1. Sales transactions in the store currently pose threats of duplication, theft, and manipulation due to credit card transactions. Opportunities exist to use fingerprint or mobile scanners linked to bank accounts to reduce transaction costs, theft, and manipulation. 2. Price tags are often almost invisible, causing customers to spend more time searching for prices and occupying space, disappointing other customers. Increasing the size of price fonts would allow prices to be identified more easily from a distance, increasing foot traffic and satisfaction while reducing confusion. 3. Staff receive insufficient empowerment and training in customer retention, resulting in unwillingness to help upset customers. Opportunities exist to train and educate workers on customer interaction

1. OBSERVATIONS
By Amit Muglikar

2. 1. Sales transactions in the store
Theme: Credit Card transactions
Gap: Threat of duplication, theft,
manipulative transactions
Opportunity:
1. Finger print reader linked to respective
Bank Account.
2. Mobile scanner as used in Japan.
Solution: Transaction cost reduces, theft
and manipulation reduces.

3. 2. Price tag
Theme: Price tag
Gap: Almost invisible, people spend
more time searching for the
price, disappointment among other
customers as the space get occupied.
Opportunity:
Increase the size (font) of the price, price
could be easily identified from long
distances
Solution: More foot falls in the store, no
confusion on price, satisfaction and
loyalty among customers.

4. 3. Staff Empowerment
Theme: Least empowered Staff
Gap: Staff executives not trained on customer
retention, Staff unwilling to participate in solving the
issue raised by upset customer.
Opportunity:
Training workers, Educating the workers about customer
interaction.
Solution:
Workers get more involved in the business, customer
retention, quick solution to the customers, attrition
reduces.

5. I was able to identify only three gaps in my
locality.
I shall be able to identify more in future.
Thank you