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Elroy Keuris
   Major
   Social media hype
   Facebook
   Twitter
   LinkedIn
   New challengers
   Silicon valley
   Social network presenatation
   Twitter: @ElroyK
   LinkedIn: elroyk.nl
   Google+: gplus.to/elroyk
   Communications
   Fontys Tilburg
   Internal
   External (PR)
   Marketing
   2 other classmates
   Hyves – Facebook – Twitter
   Arab spring
   Why now?
   MySpace, Friendster, CU2
   Change!
   Smartphones
   Ever heard of them?
   Launched in 2004
   Mark Zuckerberg, Eduardo Savarin, Dustin
    Moskovitz and Chris Hughes
   Over 750 million
   Brand pages
   “Like us on Facebook”
   Engagement ratio
   Garuda Indonesia
   Why Garuda?
   Proud to be Indonesian
   Microblogging
   104 characters
   Founded in 2006
   20%
   Failwhale
   Trending topic
   Company
   The Voice of Holland
   Football
   Marketing kings and queens?
   Social networking for…
    ◦ Professionals
    ◦ Companies
    ◦ Professional discussion

    No coffee here
   Pinterest
   Google+
   Quite some more
   Board
   80%
   http://pinterest.com/aljazeera/kony-debate/
   Try nr…. How much?
   Technically (Y)
   Hangouts
   Plus.google.com
   http://www.youtube.com/watch?v=wU6epAk
    C9wg
   Any questions

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My major – social media

  • 2. Major  Social media hype  Facebook  Twitter  LinkedIn  New challengers  Silicon valley
  • 3. Social network presenatation  Twitter: @ElroyK  LinkedIn: elroyk.nl  Google+: gplus.to/elroyk
  • 4. Communications  Fontys Tilburg  Internal  External (PR)  Marketing  2 other classmates
  • 5. Hyves – Facebook – Twitter  Arab spring  Why now?  MySpace, Friendster, CU2  Change!  Smartphones
  • 6. Ever heard of them?  Launched in 2004  Mark Zuckerberg, Eduardo Savarin, Dustin Moskovitz and Chris Hughes  Over 750 million
  • 7.
  • 8. Brand pages  “Like us on Facebook”  Engagement ratio  Garuda Indonesia  Why Garuda?  Proud to be Indonesian
  • 9. Microblogging  104 characters  Founded in 2006  20%  Failwhale
  • 10.
  • 11. Trending topic  Company  The Voice of Holland  Football  Marketing kings and queens?
  • 12.
  • 13. Social networking for… ◦ Professionals ◦ Companies ◦ Professional discussion No coffee here
  • 14. Pinterest  Google+  Quite some more
  • 15. Board  80%  http://pinterest.com/aljazeera/kony-debate/
  • 16. Try nr…. How much?  Technically (Y)  Hangouts  Plus.google.com
  • 17. http://www.youtube.com/watch?v=wU6epAk C9wg
  • 18. Any questions