The document discusses mobile advertising and its potential as a solution for advertisers. It notes that advertisers want attention, but it is difficult to get and maintain. Mobile advertising could be a perfect solution if it is targeted, relevant, ubiquitous, not disturbing, and cost effective. The document then lists various forms of mobile advertising like SMS, MMS marketing, and location-based ads. It acknowledges some barriers to mobile advertising like the lack of standard platforms and visual abilities on mobile. It concludes by thanking the audience for their attention.