This short ppt teaches the lessons of entrepreneurship to the aspiring entrepreneurs. Highly researched and most effective business tips are presented in the form of quotes to enable you to develop an understanding of complex business environment. These practical tips have the power to change the mindset of the younger generation positively towards business. All the students of MBA,BBA,BBM including other professional courses can be mentored and motivated to embrace entrepreneurship as their career. I am sure, the aspiring entrepreneurs can be benefited by these short mentoring on entrepreneurship.

1. Remember !
Every customer can be a teacher and every
purchase activity of the customer can be a
lesson to the entrepreneur
LEARN LESSONS FROM THE
CUSTOMERS
Dr. ANJANEYULU CHANDUPATLA
www.dakshathafoundation.org
10
ONE MINUTE ENTREPRENEURSHIP

2. The customer is not just a
person. It’s a power. The power
of construction and the power
of destruction. So deal with the
customers carefully.
The customer is like a butterfly .
Looks beautiful, but is sensitive.
Looks potential but is complex .
Hence aspiring entrepreneurs
should understand the dynamic
nature of the customers before
serving them the products and
services.

3. Learn lessons from the customers
from the following perspectives
Needs and wants
Purchasing capacity
Motives to buy
Post purchase dissonance
Creative design aspects
Distribution channel
Satisfaction levels
Promotion mix
Packaging , Labelling
Factors influencing buying decisions