The New European Media Initiative (NEM), established under the seventh framework programme, focuses on enhancing the convergence of consumer electronics, broadcasting, and telecommunications to foster the development of networked media and creative industries. With 988 members from 94 countries, NEM aims to innovate and improve user experiences in digital media through various strategic research areas and ongoing collaborative projects. The initiative hosts an annual summit to address current issues in digital media, encouraging members to join and engage in shaping the future of the industry.