynolds Journalism institute is organizing an information-industry collaboration to build, own and operate a shared-user network layered upon the basic Internet. The IVP network will: (1) Allow end users to own, protect -- and optionally benefit by sharing -- their demographic and usage data with the help of their competitively chosen "information valet" (2) Update the role, effectiveness and compesnation for online advertising and marketing services (3) Allow online users to easily share, sell and buy content through multiple websites with one ID, password, account and bill.
Presented by Steve Matthews (Stem Legal Web Enterprises) and Susan Van Dyke (Van Dyke Marketing & Communications) at the Pacific Legal Technology Conference, October 2, 2009, in Vancouver, BC, Canada.
Social Technology
by Marti A. Hearst
We are in the midst of extraordinary
change in how people interact with one
another and with information. A
combination of advances in technology
and change in people's expectations is
altering the way products are sold,
scientific problems are solved, software
is written, elections are conducted, and
government is run.
People are social animals, and as Shirky
notes, we now have tools that are
flexible enough to match our in-built
social capabilities. Things can get
done that weren't possible before
because the right expertise, the missing
information, or a large enough group of
people can now be gathered together at
low cost.
These developments open a number of
interesting questions for NSF and CISE.
What are the key research problems? How
should these developments change how
research is conducted? How can the
intersection of social science and
technology research be aided or
improved? And how should this effect
how NSF researchers get involved with
relevant government efforts, including
transparent government, emergency
response, and citizen science?
In this talk I attempt to summarize
and put some structure around some of
these developments.
Brands will need to create content that engages and “reaches” consumers across channels, provide valuable services over mere advertising and master an increasingly complicated and expansive content distribution model. And, of course, they will need to rethink the way they create relationships (or conversations) with
consumers before it’s too late.
The Web has always been about people, but in a Web 2.0 world, this is taking on new meaning. Giving your users more control and influence over your site unveils a whole new set of opportunities — and a whole new set of challenges. How are user ratings and reviews, tagging, editorial control, user-generated content, and social networking changing the way you should be thinking about your site? How are sites dealing with negative user contributions? What does all of this mean for how you design and build your site? Come take an entertaining tour through the social wonderland of Web 2.0 and learn what it means for you. Presentation by Steve Mulder.
White Paper: Achieving A Single Customer View: The Holy Grail for MarketersGigya
This guide provides actionable strategies for how your business can achieve a single customer view to better understand your audience and build meaningful, identity-driven customer relationships.
Although relatively new on the scene, social media has become a powerful force –
growing fast in scope, audience and influence. There are the classic social networking
sites, such as Facebook, Twitter, MySpace and Bebo. There are product/service
review sites, such as Yahoo! Travel, HotelShark.com, CNET.com and others. There
are media sharing sites, such as YouTube, Flickr and Picasa. And sites that publish
consumer-generated content, such as HotelChatter, Review Centre, Los Angeles
Times online (latimes.com), The New York Times online (nytimes.com) and
many others. Learn more at: www.nafcu.org/sas
This is a presentation developed by Julia Loughran, ThoughtLink, Inc. for the Washington DC Chapter of the Society for Technical Communication (STC). It was presented on Thursday, March 26, 2009 in Silver Spring, MD.
Stanford GSB Portland Alumni - Leveraging Social Media for Customer EngagementMatterport
Technologies to increase online customer engagement: OpenID, OAuth, Portable Contacts, Activity Streams, OpenSocial, LiveID, etc. Learn how to maximize SEO, brand projection, and referral traffic.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
12. Selected Quotations Customization Community Collective Intelligence “ What better form of collective intelligence is there than a market.” - CISR Research Scientist “ In my communities research I have found that there are several types of communities cropping up online, customer service, product innovation, market research, and communities for commerce.” - hstrout, We Are Smarter “ It is also a very natural and healthy dynamic for a community to have many more 'readers' than people participating in the conversation or in the creation of media. You will find that this is the case in most communities online.” - Yaronb, We Are Smarter “ Widgets that have office functionality—and their inclusion on Intranet dashboards—is probably where Google, Microsoft and the smaller players like Pageflakes and Netvibes are heading.” - Richard MacManus, Tales from the Web 2.0 Frontier