Next Generation Social Marketing discusses how social media can be used for marketing and driving change. Some key tools include blogs for communicating, social networks for connecting, wikis and consumer-generated media for collaborating, tagging for collecting and categorizing information, and ratings sites and Wikipedia for tapping into collective wisdom. When used together, these tools can build awareness, provide social support, coordinate approaches, involve affected communities, help people take action, customize messages, and humanize issues to drive positive change.
This slide desk is from a collaborative workshop with Emily Dieringer-Winnebago Co. Health Dept; Sara Mader, Madison Dane Co Health Dept and Annie Allen Sauk Co Health Dept. #wspc2011 More information at http://technologyinprevention.wikispaces.com/wspc2011
Coalitions are getting started with social media and looking to ways to measure it. This workshop is a basic introduction to social media listening, google analytics and ways to measure engagement and relationships. Workshop co-presented by Sue Stine and LaDonna Coy, CADCA Forum 2010, Washington, D.C.
This slide desk is from a collaborative workshop with Emily Dieringer-Winnebago Co. Health Dept; Sara Mader, Madison Dane Co Health Dept and Annie Allen Sauk Co Health Dept. #wspc2011 More information at http://technologyinprevention.wikispaces.com/wspc2011
Coalitions are getting started with social media and looking to ways to measure it. This workshop is a basic introduction to social media listening, google analytics and ways to measure engagement and relationships. Workshop co-presented by Sue Stine and LaDonna Coy, CADCA Forum 2010, Washington, D.C.
This workshop was part of the Social Media Tract for Coalitions at CADCA's Mid Year Training Institute, July 2011. For more information on CADCA go to http://www.cadca.org and for more on the beginning discussion about the workshop see http://technologyinprevention.blogspot.com/2011/07/power-of-presence.html
"Socializing Your Volunteer Program," an Ignite presentation for the 2010 Nonprofit Technology Conference, by Robert Rosenthal, Director of Communications at VolunteerMatch. Tips, tools and training for using social networking to recruit, manage, and activate your volunteer base.
A Twitter workshop for coalitions with some experience using Twitter. The workshop is part of the 2013 CADCA Coalition Leadership Forum, Washington, DC on February 4-8, 2013
How to drink from a fire hose. Presentation made to the North Carolina Cooperative Extension Virtual IT conference. Filtering based off of importance of the information.
How's it Done? MI SA Conference WorkshopLaDonna Coy
This deck is from a conference workshop at the Michigan Substance Abuse Conference (09) where we explored stories about how social media is being done in different but related types of organizations. Examples include, The American Red Cross, CADCA, and Northwest Kansas Regional Prevention Center. Handout http://technologyinprevention.wikispaces.com/file/view/MIHandout.doc
This workshop was part of the Social Media Tract for Coalitions at CADCA's Mid Year Training Institute, July 2011. For more information on CADCA go to http://www.cadca.org and for more on the beginning discussion about the workshop see http://technologyinprevention.blogspot.com/2011/07/power-of-presence.html
"Socializing Your Volunteer Program," an Ignite presentation for the 2010 Nonprofit Technology Conference, by Robert Rosenthal, Director of Communications at VolunteerMatch. Tips, tools and training for using social networking to recruit, manage, and activate your volunteer base.
A Twitter workshop for coalitions with some experience using Twitter. The workshop is part of the 2013 CADCA Coalition Leadership Forum, Washington, DC on February 4-8, 2013
How to drink from a fire hose. Presentation made to the North Carolina Cooperative Extension Virtual IT conference. Filtering based off of importance of the information.
How's it Done? MI SA Conference WorkshopLaDonna Coy
This deck is from a conference workshop at the Michigan Substance Abuse Conference (09) where we explored stories about how social media is being done in different but related types of organizations. Examples include, The American Red Cross, CADCA, and Northwest Kansas Regional Prevention Center. Handout http://technologyinprevention.wikispaces.com/file/view/MIHandout.doc
Why is Social Media Important? for Non Profits and Associations by Lee BognerLee Bogner
Why is Social Media Important? for Non Profits + Associations
A conversation with non-profits engaging with donors, members, and the social web!
Prepared by @LeeBogner, CIO | Chief Information Officer and Head of Social Media Marketing Business Unit
347-871-4533
LeeBogner@LeeBogner.com
www.LeeBogner.com
Social media, Gov 2.0 and government workers (original)JD Lasica
This presentation has been slightly updated:
http://www.slideshare.net/jdlasica/social-media-strategies-11839759
At the annual conference of the American Society for Public Administration in Las Vegas on March 4, 2012, JD Lasica and Chris Abraham of Socialmedia.biz will be giving a Super Session on social media strategy for public sector managers and employees. This presentation covers topics such as the importance of a social media strategy, metrics, SEO, keywords, Gov 2.0 sites, and lots more.
Social Media: Why It Matters for Children's Mental HealthBrittany Smith
This webinar from Brittany Smith, Director of Community Management for the Children's Mental Health Network, will focus on why social media is important for the children's mental health world and will provide data as to who is using social media and how, why it matters, and what impact it can have on the field of children's mental health. Attendees will walk away with data and language they can use to then persuade others in their organizations, community and system of care efforts to use social media, and give it the time and energy that's required to use it successfully.
Health behavior change unfolds through a series of stages, notably articulated in Transtheoretical Model (better known as “Stages of Change”). This lecture illustrates how personal trainers and lifestyle coaches can stage-match web-based fitness and online health resources (in the form of wikis, blogs/vlogs, podcasts/vodcasts and online social networking) in order to enhance their services and meet the demands of the internet-savvy clients.
Similar to Next Generation Social Marketing 23120[1] (20)
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
18. The Internet is Part of Our Lives
Pew Internet Survey - Dec. 2006
• U.S. adults - 70% use it
• World - 17% use it
• 91% of internet users
use e-mail
• 91% use search
engines
• 67% get news
• 66% visit a government
website
• 39% read blogs Photo: Kimi Iwasaki
http://www.flickr.com/photos/quimix/149816828/
19. Most Adults are Online
2000-2006
100%
85%
80%
80% 69%
60%
40% 31%
20%
0%
Age 18-29 Age 30-49 Age 50-64 Age 65+
Pew Internet Project Surveys, 2000-2006
21. Health & Social Issues Online
• 79% of internet users look
for health/medical
information online
• 58% go to a website that
provides info/support for a
specific medical condition
or personal situation
• 54% look online for news or
information about politics
• 30% look for
religious/spiritual info
Pew Internet Project Surveys
• 18% make a donation to a
charity online
Photo:WujekDobraRada
http://www.flickr.com/photos/wujek-dobra-rada/414458218/
22. Media Shift
Source: Blackfriars Marketing
http://www.blackfriarsinc.com/blog/2007/03/advertising-shift-away-from-tv-radio
23. The Death of the 30
Second Spot?
Photo: you are your atman
http://www.flickr.com/photos/midlander/47670621/
24. Social Media Marketing
SOCIAL MEDIA
TO THE RESCUE!
With apologies to XKCD http://xkcd.com/c208.html
25. What can you do with
social media?
Communicate Collective Wisdom
Connect Customization
Collaborate/ Conversation
Co-Create Community
Collect/Categorize
All leading to the big C -- CHANGE!
76. How can these tools
lead to change?
Building awareness, spreading the word
Providing social support and motivation
Coordinating unified approach
Involving those affected by the problem
in creating the solution
Helping people take action
Customizing messages
Humanizing the issue