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Nailah Lovell S Banton
Simple Business Plan And Easy
Formula
 To evaluate initial startup costs.
 To establish the fundamental viability of a project
 To define your products, services and customers
and assess competitors.
 To map out the business model, the goals and the
strategy used to achieve them.
 To communicate to others (banks, investors,
partners, etc.) the business idea.
I am...
 Introduce yourself. Tell the reader of your
business plan who you are, your background,
education, professional experience, your
successes to date.
My product or service is...
 Tell them what product or service is, what it does
for the customer, any unique features or facets,
how it is produced, etc.
My customers will be...
 Describe your target customers and why you
have chosen to market to these customers. Use
any back-up evidence from your experience,
reports, white papers, market research, etc.
My customers will pay...
 Explain how much your customers will pay for
each of the products or services you will provide.
Describe any up-selling or cross-selling
opportunities and how many times a customer will
buy from you in a typical year.
I can make...
 Explain how many products you can produce or
services you can provide in a typical year. Back
this up with whatever evidence you have to
support this.
To make each unit of product
costs...
 Explain how much each unit of product costs to
produce. If your business is a service business
describe how much it costs to provide the service.
I have a viable business because
 Explain why your business is viable and what
evidence you have to support this claim. This will
require some market research to demonstrate
their is a viable market for your product or
service.
 On a single page, list the main points of you plan
in bullet point form. This is single most important
part of your business plan. It will be read first by
all readers of your business plan and will
determine if they will read further and ultimately
support you business idea or not.

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Nailah lovell s banton - simple business plan and easy formula

  • 1. Nailah Lovell S Banton Simple Business Plan And Easy Formula
  • 2.  To evaluate initial startup costs.  To establish the fundamental viability of a project  To define your products, services and customers and assess competitors.  To map out the business model, the goals and the strategy used to achieve them.  To communicate to others (banks, investors, partners, etc.) the business idea.
  • 3. I am...  Introduce yourself. Tell the reader of your business plan who you are, your background, education, professional experience, your successes to date.
  • 4. My product or service is...  Tell them what product or service is, what it does for the customer, any unique features or facets, how it is produced, etc.
  • 5. My customers will be...  Describe your target customers and why you have chosen to market to these customers. Use any back-up evidence from your experience, reports, white papers, market research, etc.
  • 6. My customers will pay...  Explain how much your customers will pay for each of the products or services you will provide. Describe any up-selling or cross-selling opportunities and how many times a customer will buy from you in a typical year.
  • 7. I can make...  Explain how many products you can produce or services you can provide in a typical year. Back this up with whatever evidence you have to support this.
  • 8. To make each unit of product costs...  Explain how much each unit of product costs to produce. If your business is a service business describe how much it costs to provide the service.
  • 9. I have a viable business because  Explain why your business is viable and what evidence you have to support this claim. This will require some market research to demonstrate their is a viable market for your product or service.
  • 10.  On a single page, list the main points of you plan in bullet point form. This is single most important part of your business plan. It will be read first by all readers of your business plan and will determine if they will read further and ultimately support you business idea or not.