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Menu of Services
≈ Overview ≈
Overview
● launches
● updates
● pre-announcements
● media relations
● coverage reports
● developer-focused interviews
● commentary
● contributed pieces
● Reddit AMAs
● conference support
Public Relations
Marketing
● copywriting/editing
● asset creation
● posting
● tweeting
● forum outreach
● engagement
● newsletter
● streaming
● media plan & implementation
● contests/giveaways/competitions
● logo design
● online press kit
● landing page
● trailer production
● gameplay walkthroughs
● comps and animated GIFs
Creative
● ongoing playthroughs
● playthroughs
● story analysis
● text edits/localization
● in-game art/UI/audio direction
Consulting
Public Relations
Product PR
● Campaign planning
● Asset review/creative, text
review/editorial, optimization
review/marketing
● Retail prep
● Mock review program
● Pre-launch pitches
● Launch press releases
● Update announcements
● Media relations
● Key/code requests
● Coverage reports (spreadsheets + visual
reports with metrics)
Corporate PR
● Positioning/messaging
● PR strategy
● Corporate PR targets
● Commentary pieces, op-eds, case studies,
contributed pieces, blog posts, and post-
mortems
● Pitches and press releases
● Pitch stories, features, and interviews to trades,
top-tier press, and influencers/streamers
● Deal announcements
● Pre-announcements
● Reddit AMAs
● Remote booking, onsite media relations, booth
support at conferences and expos
● Develop and manage launch events
Marketing
Social Media
● Social media plan
● Draft posts and tweets
● Facebook, Twitter, Google Plus, LinkedIn,
Pinterest, Instagram
● Produce assets to accompany posts and
tweets (including animated GIFs and
comps)
● Manage social media networks
Community Management
● Community management plan
● Forum, influencer, partner, network, group,
client, and community outreach
● Manage social media pages/profiles and
Steam groups (when applicable)
● Respond to comments and direct messages
● Increase engagement through interaction
● Provide streaming services through
Novy Stream Team (including interviews
with devs and ongoing live playthroughs)
Advertising & Promotion
● Create ad research and media plans
● Produce ad creatives
● Conduct promotions such as giveaways,
contests, and competitions
● Provide promotional strategy
and research documents
Creative & Consulting
● Online press kits
● Landing pages
● Launch trailers and gameplay walkthroughs
● Create comps, gameplay GIFs, and meme GIFs
● Provide social media assets and ad creatives
● Create screenshots and social media
banners/profile images
● Provide logo design services and infographics
Creative
● Ongoing playthroughs focusing on art,
audio, gameplay, interface, story, text,
and bugs/glitches
● First look, impressions, followup narrative,
and Sifter issue-tracking playthroughs
● Story analysis
● SEO audit
● Sales assessment
● Analytics
● In-game text edits/localization
Consulting
Novy Unlimited (Overview | Menu of Services)

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Novy Unlimited (Overview | Menu of Services)

  • 1. Menu of Services ≈ Overview ≈
  • 3. ● launches ● updates ● pre-announcements ● media relations ● coverage reports ● developer-focused interviews ● commentary ● contributed pieces ● Reddit AMAs ● conference support Public Relations
  • 4. Marketing ● copywriting/editing ● asset creation ● posting ● tweeting ● forum outreach ● engagement ● newsletter ● streaming ● media plan & implementation ● contests/giveaways/competitions
  • 5. ● logo design ● online press kit ● landing page ● trailer production ● gameplay walkthroughs ● comps and animated GIFs Creative
  • 6. ● ongoing playthroughs ● playthroughs ● story analysis ● text edits/localization ● in-game art/UI/audio direction Consulting
  • 8. Product PR ● Campaign planning ● Asset review/creative, text review/editorial, optimization review/marketing ● Retail prep ● Mock review program ● Pre-launch pitches ● Launch press releases ● Update announcements ● Media relations ● Key/code requests ● Coverage reports (spreadsheets + visual reports with metrics)
  • 9. Corporate PR ● Positioning/messaging ● PR strategy ● Corporate PR targets ● Commentary pieces, op-eds, case studies, contributed pieces, blog posts, and post- mortems ● Pitches and press releases ● Pitch stories, features, and interviews to trades, top-tier press, and influencers/streamers ● Deal announcements ● Pre-announcements ● Reddit AMAs ● Remote booking, onsite media relations, booth support at conferences and expos ● Develop and manage launch events
  • 11. Social Media ● Social media plan ● Draft posts and tweets ● Facebook, Twitter, Google Plus, LinkedIn, Pinterest, Instagram ● Produce assets to accompany posts and tweets (including animated GIFs and comps) ● Manage social media networks
  • 12. Community Management ● Community management plan ● Forum, influencer, partner, network, group, client, and community outreach ● Manage social media pages/profiles and Steam groups (when applicable) ● Respond to comments and direct messages ● Increase engagement through interaction ● Provide streaming services through Novy Stream Team (including interviews with devs and ongoing live playthroughs)
  • 13. Advertising & Promotion ● Create ad research and media plans ● Produce ad creatives ● Conduct promotions such as giveaways, contests, and competitions ● Provide promotional strategy and research documents
  • 15. ● Online press kits ● Landing pages ● Launch trailers and gameplay walkthroughs ● Create comps, gameplay GIFs, and meme GIFs ● Provide social media assets and ad creatives ● Create screenshots and social media banners/profile images ● Provide logo design services and infographics Creative
  • 16. ● Ongoing playthroughs focusing on art, audio, gameplay, interface, story, text, and bugs/glitches ● First look, impressions, followup narrative, and Sifter issue-tracking playthroughs ● Story analysis ● SEO audit ● Sales assessment ● Analytics ● In-game text edits/localization Consulting