Tells what is the basic theory, evolution of sns, and the possible forcast of Next Generation SNS.

1. Next Generation SNS 夏凯 孙久鹏 sharkqwy@gmail.com

2. THEORETICAL BASIS Six Degree of Separation Mode of Expansion： FOAF(Friend Of A Friend) friends of common interest/view

3. THEORETICAL BASIS Rule Of 150 Pareto Principle(80/20 Principle) Weak Link Mode of Expansion： Phone Contacts

4. HISTORY Web1.0 BBS UID，lack of three-dimensional image Dating Sites Static data，lack of event linkage Date for dating

5. HISTORY Web2.0 CentralizedSNS Invalid Link Information Explosion（lack of filteringand accumulating） Search Engine Interaction

6. ESSENCE Reduce the cost of social behavior Assist to promote the maintenance relationship links Not replace, nor simulation Counterexamples of domestic SNS Social Game ？= Online Games Invalid false link，meaningless message flow

7. ESSENCE SOCIAL NETWORK CONTACT ESTABLISHED BY EVENTS

8. ESSENCE Real social connection Events based Cyber social connection UGC，Text Chat，Themed Activity NG-SNS：combination of real social events and virtual service

9. SCENARIO OF NG-SNS Scenario of International Conference Event Information Conference Registration Traffic Information Hotel information GPS + Maps combination of real social events and virtual service

10. SCENARIO OF NG-SNS Social Commerce Evolution of Commercial SNS Precision Marketing （based on authentic personal data and life demands） Launching and Positioning （combined with LBS） word-of-mouth (reputation from friends)

11. SCENARIO OF NG-SNS Personal Care & Services movie、music、book、picture Information Identification image-watermarking QR code RFID

12. FOUNDATION OF NG-SNS Mashup a Web page or application that uses and combines data, presentation or functionality from two or more sources to create new services.

13. FOUNDATION OF NG-SNS Open Platform

14. FOUNDATION OF NG-SNS Open Id

15. FOUNDATION OF NG-SNS Web3.0 Light & Cloud Sharing data and messages； OpenID； Totally web based， functions can be realized simply by browser instead of a complex system program

16. FOUNDATION OF NG-SNS OPSN stands for “Open Portable Social Network” Openness Data portability Decentralized OPSN（Open Portable Social Network） 一个开放的，数据可携带的，分布的SNS协议 OPSN is an open, decentralized, free framework for user centric social network data management and service providing

17. BUSINESS MODEL OF NG-SNS subdividing, specializing, coexisting Differentiation white collar, students, romance, commercial, entrepreneur Extended SNS Platform Search Engine, E-commerce, Recruitment, Online Games, Personal Care & Services, etc.

18. POTENTIAL DIFFICULTIES Decentralization and virtualization of requirements Long distance connection High-speed, stable network access Unpredictable traffic, expansibility of platform，universality of protocols Security Multi-point backup

19. REFERENCES

20. FUTURE VIEW ElifeTAT.flv