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New Quality Assurance Considerations

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Affiliate Summit
Affiliate Summit

We’ll look at new quality assurance considerations with sub-affiliate transparency, cross-channel company layering in ad delivery and new behaviors by adware using real life examples and videos.

Business
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New Quality Assurance Considerations Kellie Stevens, President, AffiliateFairPlay.com
Intro ,[object Object],[object Object],[object Object]
Transparency: Company Layering Network Affiliate 1 Affiliate 2 Affiliate 3 SubAffiliate IDs for Internal Metrics Tracking SubAffiliate IDs for White/Private Label Content Distribution SubAffiliate IDs for CPA Network/Link Brokerage Affiliate 4 SubAffiliate IDs for a ‘loose’ Network of Affiliates
Transparency: Company Layering Network Affiliate1 Affiliate2 Affiliate3 SubAffiliate1a SubAffiliate2a SubAffiliate2b SubAffiliate1b SubAffilaite1b1 SubAffiliate1b2 SubAffiliate1b3 SubAffiliate2a1 SubAffiliate2a2 SubAffiliate2b1 SubAffiliate2b2 SubAffilaite2b2a SubAffiliate2b2b SubAffiliate2b2c SubAffiliate2b2a1 SubAffiliate2b2a2 SubAffiliate2b2a3 SubAffiliate3a SubAffiliate3b
Transparency: Company Layering Network Affiliate1 Affiliate2 Affiliate3 SubAffiliate1a SubAffiliate2a SubAffiliate2b SubAffiliate1b SubAffilaite1b1 SubAffiliate1b2 SubAffiliate1b3 SubAffiliate2a1 SubAffiliate2a2 SubAffiliate2b1 SubAffiliate2b2 SubAffilaite2b2a SubAffiliate2b2b SubAffiliate2b2c SubAffiliate2b2a1 SubAffiliate2b2a2 SubAffiliate2b2a3 SubAffiliate3a SubAffiliate3b
Transparency: Company Layering Network Affiliate1 Affiliate2 Affiliate3 SubAffiliate1a SubAffiliate2a SubAffiliate2b SubAffiliate1b SubAffilaite1b1 SubAffiliate1b2 SubAffiliate1b3 SubAffiliate2a1 SubAffiliate2a2 SubAffiliate2b1 SubAffiliate2b2 SubAffilaite2b2a SubAffiliate2b2b SubAffiliate2b2c SubAffiliate2b2a1 SubAffiliate2b2a2 SubAffiliate2b2a3 SubAffiliate3a SubAffiliate3b
Transparency: Company Layering Network Affiliate1 Affiliate2 Affiliate3 SubAffiliate1a SubAffiliate2a SubAffiliate2b SubAffiliate1b SubAffilaite1b1 SubAffiliate1b2 SubAffiliate1b3 SubAffiliate2a1 SubAffiliate2a2 SubAffiliate2b1 SubAffiliate2b2 SubAffilaite2b2a SubAffiliate2b2b SubAffiliate2b2c SubAffiliate2b2a1 SubAffiliate2b2a2 SubAffiliate2b2a3 SubAffiliate3a SubAffiliate3b
Cross-Channel Promotion ,[object Object]
New Behaviors ,[object Object],[object Object],[object Object]
Q&A ,[object Object]

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New Quality Assurance Considerations

  • 1. New Quality Assurance Considerations Kellie Stevens, President, AffiliateFairPlay.com
  • 2.
  • 3. Transparency: Company Layering Network Affiliate 1 Affiliate 2 Affiliate 3 SubAffiliate IDs for Internal Metrics Tracking SubAffiliate IDs for White/Private Label Content Distribution SubAffiliate IDs for CPA Network/Link Brokerage Affiliate 4 SubAffiliate IDs for a ‘loose’ Network of Affiliates
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  • 5. Transparency: Company Layering Network Affiliate1 Affiliate2 Affiliate3 SubAffiliate1a SubAffiliate2a SubAffiliate2b SubAffiliate1b SubAffilaite1b1 SubAffiliate1b2 SubAffiliate1b3 SubAffiliate2a1 SubAffiliate2a2 SubAffiliate2b1 SubAffiliate2b2 SubAffilaite2b2a SubAffiliate2b2b SubAffiliate2b2c SubAffiliate2b2a1 SubAffiliate2b2a2 SubAffiliate2b2a3 SubAffiliate3a SubAffiliate3b
  • 6. Transparency: Company Layering Network Affiliate1 Affiliate2 Affiliate3 SubAffiliate1a SubAffiliate2a SubAffiliate2b SubAffiliate1b SubAffilaite1b1 SubAffiliate1b2 SubAffiliate1b3 SubAffiliate2a1 SubAffiliate2a2 SubAffiliate2b1 SubAffiliate2b2 SubAffilaite2b2a SubAffiliate2b2b SubAffiliate2b2c SubAffiliate2b2a1 SubAffiliate2b2a2 SubAffiliate2b2a3 SubAffiliate3a SubAffiliate3b
  • 7. Transparency: Company Layering Network Affiliate1 Affiliate2 Affiliate3 SubAffiliate1a SubAffiliate2a SubAffiliate2b SubAffiliate1b SubAffilaite1b1 SubAffiliate1b2 SubAffiliate1b3 SubAffiliate2a1 SubAffiliate2a2 SubAffiliate2b1 SubAffiliate2b2 SubAffilaite2b2a SubAffiliate2b2b SubAffiliate2b2c SubAffiliate2b2a1 SubAffiliate2b2a2 SubAffiliate2b2a3 SubAffiliate3a SubAffiliate3b
  • 8.
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