This presentation was given at VSAE's Annual Meeting. It covers strategies and concepts for maximizing sponsorship, advertising and exhibit revenue in associations and non-profits.
Active Youth is a concept. A concept about creating the student volunteering organization "Active Youth" with the ultimate purpose to support Greek SME's and products to expand their market. This will mainly happen through Active Youth's support in terms of planning, consulting and implementing strategies and tactics for the SME's.
In this way volunteers, in accordance with their field of studies (Marketing, Management, Finance, Logistics, Hospitality). So, students will not only be a positive contribution to the society, but also they will benefit from the experience they will gain, having the chance to apply their knowledge and skills.
This presentation was delivered at the National Conference on Volunteering in Adelaide in 2013. Alex from Syneka Marketing discussed the marketing plan that led Wimmera Volunteers developing a focus on outcomes and re-engagement with its community.
The organisation was rebranded in six weeks to project a new identity of one that is able to represent communities in the Western regions of Victoria.
Do you have what it takes to be a business broker? Are you looking for an exciting, fast-paced career that can make you a lot of money? Consider working for Sunbelt Business Brokers today.
Active Youth is a concept. A concept about creating the student volunteering organization "Active Youth" with the ultimate purpose to support Greek SME's and products to expand their market. This will mainly happen through Active Youth's support in terms of planning, consulting and implementing strategies and tactics for the SME's.
In this way volunteers, in accordance with their field of studies (Marketing, Management, Finance, Logistics, Hospitality). So, students will not only be a positive contribution to the society, but also they will benefit from the experience they will gain, having the chance to apply their knowledge and skills.
This presentation was delivered at the National Conference on Volunteering in Adelaide in 2013. Alex from Syneka Marketing discussed the marketing plan that led Wimmera Volunteers developing a focus on outcomes and re-engagement with its community.
The organisation was rebranded in six weeks to project a new identity of one that is able to represent communities in the Western regions of Victoria.
Do you have what it takes to be a business broker? Are you looking for an exciting, fast-paced career that can make you a lot of money? Consider working for Sunbelt Business Brokers today.
Jumpstarting Your Calendar Year-End FundraisingBloomerang
https://bloomerang.co/resources/webinars
Robin L. Cabral, CFRE will provide simple steps into developing a framework for your calendar-year end fundraising campaign to help raise even more contributed income this year towards your mission than ever before.
Sponsor municipal sponsorship_namingrights_june-2015Bernie Colterman
Municipal sponsorship continues to grow as more municipalities look for alternate sources of non-tax revenue to off-set operations and fund new facilities.
Running events to promote or create work - Peter Fraser , Director at Insight Education & Tiresias Media.
www.eastlondondesignshow.co.uk
Part of Enterprise Week 2010
In today’s environment potential corporate sponsors are closely scrutinizing value received for dollars spent. Discover what the corporate sector is seeking when considering whether to sponsor your activities and what impact this has on your efforts. Successful nonprofit organizations recognize that they must go beyond the standard prospectus outreach if they are to increase sponsorship income. This interactive seminar covers the six critical factors that you can implement to increase corporate sector revenue.
In today’s environment potential corporate sponsors are closely scrutinizing value received for dollars spent. Discover what the corporate sector is seeking when considering whether to sponsor your activities and what impact this has on your efforts. Successful nonprofit organizations recognize that they must go beyond the standard prospectus outreach if they are to increase sponsorship income. This interactive seminar covers the six critical factors that you can implement to increase corporate sector revenue.
In today’s environment potential corporate sponsors are closely scrutinizing value received for dollars spent. Discover what the corporate sector is seeking when considering whether to sponsor your activities and what impact this has on your efforts. Successful nonprofit organizations recognize that they must go beyond the standard prospectus outreach if they are to increase sponsorship income. This interactive seminar covers the six critical factors that you can implement to increase corporate sector revenue.
Industry Relations 101: How to Increase Your Sponsorship SalesAH
In this slide deck, Senior Director of Industry Relations for AH Sabina Gargiulo answers questions about what Industry Relations and Sponsorship Sales are, how you can use them to benefit your organization and some best practices.
Skilled volunteers are volunteers who work on projects that require specific expertise, usually related to the management of a nonprofit organization. They might assist an organization with human resources, marketing, strategy or other high-level projects. Why become a skilled volunteer? The reasons are many - you might want to: build your resume, learn new skills, stretch intellectually, apply your education in a new industry, and/or volunteer your time without being stuck with mundane tasks. Watch the full recorded webinar here: http://charityvillage.com/elearning/webinars/past-webinars/how-to-be-a-great-skilled-volunteer.aspx.
Corporate Sponsorship and Cause Marketing at the Club and District LevelsRotary International
Let’s discuss how Rotary clubs and districts can leverage
corporate support through local sponsorship and cause
marketing. Learn about different types of cause marketing
campaigns and how to package and price sponsorships.
You’ll also gain insight into what potential sponsors are
looking for, and understand Rotary’s guidelines on brand
usage as well as legal and financial considerations.
Jumpstarting Your Calendar Year-End FundraisingBloomerang
https://bloomerang.co/resources/webinars
Robin L. Cabral, CFRE will provide simple steps into developing a framework for your calendar-year end fundraising campaign to help raise even more contributed income this year towards your mission than ever before.
Sponsor municipal sponsorship_namingrights_june-2015Bernie Colterman
Municipal sponsorship continues to grow as more municipalities look for alternate sources of non-tax revenue to off-set operations and fund new facilities.
Running events to promote or create work - Peter Fraser , Director at Insight Education & Tiresias Media.
www.eastlondondesignshow.co.uk
Part of Enterprise Week 2010
In today’s environment potential corporate sponsors are closely scrutinizing value received for dollars spent. Discover what the corporate sector is seeking when considering whether to sponsor your activities and what impact this has on your efforts. Successful nonprofit organizations recognize that they must go beyond the standard prospectus outreach if they are to increase sponsorship income. This interactive seminar covers the six critical factors that you can implement to increase corporate sector revenue.
In today’s environment potential corporate sponsors are closely scrutinizing value received for dollars spent. Discover what the corporate sector is seeking when considering whether to sponsor your activities and what impact this has on your efforts. Successful nonprofit organizations recognize that they must go beyond the standard prospectus outreach if they are to increase sponsorship income. This interactive seminar covers the six critical factors that you can implement to increase corporate sector revenue.
In today’s environment potential corporate sponsors are closely scrutinizing value received for dollars spent. Discover what the corporate sector is seeking when considering whether to sponsor your activities and what impact this has on your efforts. Successful nonprofit organizations recognize that they must go beyond the standard prospectus outreach if they are to increase sponsorship income. This interactive seminar covers the six critical factors that you can implement to increase corporate sector revenue.
Industry Relations 101: How to Increase Your Sponsorship SalesAH
In this slide deck, Senior Director of Industry Relations for AH Sabina Gargiulo answers questions about what Industry Relations and Sponsorship Sales are, how you can use them to benefit your organization and some best practices.
Skilled volunteers are volunteers who work on projects that require specific expertise, usually related to the management of a nonprofit organization. They might assist an organization with human resources, marketing, strategy or other high-level projects. Why become a skilled volunteer? The reasons are many - you might want to: build your resume, learn new skills, stretch intellectually, apply your education in a new industry, and/or volunteer your time without being stuck with mundane tasks. Watch the full recorded webinar here: http://charityvillage.com/elearning/webinars/past-webinars/how-to-be-a-great-skilled-volunteer.aspx.
Corporate Sponsorship and Cause Marketing at the Club and District LevelsRotary International
Let’s discuss how Rotary clubs and districts can leverage
corporate support through local sponsorship and cause
marketing. Learn about different types of cause marketing
campaigns and how to package and price sponsorships.
You’ll also gain insight into what potential sponsors are
looking for, and understand Rotary’s guidelines on brand
usage as well as legal and financial considerations.
Corporate Sponsorship and Cause Marketing at the Club and District LevelsElizabeth Toms
Let’s discuss how Rotary clubs and districts can leverage
corporate support through local sponsorship and cause
marketing. Learn about different types of cause marketing
campaigns and how to package and price sponsorships.
You’ll also gain insight into what potential sponsors are
looking for, and understand Rotary’s guidelines on brand
usage as well as legal and financial considerations.
Marketers are always looking to find the perfect day, time and frequency for their emails to maximize open rates. This presentation goes through the results of a few recent studies in these areas and also includes a case study on how the American Counseling Association optimized their email program. It was presented at the Association Media & Publishing Annual Meeting on June 26, 2018.
Watch this presentation which will walk you through a case study with membership consultant, Scott Oser. Scott worked with the Hearth, Patio and Barbecue Association (HPBA) to develop a collaborative membership campaign that aimed at growing a specific membership type at both the affiliate and National level.
Topics to be covered include challenges that arose throughout the process, the way responsibilities were distributed, how the campaign was implemented and ways to overcome barriers that often divide affiliates and Nationals.
Presented at ASAE's Membership and Marketing Conference 2017 this focuses on how and why it is important to create in-person communities in almost any organization.
With limited budget and a lean staff, trying to get 3,000 people to attend an annual conference can seem overwhelming since traditional marketing plans don’t typically account for variability. Learn how some associations have thrown out the traditional DIY model in favor of an omni-channel strategy (automated marketing) that leverages marketing platforms. Learn how even a marketing staff as small as three can still deliver results and exceed expectations. Create a framework for your own omni-channel conference marketing plan that creatively combines a social media strategy supplemented by digital advertising.
This presentation focuses on how you determine if your audience(s) want face to face interaction and when you determine there is a need the steps you can take to develop and market those events.
If you are an association professional that is involved with membership at all then this is a presentation you should view. It focuses on general membership, membership recruitment, membership engagement and membership retention tips. These are tips that you can use right away.
This session was presented at the 2015 ASAE Annual Meeting with KiKi L'Italien. All of us are bombarded with things to do every day. Getting those things under control to reduce stress and help provide work-life balance is important for everyone. We provide tips and tricks and tools to help increase your productivity.
This presentation provides 10 smart tips on how to improve your sales in the areas of sponsorship, advertising and exhibits. Any individual involved in sales in those areas will benefit from these tips. Tips are tried and proven so may be a refresher for some but new to others.
Lauren Hefner, CAE and I gave this presentation at the 2015 ASAE MMCC Conference. The idea was to provide as many tips as possible on membership recruitment, engagement and retention, content marketing, social media and your website in 60 minutes. Tips range from strategic to tactical. It is packed with information from start to finish.
Membership is the lifeblood of any association. Chapter leaders are a key asset in the retention and engagement of members and this is very true with the BMW Car Club of America. This presentation includes a number of interactive activities as well as a case study on how one association changed their organization to better communicate with members on a consistent basis.
Content is at the heart of most organization’s marketing strategies, but most are unhappy with their open, click-through and subscriber rates. How can you achieve this without adding people or resources? Discover the techniques of activation and re-purposing while applying them to your current content.
Suzanne Carawan, , Chief Marketing Officer, HighRoad Solution
Scott Oser, , President, Scott Oser Associates
Megan Becker, , Marketing Manager, Electronic Retailing Association
This tip heavy presentation was given at AENC"s (Association Executives of North Carolina) Marketing and Communications Day to a packed room full of association executives. The focus of the presentation is how to drive more attendees to your meetings and conferences. Real life examples are given throughout the presentation.
In this 20 minute presentation, speaker Scott Oser, President of Scott Oser Associates, covers 10 basic tips that your organization can utilize to grow your membership, while also retaining your current member base.
We'll discuss the importance of content segmenting and targeting strategies, using a multi-media approach and mixing up your content delivery methods
and utilizing past results to improve your overall outreach efforts.
Presentation given at ASAE 2014 in Nashville, TN with Matt Ott and Lauren Hefner. There is an assumption that trade organizations and individual membership organizations/professional societies are completely different. These slides focus on three areas where this myth is held as true and the realities of the situation. The three areas are membership, advocacy and non-dues revenue.
This presentation, given at 2014 ASAE MMCC, provides questions that an Executive Director can ask their Marketing Director to start a conversation that will allow the ED and the Marketing Director to better understand each other and to get on the same page both strategically and tactically.
This presentation was recently given at ASAE MMCC 2013. Dave Martin and Scott Oser collaborated to share details on how you can use your members to talk about the benefits of the products, services and other items you market and offer to your audiences. Case studies and examples are included.
Associations need to use multi-media, personalized, targeted, communication through various channels to retain members in today's tough environment. This presentation suggests a number of ways to do that as well as a case study of an association that had success doing so.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
In today's digital world, customers are just a click away. "Grow Your Business Online: Introduction to Digital Marketing" dives into the exciting world of digital marketing, equipping you with the tools and strategies to reach new audiences, expand your reach, and ultimately grow your business.
website = https://digitaldiscovery.institute/
address = C 210 A Industrial Area, Phase 8B, Sahibzada Ajit Singh Nagar, Punjab 140308
Elevate your trade show game with our comprehensive guide on creating an interactive booth that captures attention and drives engagement! In this presentation, Blue Atlas Marketing shares practical tips and creative strategies to transform your trade show presence. Learn how to use digital displays, interactive demos, and engaging activities to attract visitors and make lasting impressions. Whether you're a trade show veteran or a newcomer, these insights will help you stand out from the crowd and maximize your event success. Dive into our slides to discover how to turn your booth into a dynamic and interactive experience!
Google Ads Vs Social Media Ads-A comparative analysisakashrawdot
Explore the differences, advantages, and strategies of using Google Ads vs Social Media Ads for online advertising. This presentation will provide insights into how each platform operates, their unique features, and how they can be leveraged to achieve marketing goals.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
[Google March 2024 Update] How To Thrive: Content, Link Building & SEOSearch Engine Journal
March 2024 disrupted the SEO industry. Websites were deindexed, and manual penalties were delivered—all to produce more helpful, more trustworthy search results.
How did your website fare?
Watch us as we delve into the seismic shifts brought about by Google's March 2024 updates and explore strategies to not just survive, but thrive in this dynamic digital landscape.
You’ll learn:
- How to create content that is valuable to users (not just search engines) using E-E-A-T.
- How to build links that can boost rankings and withstand algorithm updates.
- Best practices for content creation and link building so you can thrive during algorithm updates.
With Vince Ramos, we'll examine the implications of the latest algorithm changes on content creation, link building, and SEO practices, and offer actionable insights from businesses like yours that have remained steadfast amidst the volatility.
Using real-life case studies, we’ll also show you the effectiveness of manual link building techniques and person-first content strategies.
Whether you're a seasoned SEO professional, a budding content creator, or anyone in between, this webinar will help you weather the changes in Google's algorithms and capitalize on them for sustained success.
Check out this webinar and unlock the secrets to thriving in the new Google era.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
Gokila digital marketing| consultant| Coimbatoredmgokila
Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
SEO SMO SMM CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Gokila digital marketer
Coimbatore
Checkout Abandonment - CRO School by Mailmodosaba771143
Fear of abandonment’ means a whole different thing in eCommerce.
Because the loss is tangible. And felt right in your pocket.
But that also means there are real things you could fix.
One of the final stages of shopping abandonment occurs is the checkout page.
Which means it impacts your bottom line directly.
So here’s a rundown of:
→ Reasons shoppers abandon the checkout process
→ How other brands cope with these issues
→ Actionables to fix your checkout flow
Do it right, and you’ll feel the change in your revenue.
This is a part of our CRO School series - to help you fix the revenue leaks in your eCommerce store.
Sign up for CRO School and get these insights right in your inbox
(Visit the link to enroll ->https://www.mailmodo.com/cro-school/?utm_source=cro-school&utm_medium=slideshare )
#ecommerce
#cro
#cart
#abandonement
#checkout
#email
#course
#conversion
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
Digital Marketing Training In BangaloreHoney385968
https://nidmindia.com/
Landing page optimization is the strategic process of methodically enhancing the various elements and components of a web page with the primary goal of increasing its effectiveness at converting visitors into leads or customers.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
3. Who are Your Competitors?
• Amusement Parks
• Aquariums
• Associations
(local/regional HBAs and
other)
• Causes - charitable
• Chambers of Commerce
• Colleges/Universities
• Convention and Visitors
Bureaus
• Fairs
• Festivals
• Hospitals
• Hotels
• Museums
• Parks
• Performing Arts Centers
• Political
Causes/Campaigns
• Religious Organizations
• Schools - Local
• Sports - Teams,
Stadiums, Athletes –
Professional
• Sports Teams – Local
• Transportation –
Airports/Trains
• Zoos
Others ?
4. Typical Offerings
• Conference sponsorships
• Gala dinner; other fundraising event
• Advertising
• Event or program sponsorships
• List rental
• Other
5. Standard View…
• One-off sales: Offer bags, badges, pens….
• Propose value add or additional clutter?
• Likely impact on the
organization/audience?
14. A Challenging Environment
• Marketing budgets cut
• Value add is critical
• Established structure and plans
• Identify impact on industry sectors
15. Getting Started: Develop your
Program
Identify assets
• Membership
• Communication channels
• Programs
• Events
• Content areas
• Others
16. Obtain Sponsor Input
Solicit feedback
• Specific benefits
• Other ways to engage
• Activation ideas
• Suggestions for improvement
17. Internal Assessment
• Clarify what is available for ‘sale’
• Ensure alignment with mission and
culture
• Determine parameters of involvement
• Coordinate within your organization
• Garner leadership/board support
Understand “Organizational Tension”
18. Turn Assets into Benefits
• Determine assets/areas of interest
• Understand benefits from the sponsors
perspective
• Consider other potential benefits
20. Establish Packages
• Bundle benefits strategically
• Tier packages to incent companies to
‘buy-up’
• Price packages based on value
• Establish other limited offerings at
lower dollar levels
21. Action!
• Develop a go-to market strategy
• Seek mutually beneficial partnerships
• Centralize and coordinate
• Align interests
• Seek strategic relationships vs.
transaction-based offerings
22. 10 Tips for a Successful
Sales Program
1. Know your product(s) and audience
2. Know your prospects—develop partners,
not purchasers
3. Create a strong media/sales kit
4. Think creatively
5. Look for low cost/high value opps
23. 10 Tips for a Successful
Sales Program
6. Create urgency in your marketing
7. Hit the low hanging fruit first and
often—PRIORITIZE!
8. Market aggressively but
respectfully—develop partners,
not purchasers
9. Make saying yes easy
10. Trust your salespeople
24. NAFSA: A Case Study from
an Ad Sales Perspective
• About NAFSA:
– Individual Member Association with
approximately 10,000 members
– Members are international educators
• Sales opportunities:
– Advertising in print and electronic
publication
– Sponsorship of Annual Conference
– Exhibit at Annual Conference
• Global Partnership
25. NAFSA: A Case Study from
an Ad Sales Perspective
• Challenges:
– Sales efforts were very siloed
– Little to no bundling
– Staff resources were limited
– Data base was large but unstructured
• Opportunities:
– Publication was #1 in its category
– Name recognition was extremely high
– Editorial staff was very willing to work
with ad sales
– Data base could be manipulated
26. NAFSA: A Case Study from
an Ad Sales Perspective
• Goal: Significantly increase ad
revenues for International Educator
• Steps taken:
– Develop a very strong media kit which
hammered home value of reaching the
audience
– Get purchasers of other sales
opportunities
– Develop special offers for purchasers
of other sales opportunities
– Primarily market and sell through
email and phone follow-up
27. NAFSA: A Case Study from
an Ad Sales Perspective
• Steps taken (cont.):
– Worked with editorial staff to develop
supplements on topics of interest to
readers AND advertisers
• Results to date:
– Advertising revenue is up over 50%
year on year
– Sold out the Conference issue for last
3 years ($150,000+)
Chance to build long-lasting relationships, not just one-offs
Chance to show added value and stand apart from “competitors”
Convert old philanthropic relationships into “business” relationships
Tap into emerging industries that are looking for visibility
jjChance to build long-lasting relationships, not just one-offs
Chance to show added value and stand apart from “competitors”
Convert old philanthropic relationships into “business” relationships
Tap into emerging industries that are looking for visibility
Marketing budgets are cut (staff could be cut too)
Corporate sponsors attending fewer conferences/events in general
Financial uncertainty in specific markets/industries
Thinking outside of the box (hard for some nonprofits)
Marketing budgets are cut (staff could be cut too)
Corporate sponsors attending fewer conferences/events in general
Financial uncertainty in specific markets/industries
Thinking outside of the box (hard for some nonprofits)