Networked media dmu

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This document discusses how Web 2.0 harnesses collective intelligence through methods like tagging, hashtags, online shopping recommendations, and social networking. Tagging allows users to describe and organize content, hashtags broadened from Twitter to other sites for topic filtering, and online shopping recommendations are generated from large data on customer preferences and purchases. Harnessing collective intelligence through these social behaviors provides useful information and insights beyond what individuals could discover alone.

Education Technology News & Politics

Web 2.0
Harnessing Collective
Intelligence.

The origin of the
harnessing collective
intelligence?

Harnessing collective
intelligence Method One :
Tagging!

Where tagging can be
found to be of use?

Harnessing collective
intelligence Method Two :
Hashtags (#)

Hashtags
(#)broadening from
simply twitter

Harnessing Collective
intelligence through online
shopping?

Online shopping which
Harnesses Collective
Intelligence

Harnessing Collective
Intelligence;
Music

Harnessing Collective
Intelligence: Style

Jack Morton Hong Kong held a Digital Breakfast at sky100, ICC. Our expert Jonathan Wade, Head of Digital Practice of CMG and Guy Parsonage, Managing Director of Jack Morton Hong Kong shared his insights and trends on the of use of Digital within Brand Experience. Here is the deck from our breakfast! Thank you for those who have attended and for those who haven’t we hope to see you at our next breakfast or event. Should you have questions regarding this topic, please contact me at zoe_cheng@jackmorton.com.hk

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