* For training purposes only.
One Serendra is the Ayala Land Premier development
             situated within the Serendra garden residential
          condominium project in Bonifacio Global City (BGC).




* For training purposes only.
Serendra is a unique residential unit development that
            devotes 65% or 7.5 hectares of its entire 12 hectare
             area to greenery and open spaces. It has a unique
          architecture blending European low to mid-rise housing
            design with Filipino “bahay na bato” aesthetics for a
                    unique suburban lifestyle in the city.




* For training purposes only.
PROJECT OWNERSHIP:
  STRUCTURE & CONTRIBUTION

                            SERENDRA                     The Joint Development
                                                            Agreement:
                                                         • BCDA contributed the land
                                                         • Serendra, Inc. contributed
                                                            the resources and expertise
                                                            to develop and market the
             BCDA                      SERENDRA, INC.       project
                                                         • Planning, construction and
                                                            development of the 12-
                                                            hectare property for
                                                            predominantly residential use


                                ALP/Alveo        Other Partners




* For training purposes only.
AGENDA


                                Gracious Suburban
                                 Living in the City


                                The West Tower at One
                                 Serendra




* For training purposes only.
AGENDA


                                Gracious Suburban
                                 Living in the City


                                The West Tower at One
                                 Serendra




* For training purposes only.
GRACIOUS SUBURBAN LIVING WITHIN THE
   CITY

          • Unparalleled convenience


          • Immediate Escape




* For training purposes only.
UNPARALLELED CONVENIENCE


          • Centrally located at Bonifacio High Street
            which provides a multitude of retail,
            dining and entertainment experiences


          • Within reach of life’s luxuries and
            necessities



* For training purposes only.
CITY WITHIN REACH



     •SHOPPING
     •HOSPITAL
     •RESTAURANTS
     •SCHOOLS
     •SUPERMARKETS
     •COUNTRYCLUBS
     •CHURCHES
     •OFFICES




* For training purposes only.
IMMEDIATE ESCAPE

   • Living among greens

   • Engaging passions

   • Thriving community

   • Enhanced living experience



* For training purposes only.
IMMEDIATE ESCAPE
   • Living among greens
         • A unique garden environment that
           provides the spirit an overwhelming
           sense of calm

         • Differently themed gardens within
          the development


* For training purposes only.
AN IMMEDIATE ESCAPE



       EAST
      TOWER
                                MAHOGANY

                                                    BAMBOO



                                                             PALM




                                            NARRA




                                  JASMINE

    WEST TOWER




* For training purposes only.
LIVING AMONG GREENS


                                WALKPATHS




* For training purposes only.
LIVING AMONG GREENS




* For training purposes only.
LIVING AMONG GREENS




                                KOI POND AND GAZEBO
* For training purposes only.
LIVING AMONG GREENS




* For training purposes only.
LIVING AMONG GREENS




* For training purposes only.
IMMEDIATE ESCAPE
   • Living among greens


   • Engaging passions


   • Thriving community


   • Enhanced living experience


* For training purposes only.
IMMEDIATE ESCAPE
   • Amenities for residents to engage their
     passions

         Half a hectare of area dedicated to Fitness and
          Wellness amenities


         Various venues for meeting and banqueting functions


         Themed play areas for children of different ages


* For training purposes only.
HALF A HECTARE OF FITNESS AND WELLNESS AMENITIES




* For training purposes only.
HALF A HECTARE OF FITNESS AND WELLNESS ACTIVITIES




* For training purposes only.
HALF A HECTARE OF FITNESS AND WELLNESS AMENITIES




                                    JASMINE SWIMMING POOL



* For training purposes only.
HALF A HECTARE OF FITNESS AND WELLNESS AMENITIES




                                    JASMINE SWIMMING POOL


* For training purposes only.
HALF A HECTARE OF FITNESS AND WELLNESS AMENITIES




                                   PUTTING GREEN


* For training purposes only.
VENUES FOR MEETING AND BANQUETING FUNCTIONS




* For training purposes only.
                                PALM SOCIAL HALL AND VERANDA
VENUES FOR MEETING AND BANQUETING FUNCTIONS




* For training purposes only.      JASMINE SKY DECK
VENUES FOR MEETING AND BANQUETING FUNCTIONS


                                           Views from the Sky
                                                  Deck




* For training purposes only.
VENUES FOR MEETING AND BANQUETING FUNCTIONS




* For training purposes only.
THEMED PLAY AREA FOR CHILDREN OF DIFFERENT AGES




* For training purposes only.
THEMED PLAY AREA FOR CHILDREN OF DIFFERENT AGES




* For training purposes only.
IMMEDIATE ESCAPE
   • Living among greens


   • Amenities for residents to engage their
     passions


   • Thriving community


   • Enhanced living experience

* For training purposes only.
IMMEDIATE ESCAPE
    Thriving community
          Social interaction activities have been organized by
           residents
          A resident-controlled Serendra Condominium
           Corporation gives residents a more active involvement
           in the management and maintenance of the One
           Serendra common areas




* For training purposes only.
IMMEDIATE ESCAPE
   • Living among greens


   • Amenities for residents to engage their
     passions


   • Thriving community


   • Enhanced living experience

* For training purposes only.
IMMEDIATE ESCAPE
   Enhanced living experience
         Reputable Building Management
         Full Concierge Services
         Dedicated Administration Offices and Mailroom per
          phase
         24 Hour Building Security
         24 Hour Doorman
         Personal Storage Spaces for individual purchase/lease
         Exclusive laundromat services for use of residents



* For training purposes only.
GRACIOUS SUBURBAN LIVING WITHIN THE
   CITY

          • Unparalleled convenience


          • Immediate Escape




* For training purposes only.
AGENDA




                                Gracious Suburban
                                 Living in the City


                                The West Tower at One
                                 Serendra




* For training purposes only.
* For training purposes only.
WHAT IS THE WEST TOWER AT ONE SERENDRA?

                                The West Tower at One
                                 Serendra is the second
                                 tower at the One Serendra
                                 development.


                                Located at the corner of 11th
                                 Avenue and 32nd Street and
                                 fronting the Jasmine Section
                                 (E) of One Serendra


                                This will be the last
                                 installment of the major
                                 phases that will complete
                                 One Serendra

* For training purposes only.
ABUNDANCE OF NATURAL LIGHT, VENTILATION AND AIRINESS




                    9 feet high (2.75 meters)




* For training purposes only.
ABUNDANCE OF NATURAL LIGHT, VENTILATION AND AIRINESS




* For training purposes only.
ABUNDANCE OF NATURAL LIGHT, VENTILATION AND AIRINESS




* For training purposes only.   Open kitchen layouts in selected units
ABUNDANCE OF NATURAL LIGHT, VENTILATION AND AIRINESS




                                Selected Master toilet and bath with natural light



* For training purposes only.
THOUGHTFUL UNIT LAYOUT, SPACIOUSNESS AND FREEDOM OF
   MOVEMENT




                                          Gourmet and utility kitchens in selected 3BR units




                                Spacious Master toilet and bath
                                Double vanity sink in all 3BR units


* For training purposes only.
PREMIUM FINISHES AND FIXTURES




         Engineered Oak Flooring     Homogenous Tiles                   Granite Countertop




                Stone Flooring           Kohler ® and Grohe ® toilet and bath fixtures
** Finishes may vary per unit type
* For training purposes only.
STANDARD FINISHES FOR WEST TOWER UNITS


                                • Closets for bedrooms and walk-in closet in master
                                  bedroom

                                • Kitchen system inclusive of rangehood, sink, and
                                  cabinets

                                • Provision for 2 telephone lines, Intercom system, CATV
                                  system

                                • Provision for storage-type water heating system*

                                • Provision for Washer/Dryer at 2BR/3BR units*

                                • Provision for in-sink erator at all units*




* For training purposes only.
STANDARD FINISHES FOR WEST TOWER UNITS


                                   • Incorporated refrigerant piping and cladding for all split-
                                     type air conditioning units*

                                   • Utility area with washer/spin dryer drainage stub-outs
                                     and maid’s quarter with toilet & bath for two-bedroom
                                     and three-bedroom units*

                                   • Individual metering for water, electricity and gas (for
                                     more information on utilities, please refer to FAQ
                                     section)

                                   • Garbage chute on each floor

                                * Water heater, washer, dryer, in-sink erator and
                                  airconditioning units will be provided by the buyer




* For training purposes only.
WEST TOWER CONTINUES THE SUCCESS OF EAST TOWER

                                       EAST TOWER                    WEST TOWER

   # of Floors                              41                           50
   # of Units                              283                          372
   Launch Date                         March 2008                     July 2010
   Turnover Date                  Beginning June 2012          Beginning July 2015
   Unit Program                 Unit     Unit      Area       Unit      Unit       Area
                                Mix      Total    Range       Mix       Total     Range
   1 BR                         42%      120      66 to 73    41%       151       65 to 72

   2BR                          50%      139     103 to 162   48%       179       103 to
                                                                                   190
   3BR                          8%        24     166 to 286   11%        42       209 to
                                                                                   377
   Total                        100%     283                  100%      372


* For training purposes only.
MAGNIFICENT VIEWS FROM THE TOWERS




** Picture taken from the roof deck of the East Tower   South View
* For training purposes only.
MAGNIFICENT VIEWS FROM THE TOWERS




                                                        East View




** Picture taken from the roof deck of the East Tower
* For training purposes only.
MAGNIFICENT VIEWS FROM THE TOWERS




** Picture taken from the roof deck of the East Tower   West View
* For training purposes only.
MAGNIFICENT VIEWS FROM THE TOWERS




                                                        North View




** Picture taken from the roof deck of the East Tower
* For training purposes only.
WEST TOWER INDICATIVE PRICES

         WEST TOWER

                                  1BR            Php 9M to
         Unit area range– 66-86 sqm              Php 12M

         *1 appurtenant parking slot
                                1BR Loft         Php 13M to
         Ave. Area (w/o balcony) – 96-113 sqm.    Php 14M
         *1 appurtenant parking slot

                                  2BR             P15M to
         Unit area range- 130-134 sqm             Php 22M

         *1 appurtenant parking slot



* For training purposes only.
WEST TOWER INDICATIVE PRICES

         WEST TOWER

                                2BR Suite               Php 24 M to
         Unit area range– 151-206 sqm                    Php 28M

         *2 appurtenant parking slots (may be tandem)
                                  3BR                   Php 32M to
         Unit area range – 262-479 sqm                   Php 73M
         *3 appurtenant parking slots




* For training purposes only.
WEST TOWER PAYMENT SCHEMES FOR JUNE 2012


           95 – 5(30days)

           95 – 5(60days)

           20 – 80 bank scheme

           20 – 80 catch up

           20 – 20 – 60 catch up at 9% int.
* For training purposes only.
AGENDA

                                Gracious Suburban
                                 Living in the City


                                The West Tower at One
                                 Serendra


                                The Garden Bridge
                                 Units


                                Sales Mechanics

* For training purposes only.

One Serendra June 2012

  • 1.
    * For trainingpurposes only.
  • 2.
    One Serendra isthe Ayala Land Premier development situated within the Serendra garden residential condominium project in Bonifacio Global City (BGC). * For training purposes only.
  • 3.
    Serendra is aunique residential unit development that devotes 65% or 7.5 hectares of its entire 12 hectare area to greenery and open spaces. It has a unique architecture blending European low to mid-rise housing design with Filipino “bahay na bato” aesthetics for a unique suburban lifestyle in the city. * For training purposes only.
  • 4.
    PROJECT OWNERSHIP: STRUCTURE & CONTRIBUTION SERENDRA The Joint Development Agreement: • BCDA contributed the land • Serendra, Inc. contributed the resources and expertise to develop and market the BCDA SERENDRA, INC. project • Planning, construction and development of the 12- hectare property for predominantly residential use ALP/Alveo Other Partners * For training purposes only.
  • 5.
    AGENDA Gracious Suburban Living in the City The West Tower at One Serendra * For training purposes only.
  • 6.
    AGENDA Gracious Suburban Living in the City The West Tower at One Serendra * For training purposes only.
  • 7.
    GRACIOUS SUBURBAN LIVINGWITHIN THE CITY • Unparalleled convenience • Immediate Escape * For training purposes only.
  • 8.
    UNPARALLELED CONVENIENCE • Centrally located at Bonifacio High Street which provides a multitude of retail, dining and entertainment experiences • Within reach of life’s luxuries and necessities * For training purposes only.
  • 9.
    CITY WITHIN REACH •SHOPPING •HOSPITAL •RESTAURANTS •SCHOOLS •SUPERMARKETS •COUNTRYCLUBS •CHURCHES •OFFICES * For training purposes only.
  • 10.
    IMMEDIATE ESCAPE • Living among greens • Engaging passions • Thriving community • Enhanced living experience * For training purposes only.
  • 11.
    IMMEDIATE ESCAPE • Living among greens • A unique garden environment that provides the spirit an overwhelming sense of calm • Differently themed gardens within the development * For training purposes only.
  • 12.
    AN IMMEDIATE ESCAPE EAST TOWER MAHOGANY BAMBOO PALM NARRA JASMINE WEST TOWER * For training purposes only.
  • 13.
    LIVING AMONG GREENS WALKPATHS * For training purposes only.
  • 14.
    LIVING AMONG GREENS *For training purposes only.
  • 15.
    LIVING AMONG GREENS KOI POND AND GAZEBO * For training purposes only.
  • 16.
    LIVING AMONG GREENS *For training purposes only.
  • 17.
    LIVING AMONG GREENS *For training purposes only.
  • 18.
    IMMEDIATE ESCAPE • Living among greens • Engaging passions • Thriving community • Enhanced living experience * For training purposes only.
  • 19.
    IMMEDIATE ESCAPE • Amenities for residents to engage their passions Half a hectare of area dedicated to Fitness and Wellness amenities Various venues for meeting and banqueting functions Themed play areas for children of different ages * For training purposes only.
  • 20.
    HALF A HECTAREOF FITNESS AND WELLNESS AMENITIES * For training purposes only.
  • 21.
    HALF A HECTAREOF FITNESS AND WELLNESS ACTIVITIES * For training purposes only.
  • 22.
    HALF A HECTAREOF FITNESS AND WELLNESS AMENITIES JASMINE SWIMMING POOL * For training purposes only.
  • 23.
    HALF A HECTAREOF FITNESS AND WELLNESS AMENITIES JASMINE SWIMMING POOL * For training purposes only.
  • 24.
    HALF A HECTAREOF FITNESS AND WELLNESS AMENITIES PUTTING GREEN * For training purposes only.
  • 25.
    VENUES FOR MEETINGAND BANQUETING FUNCTIONS * For training purposes only. PALM SOCIAL HALL AND VERANDA
  • 26.
    VENUES FOR MEETINGAND BANQUETING FUNCTIONS * For training purposes only. JASMINE SKY DECK
  • 27.
    VENUES FOR MEETINGAND BANQUETING FUNCTIONS Views from the Sky Deck * For training purposes only.
  • 28.
    VENUES FOR MEETINGAND BANQUETING FUNCTIONS * For training purposes only.
  • 29.
    THEMED PLAY AREAFOR CHILDREN OF DIFFERENT AGES * For training purposes only.
  • 30.
    THEMED PLAY AREAFOR CHILDREN OF DIFFERENT AGES * For training purposes only.
  • 31.
    IMMEDIATE ESCAPE • Living among greens • Amenities for residents to engage their passions • Thriving community • Enhanced living experience * For training purposes only.
  • 32.
    IMMEDIATE ESCAPE Thriving community Social interaction activities have been organized by residents A resident-controlled Serendra Condominium Corporation gives residents a more active involvement in the management and maintenance of the One Serendra common areas * For training purposes only.
  • 33.
    IMMEDIATE ESCAPE • Living among greens • Amenities for residents to engage their passions • Thriving community • Enhanced living experience * For training purposes only.
  • 34.
    IMMEDIATE ESCAPE Enhanced living experience Reputable Building Management Full Concierge Services Dedicated Administration Offices and Mailroom per phase 24 Hour Building Security 24 Hour Doorman Personal Storage Spaces for individual purchase/lease Exclusive laundromat services for use of residents * For training purposes only.
  • 35.
    GRACIOUS SUBURBAN LIVINGWITHIN THE CITY • Unparalleled convenience • Immediate Escape * For training purposes only.
  • 36.
    AGENDA Gracious Suburban Living in the City The West Tower at One Serendra * For training purposes only.
  • 37.
    * For trainingpurposes only.
  • 38.
    WHAT IS THEWEST TOWER AT ONE SERENDRA? The West Tower at One Serendra is the second tower at the One Serendra development. Located at the corner of 11th Avenue and 32nd Street and fronting the Jasmine Section (E) of One Serendra This will be the last installment of the major phases that will complete One Serendra * For training purposes only.
  • 39.
    ABUNDANCE OF NATURALLIGHT, VENTILATION AND AIRINESS 9 feet high (2.75 meters) * For training purposes only.
  • 40.
    ABUNDANCE OF NATURALLIGHT, VENTILATION AND AIRINESS * For training purposes only.
  • 41.
    ABUNDANCE OF NATURALLIGHT, VENTILATION AND AIRINESS * For training purposes only. Open kitchen layouts in selected units
  • 42.
    ABUNDANCE OF NATURALLIGHT, VENTILATION AND AIRINESS Selected Master toilet and bath with natural light * For training purposes only.
  • 43.
    THOUGHTFUL UNIT LAYOUT,SPACIOUSNESS AND FREEDOM OF MOVEMENT Gourmet and utility kitchens in selected 3BR units Spacious Master toilet and bath Double vanity sink in all 3BR units * For training purposes only.
  • 44.
    PREMIUM FINISHES ANDFIXTURES Engineered Oak Flooring Homogenous Tiles Granite Countertop Stone Flooring Kohler ® and Grohe ® toilet and bath fixtures ** Finishes may vary per unit type * For training purposes only.
  • 45.
    STANDARD FINISHES FORWEST TOWER UNITS • Closets for bedrooms and walk-in closet in master bedroom • Kitchen system inclusive of rangehood, sink, and cabinets • Provision for 2 telephone lines, Intercom system, CATV system • Provision for storage-type water heating system* • Provision for Washer/Dryer at 2BR/3BR units* • Provision for in-sink erator at all units* * For training purposes only.
  • 46.
    STANDARD FINISHES FORWEST TOWER UNITS • Incorporated refrigerant piping and cladding for all split- type air conditioning units* • Utility area with washer/spin dryer drainage stub-outs and maid’s quarter with toilet & bath for two-bedroom and three-bedroom units* • Individual metering for water, electricity and gas (for more information on utilities, please refer to FAQ section) • Garbage chute on each floor * Water heater, washer, dryer, in-sink erator and airconditioning units will be provided by the buyer * For training purposes only.
  • 47.
    WEST TOWER CONTINUESTHE SUCCESS OF EAST TOWER EAST TOWER WEST TOWER # of Floors 41 50 # of Units 283 372 Launch Date March 2008 July 2010 Turnover Date Beginning June 2012 Beginning July 2015 Unit Program Unit Unit Area Unit Unit Area Mix Total Range Mix Total Range 1 BR 42% 120 66 to 73 41% 151 65 to 72 2BR 50% 139 103 to 162 48% 179 103 to 190 3BR 8% 24 166 to 286 11% 42 209 to 377 Total 100% 283 100% 372 * For training purposes only.
  • 48.
    MAGNIFICENT VIEWS FROMTHE TOWERS ** Picture taken from the roof deck of the East Tower South View * For training purposes only.
  • 49.
    MAGNIFICENT VIEWS FROMTHE TOWERS East View ** Picture taken from the roof deck of the East Tower * For training purposes only.
  • 50.
    MAGNIFICENT VIEWS FROMTHE TOWERS ** Picture taken from the roof deck of the East Tower West View * For training purposes only.
  • 51.
    MAGNIFICENT VIEWS FROMTHE TOWERS North View ** Picture taken from the roof deck of the East Tower * For training purposes only.
  • 52.
    WEST TOWER INDICATIVEPRICES WEST TOWER 1BR Php 9M to Unit area range– 66-86 sqm Php 12M *1 appurtenant parking slot 1BR Loft Php 13M to Ave. Area (w/o balcony) – 96-113 sqm. Php 14M *1 appurtenant parking slot 2BR P15M to Unit area range- 130-134 sqm Php 22M *1 appurtenant parking slot * For training purposes only.
  • 53.
    WEST TOWER INDICATIVEPRICES WEST TOWER 2BR Suite Php 24 M to Unit area range– 151-206 sqm Php 28M *2 appurtenant parking slots (may be tandem) 3BR Php 32M to Unit area range – 262-479 sqm Php 73M *3 appurtenant parking slots * For training purposes only.
  • 54.
    WEST TOWER PAYMENTSCHEMES FOR JUNE 2012  95 – 5(30days)  95 – 5(60days)  20 – 80 bank scheme  20 – 80 catch up  20 – 20 – 60 catch up at 9% int. * For training purposes only.
  • 55.
    AGENDA Gracious Suburban Living in the City The West Tower at One Serendra The Garden Bridge Units Sales Mechanics * For training purposes only.