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FIVE INSIGHTS
Californians are
redefining arts
participation
Complete research at irvine.org/CAculturallives
People are making art more often
than going to art events.
20%
40%
60%
80%
100%
MAKING GOING
Arts&
culturalfairsorfestivals
Dance
perform
ances
Literary/spoken
w
ord
event
M
usicconcerts/perform
ances
M
usicalplay
Non-m
usicalplay
Stand-up
com
edy
Artexhibits
Story-telling/puppetry
Sing
casually
W
rite
creatively
Act
Do
story-telling
orpuppetry
Perform
orpractice
singing
Do
DIY
orcraftw
ork
Play
orm
ake
m
usic
Perform
orpractice
dancingPerform
orpractice
stage
play
Dance
sociallyDaily
Weekly
Monthly
Several
times a year
Once a year
M
ake
visualart
(those reporting involvement in prior 12 months)
California arts redefined
The state's two fastest-growing ethnic
groups have distinct preferences.
Did theatrical design/
production
Read for
pleasure
Danced
Made visual art
Did DIY project(s)
Did craftwork
Made music
Movies
Literary/
spoken
word event
Theatre and
theatrical
performances
Art exhibits
Music concerts/
performances
Arts and cultural
fairs or festivals
80%60%40%20%0%0% 20% 40% 60% 80%
(at least once in prior 12 months)
California arts redefined
MAKINGMAKING GOING
ETHNICITY
Hispanic
Asian
Overall average
Immigrants participate less
in art making and going.
MAKINGMAKING GOING
20% 20%0% 0%40% 40%60% 60% 80%
Music concerts/
performances
Learned to make art
Arts and cultural
fairs or festivals
Danced
Theatre and theatrical
performances
Did creative writing
Did craftwork
Art exhibits
Literary/spoken
word event
Made music
Movies
Buildings/parks
Did DIY project(s)
Made visual art
(at least once in prior 12 months)
California arts redefined
NATIVITY
Immigrant
Non-immigrant
California arts redefined
Location matters to participation.
Taught arts and
culture to others
Volunteered for arts or
cultural organizations
Danced
Used social media
to learn about art,
artists or art events
Went to music concerts/
performances
Went to theatrical
performances
NON-HISPANIC
WHITES
Went to art exhibits
Spent time learning
how to make/do art
Did craftwork
Programs about
visual art/artists
(media)
Danced
Went to the movies
Went to music
concerts/
performances
Went to dance
performances
0% 20% 40% 60% 80% 0% 20% 40% 60% 80%
ASIANS
HISPANICS
0% 20% 40% 60% 80%
LESS URBAN
MORE URBAN
Did craftwork
(at least once in prior 12 months)
Technology and social media are
changing the nature of arts engagement.
(during prior 12 months)
California arts redefined
At least yearly
At least weekly
Daily
Used social media
to learn about art, artists
or art events
Used social media
to tell people about art,
artists or art events
Used YouTube to
watch/learn about
artists or their work
62%
55%
46%
14%
34%
20%
13%
29%
6%

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California Arts Redefined

  • 1. FIVE INSIGHTS Californians are redefining arts participation Complete research at irvine.org/CAculturallives
  • 2. People are making art more often than going to art events. 20% 40% 60% 80% 100% MAKING GOING Arts& culturalfairsorfestivals Dance perform ances Literary/spoken w ord event M usicconcerts/perform ances M usicalplay Non-m usicalplay Stand-up com edy Artexhibits Story-telling/puppetry Sing casually W rite creatively Act Do story-telling orpuppetry Perform orpractice singing Do DIY orcraftw ork Play orm ake m usic Perform orpractice dancingPerform orpractice stage play Dance sociallyDaily Weekly Monthly Several times a year Once a year M ake visualart (those reporting involvement in prior 12 months) California arts redefined
  • 3. The state's two fastest-growing ethnic groups have distinct preferences. Did theatrical design/ production Read for pleasure Danced Made visual art Did DIY project(s) Did craftwork Made music Movies Literary/ spoken word event Theatre and theatrical performances Art exhibits Music concerts/ performances Arts and cultural fairs or festivals 80%60%40%20%0%0% 20% 40% 60% 80% (at least once in prior 12 months) California arts redefined MAKINGMAKING GOING ETHNICITY Hispanic Asian Overall average
  • 4. Immigrants participate less in art making and going. MAKINGMAKING GOING 20% 20%0% 0%40% 40%60% 60% 80% Music concerts/ performances Learned to make art Arts and cultural fairs or festivals Danced Theatre and theatrical performances Did creative writing Did craftwork Art exhibits Literary/spoken word event Made music Movies Buildings/parks Did DIY project(s) Made visual art (at least once in prior 12 months) California arts redefined NATIVITY Immigrant Non-immigrant
  • 5. California arts redefined Location matters to participation. Taught arts and culture to others Volunteered for arts or cultural organizations Danced Used social media to learn about art, artists or art events Went to music concerts/ performances Went to theatrical performances NON-HISPANIC WHITES Went to art exhibits Spent time learning how to make/do art Did craftwork Programs about visual art/artists (media) Danced Went to the movies Went to music concerts/ performances Went to dance performances 0% 20% 40% 60% 80% 0% 20% 40% 60% 80% ASIANS HISPANICS 0% 20% 40% 60% 80% LESS URBAN MORE URBAN Did craftwork (at least once in prior 12 months)
  • 6. Technology and social media are changing the nature of arts engagement. (during prior 12 months) California arts redefined At least yearly At least weekly Daily Used social media to learn about art, artists or art events Used social media to tell people about art, artists or art events Used YouTube to watch/learn about artists or their work 62% 55% 46% 14% 34% 20% 13% 29% 6%