The document discusses several logo redesigns, providing opinions on changes made. It notes that Sprint merged its logo with Nextel's color scheme and symbol. The UPS redesign feels more modern though the 3D effects are disliked. Chicago's new logo features gradients representing the sunset and lake, borrowing from the city flag. Delta's redesigned logo is sharper with more subdued colors and sans serif typeface. BP's redesign transforms its shield logo into a colorful flower.