This document provides an overview of Colour Flex Laminators Ltd, a flexible packaging manufacturer in India. It discusses the flexible packaging industry trends, Colour Flex's products, vision, quality control processes, research objectives and findings from a customer survey. The key findings indicate that Colour Flex has good relationships with suppliers and customers but needs to improve technology, focus on advertising, and expand into new markets like metal packaging. Suggestions include discovering new market trends and focusing on sustainability initiatives like energy conservation and waste minimization.
AG Poly Pack project report including company profile, swot analysis, pest analysis, competitors and survey based on customer feedback through questionnaire.
Retailers Survey on New Product Launch from BIRLA SHAKTI CEMENTkalyan nanda
This project is done in the HYDERABAD city only and the result may not be universel.
This survey is done to understand the retailer perception towards BIRLA SHAKTI CEMENT and it's products.
This survey is also help to understand the current situation in the market and retailers perception towards BIRLA new product BIRLA FIX-MIX, their expectations from the company.
A Study On Retailers’ Satisfaction Level With Chandras’ Chemical Enterpris...ranjansaha
1. To analyze the factors that affects the retailer’s preference in dealing with adhesives.
2. To study the level of retailer’s satisfaction.
3. To study the satisfaction of retailer’s towards service, availability, quality of ordering and delivery, trade schemes etc from the distributor.
4. To know the strength, weakness, opportunity and threats to the company.
5. Kind of services expected by retailer’s from the company.
“MEASUREMENT ON LEVEL OF CUSTOMER SATISFACTION ABOUT DIAMOND CEMENT LTD. : A...Mdfaisalbinazim
This internship report is the concluding formalities of an internship program for the degree of
Bachelor of Business Administration of the Port City International University. This report has
been prepared as per academic requirement of Business Administration Department after
successfully completion of 3 (three) months internship organized at Diamond Cement Ltd,
Chittagong with the view to make acquainted the students with the realistic implementations
of the knowledge provides the theoretical aspects of practical life. It is my gratification and
great privilege to submit my report titled of “MEASUREMENT ON LEVEL OF CUSTOMER
SATISFACTION ABOUT DIAMOND CEMENT LTD.: A case study of North Chattogram” at
office during my successful internship period from 14th October 2020 to 13 JANUARY 2021. I
have tried my level best to gather as much as acceptable information to enrich the report
while working at Diamond Cement Ltd. It was a fascinating experience to work in this
section and it has enriched both my knowledge and experience. However, there might have
problems regarding lack and limitations in some aspects and also some minor error such as
syntax errors or typing mistakes or lack of information. Please pardon me for mistakes and
errors.
Prepeird by :
Md Faisal Bin Azim Chy
Major: Marketing
Department of Business Administration
Port City International University
Email : faisalbinazimchy88@gmail.com
https://www.linkedin.com/in/faisalbinazimchy/
Hello Friends. This project is represent that what they suffer(like - claims regarding for leakage in pack milk or other customer complains regarding milk, margin on pack milk). All those things has been included in this project and at last i have given some suggestion what should to do for increase in sales and with agents and customer satisfaction also.
Influence of Location and Quality of Service on Customer Satisfaction at PT. ...ijtsrd
This study aims to determine “The effect of location and service quality on customer satisfaction at PT. Transmart Carrefour Plaza Medan Fairâ€. This type of research uses explanatory research explanatory research . The population in this study are customers who come and shop at PT. Transmart Carrefour Plaza Medan Fair. The number of research samples used in this study was 60 people, the sampling technique used in this study was simple random sampling. Collecting data using a questionnaire with a Likert scale which has five alternative answers and distributed to respondents.The results of this study indicate that the location has a positive and significant effect on customer satisfaction because the t value is 4.269 t table 1.672 and a significant value is 0.000 0.05. significant 0.000 0.05. Location and service quality together have a positive and significant effect on customer satisfaction with a calculated F value of 20.619 F table 3.16 and a significant value of 0.000 0.05. From the results of the analysis, the adjusted R Square value of 0.399 means that the location and quality of service can simultaneously contribute as much as 39.9 while the remaining 60.1 is a variable not observed in this study. Nurlelawati Manurung | HD. Melva Sitanggang | Lasman Eddy Bachtiar "Influence of Location and Quality of Service on Customer Satisfaction at PT. Transmart Carrefour Plaza Medan Fair" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-5 | Issue-6 , October 2021, URL: https://www.ijtsrd.com/papers/ijtsrd46412.pdf Paper URL : https://www.ijtsrd.com/management/consumer-behaviour/46412/influence-of-location-and-quality-of-service-on-customer-satisfaction-at-pt-transmart-carrefour-plaza-medan-fair/nurlelawati-manurung
Since its start in 2007 as Kondaiah’s Creative Print & Pack PVT LTD [CPP] dealing with manufacturing of Print and Packaging Solutions, our company has expanded its business into various fields including Garment, FMCG, Electronic and Pharma Industries and has continued to steadily grow.
AG Poly Pack project report including company profile, swot analysis, pest analysis, competitors and survey based on customer feedback through questionnaire.
Retailers Survey on New Product Launch from BIRLA SHAKTI CEMENTkalyan nanda
This project is done in the HYDERABAD city only and the result may not be universel.
This survey is done to understand the retailer perception towards BIRLA SHAKTI CEMENT and it's products.
This survey is also help to understand the current situation in the market and retailers perception towards BIRLA new product BIRLA FIX-MIX, their expectations from the company.
A Study On Retailers’ Satisfaction Level With Chandras’ Chemical Enterpris...ranjansaha
1. To analyze the factors that affects the retailer’s preference in dealing with adhesives.
2. To study the level of retailer’s satisfaction.
3. To study the satisfaction of retailer’s towards service, availability, quality of ordering and delivery, trade schemes etc from the distributor.
4. To know the strength, weakness, opportunity and threats to the company.
5. Kind of services expected by retailer’s from the company.
“MEASUREMENT ON LEVEL OF CUSTOMER SATISFACTION ABOUT DIAMOND CEMENT LTD. : A...Mdfaisalbinazim
This internship report is the concluding formalities of an internship program for the degree of
Bachelor of Business Administration of the Port City International University. This report has
been prepared as per academic requirement of Business Administration Department after
successfully completion of 3 (three) months internship organized at Diamond Cement Ltd,
Chittagong with the view to make acquainted the students with the realistic implementations
of the knowledge provides the theoretical aspects of practical life. It is my gratification and
great privilege to submit my report titled of “MEASUREMENT ON LEVEL OF CUSTOMER
SATISFACTION ABOUT DIAMOND CEMENT LTD.: A case study of North Chattogram” at
office during my successful internship period from 14th October 2020 to 13 JANUARY 2021. I
have tried my level best to gather as much as acceptable information to enrich the report
while working at Diamond Cement Ltd. It was a fascinating experience to work in this
section and it has enriched both my knowledge and experience. However, there might have
problems regarding lack and limitations in some aspects and also some minor error such as
syntax errors or typing mistakes or lack of information. Please pardon me for mistakes and
errors.
Prepeird by :
Md Faisal Bin Azim Chy
Major: Marketing
Department of Business Administration
Port City International University
Email : faisalbinazimchy88@gmail.com
https://www.linkedin.com/in/faisalbinazimchy/
Hello Friends. This project is represent that what they suffer(like - claims regarding for leakage in pack milk or other customer complains regarding milk, margin on pack milk). All those things has been included in this project and at last i have given some suggestion what should to do for increase in sales and with agents and customer satisfaction also.
Influence of Location and Quality of Service on Customer Satisfaction at PT. ...ijtsrd
This study aims to determine “The effect of location and service quality on customer satisfaction at PT. Transmart Carrefour Plaza Medan Fairâ€. This type of research uses explanatory research explanatory research . The population in this study are customers who come and shop at PT. Transmart Carrefour Plaza Medan Fair. The number of research samples used in this study was 60 people, the sampling technique used in this study was simple random sampling. Collecting data using a questionnaire with a Likert scale which has five alternative answers and distributed to respondents.The results of this study indicate that the location has a positive and significant effect on customer satisfaction because the t value is 4.269 t table 1.672 and a significant value is 0.000 0.05. significant 0.000 0.05. Location and service quality together have a positive and significant effect on customer satisfaction with a calculated F value of 20.619 F table 3.16 and a significant value of 0.000 0.05. From the results of the analysis, the adjusted R Square value of 0.399 means that the location and quality of service can simultaneously contribute as much as 39.9 while the remaining 60.1 is a variable not observed in this study. Nurlelawati Manurung | HD. Melva Sitanggang | Lasman Eddy Bachtiar "Influence of Location and Quality of Service on Customer Satisfaction at PT. Transmart Carrefour Plaza Medan Fair" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-5 | Issue-6 , October 2021, URL: https://www.ijtsrd.com/papers/ijtsrd46412.pdf Paper URL : https://www.ijtsrd.com/management/consumer-behaviour/46412/influence-of-location-and-quality-of-service-on-customer-satisfaction-at-pt-transmart-carrefour-plaza-medan-fair/nurlelawati-manurung
Since its start in 2007 as Kondaiah’s Creative Print & Pack PVT LTD [CPP] dealing with manufacturing of Print and Packaging Solutions, our company has expanded its business into various fields including Garment, FMCG, Electronic and Pharma Industries and has continued to steadily grow.
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2. OVERVIEW OF INDUSTRY
The latest evolution in the packaging industry, Flexible Packaging has gained
popularity worldwide for its benefits over rigid packaging. With benefits such as
functional convenience in handling & transportation, cost effectiveness and brand
protection from counterfeiting, flexible packaging industry worldwide is led by a
strong growth.
With constant technological evolutions and a stiff competition to keep up to the
demands of the consumers, many international players are not able to sustain
themselves. The competition from Asian Countries particularly from India and
China is making it hard, even for some of the biggest players.
As far as India is concerned, there are still few companies in the organized sector
in Flexible Packaging segment. The small units in India face the heat of stiff
competition from the biggest players and fail to keep up to the competition in
terms of by deployment state-of-the-art latest technology and focus on providing
innovative to meet customers’ needs.
3. Information About colour flex ltd.:-
Colour Flex Laminators Ltd Was Established In The Year 1991 At Satej And Has
Emerged As A Key Player In The Flexible Packaging Material Industry. It Is A
Limited Company Established By Balwant Bhai Patel And Family.
An ISO 9001:2008 Certified Company.
Wide Range Of Products
Modern And Sophisticated Infrastructure.
Reputed Clients Base Across The World
Spacious Warehousing & Packaging Facility
Highly Customer Satisfaction.
Serve To Sri Lanka, Canada &Other Countries. And Also Work With The
Domestic City Like Kolkata, Chennai, Mumbai, Ahmadabad, Delhi, Kerala...Etc.
4. Vision and mission of company
Vision
Our vision is to establish a benchmark of reliable, cost effective solution by
which all printing and converting houses are judged.
Mission
To meet our customer total flexible packaging needs and exceed their
expectation by providing customized solutions in a reliable and cost effective
manner.
6. Quality control
We Profoundly Believe In And Promote The Core Values Of Customer
Focused Quality, And Will Not Compromise On Our Commitment To
Continually Improve Across All Edifices Of Our Organization.
Our Quality Leadership Process Must Lead To A Greater Focus On Our
Customers’ Needs, And Provide To Create A Motivated Team That Is
Committed To This Ideology.
Our Ultimate Goal Is To Achieve A Harmonious Medium Between Our
Capabilities And The Market Requirements.
We Need To Work Harder Than Ever To Meet And Exceed Our Customers’
Needs And Expectations.
Parameters:-
Moisture Free Environment
Highly Hygienic
Durable
7. Continue……
These Tests As Per GMP Standards Include:
Tensile Strength & Modulus, Bond Strength, Seal Strength, Elasticity, Co-
Efficient Of Friction, Haze, Opacity, Dart Impact
OTR (Oxygen Transmission Rate)
MVTR (Moisture Vapor Transmission Rate)
Gas Transmission Rate (Co2, N2)
8. RESEARCH OBJECTIVE
To Know The Present Status Of The Suppliers In Terms Of Their
Supplied Material & Services.
To Collect And Evaluate Ideas/Views And Expectations Of The Internal
Customers For The Improvement In Suppliers Performance.
To Make Company's Internal Suppliers Aware About The
Dissatisfaction Part Of Their Customers.
To Find Out The Most Prominent Area Of Dissatisfaction.
To Enhanced The Communication & Co-Operation Between The
Internal Suppliers And Their Customers.
9. RESEARCH DESIGN
Research Design Is The First And Foremost Step In Methodology Adopted And
Undertaking Research Study.
In this project we used descriptive research with the instrument of
questionnaire. Descriptive research is used to find out the perception of
customer. There are various elements used in descriptive research. Which are
following as under:-
Quality and price
Demand and supply
Purchasing power
Branding
Advertising
Satisfaction level
After sales service
10. SAMPLING PLAN
Population: all manufacturing packaging company.
Sample: Sample is the from population no. of flexible packaging
manufacturing industry in India
There are some characteristic which are followed in the survey
Sample design should be a representative sample.
Sample design should have small sampling error
Sample design should be economically viable:
Sample design should have marginal systematic bias
Results obtained from the sample should be generalized and
applicable to the whole universe:
11. DATA COLLECTION PLAN
1) Primary Data: Data Which Are Collected Fresh And For The First
Time And Thus Happens To Be Original In Character. Primary Data
Are Gathered For Specific Purpose.
2) Secondary Data: Data That Collected From Primary Data I.E., They
Are Already Exiting Some Where. For The Purpose Of Our Study We
Collected Both The Data.
For The Purpose Of This Study We Collected:
Secondary Data through Induction Manual, Magazines, Corporate
Journals And Web Site &
Primary Data Through.
A) Questionnaire Method.
B) Interview Method.
12. STATITICAL TOOL USE FOR DATA ANALYSIS
Questionnaires: - a questionnaire consists of set of questions presented to
respondents. Because of its flexibility the questionnaire is by far the most
common instrument used to collect primary data.
Open end questions
Closed end questions
Psychological tools: - in the marketing survey we can probe a buyers
deeper belief and feelings using this tools such as laddering, depth interview
and research test.
Mechanical devices: - mechanical devices are occasionally used in
marketing survey. Eye cameras study respondents eye movements too see
where their eyes land first, how long they linger on a given item.
14. Is the company?......... Contact person:-
83
13
60
10
20
30
40
50
60
70
80
90
a) Manufacture b) Trader c) Distributor
Is the company…..
No of Respondent
7
36
33
25
0
5
10
15
20
25
30
35
40
General
manager/CEO
Sales
representative
Technical
manager
Quality
manager
Contact person:-
No of Respondent
15. Which type of packaging
mostly purchased.
Purchas on which basis
41
46
18
5
0
5
10
15
20
25
30
35
40
45
50
a) Paper
packing
b) Plastic
packing
c) Steel
cans packing
d) Metal
packing
Which type of packaging do you like to purchase mostly?
No of Respondent
17
30
26 26
0
0
5
10
15
20
25
30
35
a)
Advertising
b) Packing c) Price d) Quality e) Any
other……
Do you prefer the purchase on which basis?
No of Respondent
16. From where purchase material
29
59
0
10
20
30
40
50
60
70
a) Out of Gujarat b) From Gujarat
From where do you purchase packaging material?
No of Respondent
17. Tick mark on following criteria for showing your satisfaction
level from company for purchasing packaging materials.
21
15
9
14
10
9
7
39
26 26
20
22
20
27
28
30
32
30
36
32
31
11
19
28
33
13
27
29
1
10
5
3
18
12
6
0
5
10
15
20
25
30
35
40
45
Supply of product Delivery schedule Quality packaging price transportation Payment terms
Poor
Fair
Average
Good
Excellent
19. Quality of product
packaging and labeling
Is there any substitute of
packaging company in
Gujarat?.
3
26
22
44
5
0
5
10
15
20
25
30
35
40
45
50
Poor Fair Average Good Excellent
Quality of product packaging and labeling:-
No of Respondent
68
26
0
10
20
30
40
50
60
70
80
a) Yes b) No
Is there any substitute of packaging company in Gujarat?
No of respondent
20. Have you heard the name of the
“colour flex laminators”?
74
26
0
10
20
30
40
50
60
70
80
a) Yes b) No
Have you heard the name of the “colour flex laminators”?
No of Respondent
Which type of advertisement
you do to attract more
46
25
21
12
0
0
5
10
15
20
25
30
35
40
45
50
a) Internet b) TV c) Bill
boards
d)Show
rooms
e) Any
other..
Which type of advertisement you do to attract more?
No of Respondent
21. this type of survey will
helps you?
How do you know “colour
flex laminators”?
4
22
0
5
10
15
20
25
a) Yes b) No
Do you think that this type of survey will helps you?
No of Respondent
27
29
9
16
7
0
5
10
15
20
25
30
35
a)Advertisement
b)References
c)Pastpurchase
d)Salespersonsvisit
e)Otherspecify
How do you know “colour flex laminators”?
No of Respondent
22. Findings:-
They Arrange Meeting Of Management Person And Discuss The
Problems With Each Other. It’s Good Thing For The Company And
Makes Strong Company’s Management.
In The Colour Flex We Have Visited We Saw That All The
People Are Doing Their Work Is Given To Them The Work Is
Going On Systematic Only.
At The Time Of Survey We Find That There Are Many Competitors
Who Are Having The Good Technology To Produce Packaging.
Competitors are having very skilled people in the company.
Colour flex ltd having the lack of contract with the domestic
company nearby Gujarat.
23. Continue………..
More than 20 companies are connected with the colour flex. And
from that 5 companies are within the Gujarat and other are
situated out of Gujarat and abroad.
Quality is the most important parameter for the colour flex ltd.
And company is trying to work more to innovation in flexible
packaging.
Company has maintained a good relationship with their supplier
and customer. This leads to growth of the company.
24. Conclusion:-
This Company Is Developing At A Very Fast Rage And Will Become
The Largest Manufactures In Their Product.
Colour Flex Started As Small Organization With Limited Capital. The
Company Has Becomes Large-scale Organization With Multi Furious
Quality.
The Management Of The Organization Is Very Keen In Introducing
Sophisticated Technology To Upgrade The Quality.
It Has Made A Proper Plan For Future Development. For Conducting
The Project Work The Authorities Of The Company Has Given Its Full
Support And Better Co-operation.
25. Suggestion:-
In The Survey There Are Many Respondents Who Refuse To Co-
Operate And Give The Dishonest Answer. This Leads Problem.
Colour Flex Try To Improve Their Technology To Stay In Competitive
Market Of Flexible Packaging.
Company Has Lack Of To Focus Advertisement. Company Did Not Try
To Advertise In News Paper And Other Media. Company Has Only
Website For Promoting Their Business.
Company Has To Use Of Metal Packaging Due To Lifestyle Changes.
And Demand For Plastic Remaining Constant.
There Are Diverse Packaging Systems For Different Kinds Of Products.
The Manufacturers Adopt Them In Order To Satisfy The Requirements
And In Accordance To The Taste Of The Consumers
26. Continue………
Discover the latest market trends and uncover sources of future market
growth for the Packaging industry with research team
- Energy Conservation
-Reduction In Carbon Based Resources
-Waste Minimization
– Recycling
27. Bibliography :-
www.colourflex.com
www.slidshare.com
www.indiamart.com
www.justdail.com
Books:-
Marketing management by Philip kotler.
We also use the book let. Colour flex ltd.