This document discusses content writing and provides guidance on how to write good content. It defines content writing as writing that appears on websites to sell or promote products. Good content is well-written according to the client's brief, uses proper grammar, sticks to the topic, and focuses on informing and educating the audience. It also lists qualities of good content writers, such as having good subject knowledge, writing skills, creativity, and the ability to engage readers. Finally, it provides steps for writing good content, such as identifying goals, writing with the reader in mind, using relevant information, and ensuring the content is clear, direct and promotes the product or topic.

1. INTRODUCTION
Content writing is a formof online writing which is closely linked to
web marketing campaigns.This means creating the writing which appears on
websites that are designed to sellor promot a specific product.Content writers
work according to the brief provided by a client.This brief will defined their
task.Thejob of a content writer is to turn this brief into a finished product.
Writing is a skilyou can cherish for ever ;good writing skills command
respect.Weare living in an information era.Content is requierd in every
industry.Imaginethe content that surround you in daily life right from books
,newspapers, megazines,web portails.Contentis an absoluteneed ,there by
writers too.
Content is ‘’something that is to be expressed through some meadium , as
speesh ,writing or any of various arts’’.Mostof thecontent startwith written
words.
Content means information and experience that may be valuable for an
audience in specific field.The purposeof conten writing is to inform
,educate and to interact.The content for using in computers or internet is
known as e-content.Itcan be defined as a collection of information on any
topic systematised according to the choice of the web users.Thee-content
contins reievent key words and phrases that are mostlikely entered by a
users in web searches.
FEATURES OF GOOD CONTENT
*A good content is prepared in appropriateformate.
*Itfollos rules of grammer.
*It uses suitable words and phrases.
*Ithas good cohesion.
*Itis originan and fresh.

2. *Itimpresses the reader.
*Itgives the reader accurate information.
*Itsticks on the topic and does not deviate fromit.
*Attractive use of ianguage.
*Writing isb brief and presies.
*It focuses on topic.
*Suitable style of writing.
IMPORTANCE OF CONTENT WRITING
*It attracts visitors to continue brousing on currentweb.
*Iteduate the users across theglobe.
*Itfacilitate accessibility to equality materials.
*Ithelps individuals makeprofit of the global expertise.
*Itprovides attractive renumeration to the content writters.
*Itprovides good earning.
*Its competative nature inspires the the writer to update continusily.
*Itfacilitates productiveutilisation of time.
*Ithelps the visitors get information they want quickly.
*Itpovides information on many topic.
QUALITIES OF GOOD CONTENT WRITER
*Good knowledgeof subjectarea.
*Command over english.

3. *Rich vocabulary.
*Ability to write in different style.
*Ability to expressideas and thoughts ciearly.
*Good concentration.
*Ability to create interest in the readers.
*Creativity.
*Ability to produceoriginal and fresh works.
*Open mindedness.
*Sense of responsibility.
*Submission of the content to the client in righttime.
*Sufficient experience in the field.
*Professionaleducation in content writing.
STEPS FOR GOOD CONTENT WRITING
*Identify the goal of the content : whatever goal you’decided on ,have it in mind
befire you start to writing.
*Decide on a hook :every piece of content you write should have a hook.Keeping
the hook in mind will help you frame your article and organizeit in your
head.
*Think like your reader : before you put fingers to keyboard ,getin the mind set of
your audience, becauseyour content is for them.
*Only include what’s relavent: when you startwriting , keep the goal in mind so
that you only include infirmation that supportyour goal.
*Use shortsentence : shortscentence are easier for writers to get out. They’re
also easier for readers to take in.

4. *Use clear ,direct titles : one of the best things you can do to improveyour writing
is learn to write killer titles.
*Befire writing you should read your content aloud.
CONCLUSION
Content writing is distinct fromjournalismor conventional copywriting. Higquality
content will ensure that keywords appeared in the right density.The text
will also be fluently written ,ciear and able to promote the product being
described.The quality of the content produced also needs to be high. The
skill required for content writing are varied. They enclude the ability to
write fluently and persuasively on a range of subjects while integrating
keywords without losing redability.
REFERENCE
*https:en.m.wikipedia.org
*www.wikihow.com
*www.quicksprout.com
*www.contentwriting.com

5. ONLINE ASSIGNMENT
CONTENT WRITING
Submitted by
Sivapriya.G.S
Reg no.16514376022
Option :English